JACK LOECHNER
Research Editor, MediaPost Communications

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  • Mail First, But Email Marketing Gaining
    Mail First, But Email Marketing Gaining A recent Jupiter Media Metrix stu ...
  • Online Shoppers Drop Carts
    Online Shoppers Drop Carts Industry studies estimate that up to 75 perce ...
  • A Heads-Up Shopping List
    A Heads-Up Shopping List A poll of 1,002 households conducted in Octob ...
  • Crisis Increases Streaming Listeners
    Crisis Increases Streaming Listeners MeasureCast, Inc., recently reported that AM News/Talk statio ...
  • 3rd Quarter Tech Ad Spending
    3rd Quarter Tech Ad Spending A recent CMR report shows that technolo ...
  • Younger Readers More Interested
    Younger Readers More Interested A recent release by MSNBC reports that ...
  • Big Growth, Small Potatoes
    Big Growth, Small Potatoes Jupiter Media Metrix released projections, reported by Sharpermedi ...
  • Virtually No Growth in Internet Penetration
    Virtually No Growth in Internet Penetration Humphrey Taylor, Chairman of The Harr ...
  • 35 Million Hispanics And Growing
    35 Million Hispanics And Growing A new Packaged Facts report, using Cens ...
  • 46 Million Holiday Shoppers This Year
    46 Million Holiday Shoppers This Year Jupiter Media Metrix reports that 20 ...
  • Watching TV While Shopping
    Watching TV While Shopping A recently released out-of-home media study, conducted ...
  • Who's Watching, Who's Advertising, Who's Best
    Who's Watching, Who's Advertising, Who's Best In the most recent NielsenNetRatings report ...
  • Newspaper Readers
    Newspaper Readers Although published earlier this year, total anticipated readership of newspape ...
  • One Third Of Eshoppers Start Holiday Shopping
    One Third Of Eshoppers Start Holiday Shopping A new weekly national surv ...
  • Magazine Advertising A Slow Month
    Magazine Advertising A Slow Month The latest release from the Publishers Informati ...
  • Research Behind the Numbers: Sept.11
    A report by the Pew Research Center concluded that the Internet w ...