- Send Emails That Recipients Actually Want
Research Brief, Jack Loechner - Tuesday, March 31, 2015
According to the "What Consumers Want From Marketing Emails" study from Technolo ...
- Mobile Is Driving Ad Spending This Year And Next
Research Brief, Jack Loechner - Monday, March 30, 2015
Marketers are expected to spend $540 billion globally on advertising this yea ...
- Mobile Advertising From Behind The Eyes
Research Brief, Jack Loechner - Friday, March 27, 2015
The software company Sharethrough recently commissioned a study from Nielsen to determi ...
- Half Of Shoppers At Top Retailers Are Mobile
Research Brief, Jack Loechner - Thursday, March 26, 2015
According to new 2015 data from comScore Inc., in the new mobi ...
- Email Targeting Still Simplistic
Research Brief, Jack Loechner - Wednesday, March 25, 2015
A recent study by The Relevancy Group, reported by eMarketer, finds tha ...
- For Millennials 13-24, Digital Delivers!
Research Brief, Jack Loechner - Tuesday, March 24, 2015
Focusing on an under-researched segment of teens and young adult Millennials, ...
- Digimedia, Telenovelas, AD-Skip And Post Boomers Drive Product Placement Growth
Research Brief, Jack Loechner - Monday, March 23, 2015
Global branded entertainment revenues posted faster year-on-year growth in 2014, as pa ...
- Instagram Fastest Growing Social Network
Research Brief, Jack Loechner - Friday, March 20, 2015
The number of US Instagram users increased nearly 60% in 2014, bringi ...
- Time Shifting Has Become The Default
Research Brief, Jack Loechner - Thursday, March 19, 2015
Among 1,210 TV viewers aged 16-74 who watch at least 5 hou ...
- TV Delivers Reach And Immediacy; Digital More Measurable And Targetable
Research Brief, Jack Loechner - Wednesday, March 18, 2015
With the rise of professional digital video content over the past fi ...
- Style over Substance For Saint Patty's Day Revelers
Research Brief, Jack Loechner - Tuesday, March 17, 2015
According to the Market intelligence agency Mintel, while brand awareness rises ...
- Mobile The Choice For Local Shopping
Research Brief, Jack Loechner - Monday, March 16, 2015
According to a new study from the Local Search Association, titled T ...
- Shopping On Mobile Is "Easy"
Research Brief, Jack Loechner - Friday, March 13, 2015
From a survey by Fluent of more than 5,000 American adults ...
- Pace Of Upfront Dramatically Slowing
Research Brief, Jack Loechner - Thursday, March 12, 2015
According to a new report from Media Matters, and a compilation fr ...
- Technology Shapes The Future of Retailing
Research Brief, Jack Loechner - Wednesday, March 11, 2015
2014 ushered in a wave of major changes in retailing that wi ...
- Video Ad Marketers Using Cross-Screen And Advanced Targeting
Research Brief, Jack Loechner - Tuesday, March 10, 2015
According to an analysis of the Videology Group report Fourth Quarter U. ...
- Grocery Shopping Is Complicated
Research Brief, Jack Loechner - Monday, March 9, 2015
According to a survey by Ipsos among a representative sample of ...
- Digital Leading The Way For Revenue Growth in Radio
Research Brief, Jack Loechner - Friday, March 6, 2015
The radio industry will crack the half-billion-dollar mark in digital advertising ...
- Netflix To Grow Fourfold From 2010 to 2020
Research Brief, Jack Loechner - Thursday, March 5, 2015
Netflix streaming has increased 350% during the last 10 quarters, growing fr ...
- Eliminate Tedious Tasks With Marketing Automation
Research Brief, Jack Loechner - Wednesday, March 4, 2015
... 59% of companies surveyed currently use marketing automation to some exten ...
- Are You Ready For 3-D Printing?
Research Brief, Jack Loechner - Tuesday, March 3, 2015
Systems for additive manufacturing, or 3-D printing as it's better known, represe ...
- Smartwatches On The Move
Research Brief, Jack Loechner - Monday, March 2, 2015
According to a summary of research sources by Bill Siwicki at Intern ...