- Non-cash Corporate And Consumer Incentives A $77 Billion Market
Research Brief, Jack Loechner - Thursday, October 31, 2013
A new study conducted by the Incentive Federation, in partnership with Aspe ...
- Next Generation Word-Of-Mouth Measurement Metric?
Research Brief, Jack Loechner - Wednesday, October 30, 2013
Business leaders incorporating NPS into their executive dashboard are constantly striving ...
- Switching Service-Provider Economy in U.S. Represents $1.3 Trillion Opportunity
Research Brief, Jack Loechner - Tuesday, October 29, 2013
According to the ninth annual Accenture Global Consumer Pulse Survey, which look ...
- Teen Spending Slows; Browsing More on Mobile
Research Brief, Jack Loechner - Monday, October 28, 2013
According to the recent Piper Jaffray semi-annual "Taking Stock With Teens" consum ...
- Video Ads On Cable Make Small Business Look Big
Research Brief, Jack Loechner - Friday, October 25, 2013
According to the 2013 Advertisers Survey from placemedia, commissioned from uSAMP, 8 ...
- B2C Gaining Confidence in Content Marketing
Research Brief, Jack Loechner - Thursday, October 24, 2013
According to MarketingProfs and the Content Marketing Institute (CMI) reporting their resear ...
- 90% of Women Execs Blame Overall "Image" For Career Holdbacks
Research Brief, Jack Loechner - Wednesday, October 23, 2013
According to a new Ipsos Reid poll of female executives commissioned ...
- Print Ad Pages and Revenue Improve in Q3; Tablets More
Research Brief, Jack Loechner - Tuesday, October 22, 2013
The 3rd quarter PIB release confirms that marketers continue to increase the ...
- Mobile Video Engagement Runs Away From Desktop
Research Brief, Jack Loechner - Monday, October 21, 2013
According to new data from Unruly, video engagement rates on mobile devic ...
- High Income Shoppers Do Dollar Stores
Research Brief, Jack Loechner - Friday, October 18, 2013
According to new research from Mintel, Dollar stores are popping up a ...
- Brand Marketing And Business Value Linked
Research Brief, Jack Loechner - Thursday, October 17, 2013
According to a new study from Edelman, brands are failing to perfo ...
- Social Media Mania Captures Consumer Companies
Research Brief, Jack Loechner - Wednesday, October 16, 2013
TATA Consultancy Services, in a new study addressing "How The Best Consum ...
- Better Understanding Shopping Cart Abandonment
Research Brief, Jack Loechner - Tuesday, October 15, 2013
According to Bronto Software and Magento, partnered with Ipsos, online shoppers ca ...
- Batch And Blast Email Leaves Half In The Box
Research Brief, Jack Loechner - Monday, October 14, 2013
According to the Epsilon and Email Institute Q2 2013 North America Ema ...
- High-Def and Free Xploding Mobile Adult Content Fueling Tablets
Research Brief, Jack Loechner - Friday, October 11, 2013
A new report from Juniper Research has found that by 2017, ...
- 57% of Americans Go Online With Cell Phone
Research Brief, Jack Loechner - Thursday, October 10, 2013
According to a new survey by the Pew Research Center's Internet &am ...
- Senior Executives Engaging With Digital Enterprise Activity
Research Brief, Jack Loechner - Wednesday, October 9, 2013
According to a recent McKinsey survey, as businesses continue to embrace digit ...
- Strong Ad Spend Growth Forecast Worldwide
Research Brief, Jack Loechner - Tuesday, October 8, 2013
According to the latest Advertising Expenditure Forecasts from ZenithOptimedia, the global advertisi ...
- Original Programming Pushing Convenience For Streaming
Research Brief, Jack Loechner - Monday, October 7, 2013
According to a recent analysis of more than 1,000 Americans by Visi ...
- Willful Email Subscribers Don't Read Much Of It
Research Brief, Jack Loechner - Friday, October 4, 2013
According to a new Email Marketing survey from Kentico, only 32% ...
- Conscious Lies and Unconscious Secrets
Research Brief, Jack Loechner - Thursday, October 3, 2013
"Secrets & Lies," a new global research study from Young & Rubica ...
- Trust Is A Must
Research Brief, Jack Loechner - Wednesday, October 2, 2013
According to Nielsen's latest Trust In Advertising study, earning consumer trust, wheth ...
- SMBs "Can't Afford" To Outsource More Marketing Initiatives
Research Brief, Jack Loechner - Tuesday, October 1, 2013
According to new survey data from Constant Contact, while most small busine ...