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Search Insider
For Coke, Brand Love Is Blind Aug. 28, 2008, 10 a.m. -
Search Insider
Emotion And The Formation Of Brand Memories Aug. 21, 2008, 1:45 p.m. -
Search Insider
Brand Labeling: Building Our Beliefs Aug. 14, 2008, 9:45 a.m. -
Search Insider
Needs, Beliefs and Search Aug. 7, 2008, 2:45 p.m.
Gord Hotchkiss is a senior vice president at Mediative. He loves to explore the strategic side of search and is programming chair of the
Search Insider Summits, as well as a frequent speaker at Search Engine Strategies and Ad:Tech. Contact him 