JACK LOECHNER

Center for Media Research

Results for December 2001
  • Shoppers Want Informative Advertising
    Shoppers Want Informative Advertising According to an email survey by the Yellow ...
  • Education On the Internet
    Education On the Internet A recent summary by E-Marketer, reporting on a ...
  • Marketing Financial Services to Women
    Marketing Financial Services to Women A recent release of a joint project ...
  • Travel Advertising Jumps Back
    Travel Advertising Jumps Back Jupiter Media Metrix reports that online travel advertising ...
  • Jupiter Pops Out
    Jupiter Pops Out Reported earlier in a ResearchBrief, a recent release by ...
  • U.S. Weekly Web Usage
    U.S. Weekly Web Usage While global usage, as reported in a recent ...
  • Global Online Population
    Global Online Population An important data resource is a collection of the ...
  • Niche Net Advertising
    Niche Net Advertising A new University of California study shows that minority ...
  • Measuring TV Ads
    Measuring TV Ads Intermedia Advertising Group reports that changing viewer habits and ...
  • Asian Americans Online
    Asian Americans Online Among the findings in a new report from the ...
  • What Are Holiday Shoppers Looking For?
    What Are Holiday Shoppers Looking For? Consumer Reports, in a special holiday ...
  • E-Advertising Short Term Future
    E-Advertising Short Term Future The Interactive Advertising Bureau (IAB) reports that US ...
  • Give Me Advertising, If You Must
    Give Me Advertising, If You Must All is not perfect in ...
  • Focus On The Customer
    Focus On The Customer According to an Accenture study conducted to gauge ...
  • Health Has No Ethnic Boundries
    Health Has No Ethnic Boundries CyberAtlas recently reported on a new survey, ...
  • Ho-Ho-Ho Still Going Up On the Keyboard
    Ho-Ho-Ho Still Going Up On the Keyboard eMarketer reports that online consumer ...
  • Protect Me, But Do It Quick
    Protect Me, But Do It Quick If your marketing strategy is likely ...
  • Cautiously Optimistic Erosion
    Cautiously Optimistic Erosion A recent release by Rex Nutting, Washington Bureau Chief ...
  • The Contemporary Intruder
    The Contemporary Intruder A recently released Cyveillance study reveals that a high ...
  • Soft Bounce
    Soft Bounce At the annual Media Week conference recently, Robert J. Coen, ...
  • Super Chat or Cross Media Communications?
    Super Chat or Cross Media Communications? Jupiter Media Metrix reports that the ...
  • Research Behind the Numbers: Email Call
    A timely Forrester Research Brief points out that rising consumer fear about ...