- Inside David Verklin
MediaDailyNews, Joe Mandese - Wednesday, September 26, 2007
Editor's Note: In memory of "Inside The Actors Studio" founder/host James Lipto ...
- Nielsen Rethinks New Cume Ratings, May Provide Them For Cable Too
MediaDailyNews, Joe Mandese - Friday, September 28, 2007
Days after announcing that the season premiere of NBC's "Heroes" had beco ...
- TNS Shakes Up U.S. Ops, Merges Media Intelligence With Research
MediaDailyNews, Joe Mandese - Friday, September 28, 2007
A week after Steve Fredericks stepped down as CEO of U.S. ...
- Data Reveals Online Having Profound Shifts On TV Viewing, Navigation Too
MediaDailyNews, Joe Mandese - Thursday, September 27, 2007
Several important new insights into the way people are using video onli ...
- Nielsen Sings New Ratings Tune: 'We Can Be Heroes, Not Just For One Day'
MediaDailyNews, Wayne Friedman, Joe Mandese - Wednesday, September 26, 2007
Nielsen proved its heroism to the broadcast network community Tuesday, but h ...
- EchoStar Thinks Outside The Satellite Box, Acquires Slingbox
MediaDailyNews, Joe Mandese - Tuesday, September 25, 2007
In a surprise development, satellite TV giant EchoStar Monday announced a de ...
- Hey! Guess What Just Went Live, And Is Rising With A Bullet
MediaDailyNews, Joe Mandese - Tuesday, September 25, 2007
Media and marketing research giant Nielsen Co. opened the beta for i ...
- Live Spots Killing Commercial Ratings, Nielsen Asks For Help -- Again
MediaDailyNews, Joe Mandese - Monday, September 24, 2007
The drive toward TV commercial ratings is producing some unintended consequences ...
- Online Video Kills The DVR Star
Show Daily, Joe Mandese - Monday, September 24, 2007
Research from NBCU, Disney and other big TV studios concludes that onli ...
- MySpace Leaps Beyond Cyberspace
Show Daily, Joe Mandese - Monday, September 24, 2007
Moments before MySpace marketing and content chief Shawn Gold was poised ...
- OMMA Iran?
Show Daily, Joe Mandese - Monday, September 24, 2007
If nothing else, OMMA New York is secure. That's because the pla ...
- Unilever Readies Social Media Blitz
Show Daily, Joe Mandese - Monday, September 24, 2007
Babs Rangaiah, is director of media & entertainment at Unilever, but heâ€&trade ...
- IBM Thinks About Video Games
Show Daily, Joe Mandese - Monday, September 24, 2007
Mirosoft. Sony. Nintendo. Is hardware giant IBM thinking about a foray in ...
- Universal McCann Taps Steele As Communications Chief
MediaDailyNews, Joe Mandese - Thursday, September 20, 2007
Universal McCann, which began a radical makeover two years ago when Ni ...
- And The Emmy For Most Futuristic Use Of The Television Medium Goes To, Well, Quite Possibly, You
TV Board, Joe Mandese - Thursday, September 20, 2007
A few weeks back, I received an invitation to enter MediaPost in ...
- Initiative Takes One, Pulls Itself Out Of $3.4 Billion AT&T Review
MediaDailyNews, Joe Mandese - Wednesday, September 19, 2007
In a surprise move coming just weeks before a decision on t ...
- Donato Rises To Chief Research Officer Of Nielsen Co., Names Media Successor
MediaDailyNews, Joe Mandese - Wednesday, September 19, 2007
Another Nielsen Media Research executive has moved into the C-level suite ...
- Nokia Opens The 'Ovi' On Mobile Ad Market, Acquires Enpocket, Plans New Ad-Supported Services
Online Media Daily, Joe Mandese - Tuesday, September 18, 2007
Nokia, the Finnish company that is best known as the world's leadi ...
- SpiralFrog Finally Leaps, Hopes To Be Music To Advertisers' Ears
Online Media Daily, Joe Mandese - Monday, September 17, 2007
SpiralFrog, a closely watched free, ad-supported music download service in development f ...
- Taking Public Private
TV Board, Joe Mandese - Thursday, September 13, 2007
The theme of this board is "big thoughts on the future ...
- NBCU Backs Agency Research Council, May Examine Value Of Mass Audience Reach, Other Issues
MediaDailyNews, Joe Mandese - Wednesday, September 12, 2007
NBC Universal is quietly organizing a new council of ad agency researc ...
- Research Provides Greater Resolution On High Def's Impact On TV Ad Exposure
MediaDailyNews, Joe Mandese - Wednesday, September 12, 2007
Access to high-definition television (HDTV) appears to have a profound impact ...
- Bon e-Vant! Publicis Builds Digital Portfolio, Acquires France's Top Interactive Shop
MediaDailyNews, Joe Mandese - Wednesday, September 12, 2007
Paris-based Publicis Groupe, the parent of Starcom MediaVest Group, Zenith Optimedia a ...
- U.S. Ad Volume Recedes For Second Consecutive Quarter, Internet, Mags Rise
MediaDailyNews, Joe Mandese - Tuesday, September 11, 2007
U.S. measured media ad spending fell 0.3% to $72.59 billion during t ...
- CBS Thinks 'Outer' The Box, Acquires SignStorey, Launches Outernet
MediaDailyNews, Joe Mandese - Friday, September 7, 2007
In a major vote of confidence for the burgeoning out-of-home television marketplac ...
- Census Adds To Initiative's Consensus: Shop's On A Roll
MediaDailyNews, Joe Mandese - Friday, September 7, 2007
Initiative North America continued an impressive roll that began last year wh ...
- Publicis Delists From NY Stock Exchange, Side-Steps U.S. Securities Laws
MediaDailyNews, Joe Mandese - Friday, September 7, 2007
In a move that would liberate it from onerous U.S. securities law ...
- MTV Nets Restructures Sales: McCarthy, Weinhouse Out
MediaDailyNews, David Goetzl, Joe Mandese - Thursday, September 6, 2007
Viacom's MTV Networks has restructured its sales operations so that Lisa McCart ...
- NetRatings Sustains Heavy Loss, Finance Chief Steps Down, Joins Popular Video Service
Online Media Daily, Wendy Davis, Joe Mandese - Thursday, September 6, 2007
Internet ratings giant NetRatings has a somewhat lighter senior management team followi ...
- Feeding Frenzy Continues For Digital Ad Services, Focus Shifts To Behavioral Marketing
MediaDailyNews, Joe Mandese - Wednesday, September 5, 2007
Just months after Time Warner's AOL unit agreed to acquire behavioral marketi ...