- The Good Old FSIs and Flyers Going Digital
Research Brief, Jack Loechner - Friday, October 31, 2014
According to a new survey by Retale and Placed, looking at t ...
- Health And Fitness Go Mobile For Mom
Research Brief, Jack Loechner - Tuesday, October 28, 2014
According to the results of the BabyCenter U.S. Mobile Mom 2014 Repor ...
- Mobile Video Advertising Still The Hot Ticket
Research Brief, Jack Loechner - Wednesday, October 29, 2014
According to the Opera Mediaworks' State of Mobile Advertising report, 10/22, Andro ...
- B2B Buyers Purchasing Online
Research Brief, Jack Loechner - Tuesday, October 28, 2014
According to the Acquity Group's annual State of B2B Procurement study ...
- Vicarious Trick-Or-Treaters
Research Brief, Jack Loechner - Monday, October 27, 2014
A recent survey by RetailMeNot, found that 72% of parents admitted ...
- Worldwide Digital Engagement Up, Social Media Suspect For Shoppers
Research Brief, Jack Loechner - Friday, October 24, 2014
According to a new global report by Capgemini, consumers consider socialmedia (fr ...
- Customer Marketing: Keep Current Customers Comfortable!
Research Brief, Jack Loechner - Thursday, October 23, 2014
In a study by Influitive, conducted by Demand Metric, the resources a ...
- Media Buying Increasingly Complex
Research Brief, Jack Loechner - Wednesday, October 22, 2014
Advancements in viewing technology and increased competition for eyeballs have resulted ...
- Mobile Shoppers Need Better Customer Care Or They're Out
Research Brief, Jack Loechner - Tuesday, October 21, 2014
According to new research from Contact Solutions, 30% of shoppers chose physic ...
- Breaking News Is Digital For 80% of Internet Users
Research Brief, Jack Loechner - Monday, October 20, 2014
According to a new study from the Newspaper Association of America, conduct ...
- Document And Follow is Best Content Marketing Strategy For Max Results
Research Brief, Jack Loechner - Friday, October 17, 2014
According to a recent study today by the Content Marketing Institute, "B ...
- More Consumers Reading Email; Still Too Many Offers, Too Little Interesting
Research Brief, Jack Loechner - Thursday, October 16, 2014
According to a new study by Forrester Research, "Take Advantage of Positi ...
- Think, Then, On These Things
Research Brief, Jack Loechner - Wednesday, October 15, 2014
According to a new report from Nielsen, authored by Louise Keely a ...
- Switching Stores Is Only A Click Away
Research Brief, Jack Loechner - Tuesday, October 14, 2014
According to HookLogic, partnering with Markettree, LLC, on the study "Online Consum ...
- The Empowered African-American Woman
Research Brief, Jack Loechner - Monday, October 13, 2014
According to Nielsen, the African-American woman is a trendsetter, a social mave ...
- Attribution Not Connecting To Marketing Strategies
Research Brief, Jack Loechner - Friday, October 10, 2014
Kenshoo, in a newly commissioned study conducted by Forrester Consulting, titled "Cross-Chann ...
- "First Position" Ads Dominate Click Throughs
Research Brief, Jack Loechner - Thursday, October 9, 2014
According to data analysis from MarinSoftware, smartphone click-through rates have been trumpi ...
- Shared Opinions on Social Media Major Influence on Purchase
Research Brief, Jack Loechner - Wednesday, October 8, 2014
According to a study from The Society For New Communications Research, summariz ...
- City & Regional Magazines Rely On Print Advertising
Research Brief, Jack Loechner - Tuesday, October 7, 2014
According to the FOLIO:'s annual survey of city and regional magazine publisher ...
- Netflix Streaming Up, But Not Impacting Regular TV Viewing
Research Brief, Jack Loechner - Monday, October 6, 2014
According to new research from The Diffusion Group (TDG), Netflix streaming h ...
- Online/Digital Captures 25% Of Local Media Revenues in 2015
Research Brief, Jack Loechner - Friday, October 3, 2014
According to the U.S. Local Media Forecast 2015 from BIA/Kelsey, total loc ...
- Expert Content Is Best Influencer in Purchase Funnel
Research Brief, Jack Loechner - Thursday, October 2, 2014
According to a new study by Nielsen, commissioned by inPowered and entitl ...
- Short Messages Rise Up
Research Brief, Jack Loechner - Wednesday, October 1, 2014
According to SAP Mobile Services, a division of SAP, with Loudhouse Researc ...