- Digital Video Viewing On The Mobile Internet Leads Growth
Research Brief, Jack Loechner - Thursday, April 30, 2015
Adults in the US will spend an average of 5 hours, ...
- Smartphone Dependent Users Are Really Dependent
Research Brief, Jack Loechner - Wednesday, April 29, 2015
10% of Americans own a smartphone but do not have broadband ...
- Decrease Database Churn To Strengthen Marketing
Research Brief, Jack Loechner - Tuesday, April 28, 2015
According to the Silverpop 2014 Email Marketing Metrics Benchmark Study, the poore ...
- Millennials Want It Now, And They Want It Right
Research Brief, Jack Loechner - Monday, April 27, 2015
New data from Aspect Software finds that texting presents a new opportuni ...
- Fitness Tracker Alone Is Get-In-Shape Motivation
Research Brief, Jack Loechner - Friday, April 24, 2015
According to The NPD Group, the sports instruments market hit the grou ...
- Extreme Publishing And Connected Customer Communication Defined
Research Brief, Jack Loechner - Thursday, April 23, 2015
According to material from Adotas, and reported by John Philpin in ...
- The Value Of A Brand Loyalty Program
Research Brief, Jack Loechner - Wednesday, April 22, 2015
According to the 2015 Loyalty Report from Bond Brand Loyalty, the pa ...
- US And China To Hold 62% Of Global Mobile Ad Spend Next Year
Research Brief, Jack Loechner - Tuesday, April 21, 2015
According to new figures from eMarketer, the global mobile advertising market wi ...
- What Is The Internet Of Things World?
Research Brief, Jack Loechner - Monday, April 20, 2015
The Internet of Things (IoT). Or the Internet of Everything. Or t ...
- Branded Apps On Connected TVs Proliferating
Research Brief, Jack Loechner - Friday, April 17, 2015
According to The NPD Group Connected Home Report, as of the four ...
- Time Shifted TV Viewing Is The Default
Research Brief, Jack Loechner - Thursday, April 16, 2015
According to new research from Hub Entertainment Research "Time Shifting" viewers, w ...
- A Fashion Divide For Millennial Women
Research Brief, Jack Loechner - Wednesday, April 15, 2015
According to a new analysis from GfK MRI's Survey of the Americ ...
- Ya Gotta Talk-The-Talk
Research Brief, Jack Loechner - Tuesday, April 14, 2015
... 85% of companies agree their sales teams' ability to articulate val ...
- 44% Of US Adult Household Without Landlines
Research Brief, Jack Loechner - Monday, April 13, 2015
According to GfK Mediamark Research, 44% of US adults live in househol ...
- Three Year Global AdSpend Forecast Growth Better Than Last Twenty
Research Brief, Jack Loechner - Friday, April 10, 2015
According to the new Advertising Expenditure Forecasts from ZenithOptimedia, global adspend wi ...
- Millennials Want Financial Security But Not Saving Enough
Research Brief, Jack Loechner - Thursday, April 9, 2015
The majority of Millennials are starting early when saving for retirement, b ...
- 40% Of Email Clicks On Mobile
Research Brief, Jack Loechner - Wednesday, April 8, 2015
Mobile clicks now account for almost 40% of all email clicks, ...
- 76% of Brand Marketers Favor Programmatic; Only 27% Buying
Research Brief, Jack Loechner - Tuesday, April 7, 2015
76% of brand marketers consider programmatic buying an important development in t ...
- 44% Of Marketers Using Three Or More Channels In Campaigns
Research Brief, Jack Loechner - Monday, April 6, 2015
According to the newly released DMA 2015 Response Rate Report, the mode ...
- Don't Forget Big Tech Users In Little Places
Research Brief, Jack Loechner - Friday, April 3, 2015
The Pew Research Center surveyed thousands of people across 32 emerging a ...
- America's First Digital Generation
Research Brief, Jack Loechner - Thursday, April 2, 2015
Researchers and social critics have worried that the newest generation of Americ ...
- Multicultural Consumers Fastest Growing Segment of US Population
Research Brief, Jack Loechner - Wednesday, April 1, 2015
Multicultural consumers are transforming the U.S. mainstream, reports Nielsen in a rece ...