- erinMedia Settles Antitrust Suit With Nielsen, Terms Remain Confidential
MediaDailyNews, Joe Mandese - Monday, March 31, 2008
In an anticlimactic resolution to a high profile, and potentially sensational courtro ...
- ZenithOptimedia Downgrades U.S., Western Ad Outlooks, Boosts Internet's
MediaDailyNews, Joe Mandese - Monday, March 31, 2008
In its first ad of 2008, Publicis' ZenithOptimedia unit has downgraded i ...
- Nielsen To Make 'Live-Plus 3' The Standard For Local TV Advertising Buys
MediaDailyNews, Joe Mandese - Friday, March 28, 2008
A top Nielsen executive Thursday told TV station executives that it h ...
- Nielsen Discloses Universe Glitch, Inflated Coverage Ratings For 20 Networks
MediaDailyNews, Joe Mandese - Friday, March 28, 2008
Nielsen Thursday began informing clients that it has been understating household covera ...
- Carat Meeting Reveals Addressable TV Roll Out, Google 'Key Word' TV Buying System
MediaDailyNews, Joe Mandese - Thursday, March 27, 2008
Interactive applications that enhance TV with the power of online advertising ...
- Ad Legend Hal Riney, Dead At 75 - Gave Us Ronald Reagan, David Verklin
MediaDailyNews, Joe Mandese - Wednesday, March 26, 2008
Hal Riney, the San Francisco-based ad executive who built and sold h ...
- Sputter Alert: Quarterly Ad Growth Falls To 0.1%, Outlook Remains Muted
MediaDailyNews, Joe Mandese - Tuesday, March 25, 2008
The U.S. ad economy narrowly escaped a downturn in 2007, according ...
- I Want My Empty TV: Google's Play For Broadcast 'White Space'
Online Media Daily, Joe Mandese - Tuesday, March 25, 2008
Days after losing a bid to acquire a valuable portion of U. ...
- comScore Finds Online Generates 50% More GRPs Than Television
Online Media Daily, Joe Mandese - Tuesday, March 18, 2008
HOLLYWOOD, Calif. -- The Internet has already surpassed television based on o ...
- Chuck Porter Endorses Hilary, And McCann, And All The Rest Of Them (Except Romney)
Show Daily, Joe Mandese - Tuesday, March 18, 2008
Most people look at Campaign '08 in terms of the influence ...
- Creepy Real
Show Daily, Joe Mandese - Tuesday, March 18, 2008
As it turns out, Dale Herigstad really is from the future. A ...
- Dynamic Assemblage: The “New TVâ€
Show Daily, Joe Mandese - Tuesday, March 18, 2008
Dale Herigstad looks like he’s from the future. Dressed in trademark all-blac ...
- Welcome To The Machine -- Really Welcome
Show Daily, Joe Mandese - Tuesday, March 18, 2008
Porter summed up his "Welcome To The Machine" OMMA Hollywood keynote ...
- Forget The Long Tail, The Real Action Is In The Expanding Middle
Show Daily, Joe Mandese - Monday, March 17, 2008
What does "video" mean to two of Hollywood's biggest online video player ...
- The Opening Session: Recession
Show Daily, Joe Mandese - Monday, March 17, 2008
MediaPost Publisher Ken Fadner got things off on a worrisome note th ...
- The Bear Is In The Woods â€" And Maybe Online Too
Show Daily, Joe Mandese - Monday, March 17, 2008
comScore chief Gian Fulgoni also got things off on a "bearish" not ...
- From Bears To Bulls
Show Daily, Joe Mandese - Monday, March 17, 2008
Gian Fulgoni may have started his presentation on a bearish note, b ...
- The i(s) Have It
Show Daily, Joe Mandese - Monday, March 17, 2008
Well here we are back in Hollywood, the opening day of OM ...
- Time To Short Bear Stearns, But Go Long On Hollywood Parking Garages
Show Daily, Joe Mandese - Monday, March 17, 2008
OMMA moderator and Media X columnist Jack Feuer strode to the sta ...
- This Just In: Carat Revises Ad Outlook Downward For '08
Show Daily, Joe Mandese - Monday, March 17, 2008
With the “r†word looming in the background, Carat has revised i ...
- H&R Blocking, And Tackling
Show Daily, Joe Mandese - Monday, March 17, 2008
Actually, 360i’s acquisition of i33 relates to one of the themes ...
- Public Links Provide Detailed Access To Donovan Manuals, Pictures, Software
MediaDailyNews, Joe Mandese - Friday, March 14, 2008
One of the central claims of Donovan Data Systems' arbitration with form ...
- On The Record: Brad Keywell, MediaBank
MediaDailyNews, Joe Mandese - Friday, March 14, 2008
Over the past several weeks, MediaBank has been the mysterious third charact ...
- Report: MindShare Diversifying Into Creative Services
MediaDailyNews, Joe Mandese - Thursday, March 13, 2008
Another big media agency may be poised to diversify into creative service ...
- Adweek Job Posting Reveals Cozy Relationship Between Nielsen And Trade Pub
MediaDailyNews, Joe Mandese - Thursday, March 13, 2008
The walls separating Nielsen's media and marketing research operations with those ...
- Zoom Dominates Barroom, Restaurants, Nightclubs Too
MediaDailyNews, Joe Mandese - Thursday, March 13, 2008
Zoom Media & Marketing Wednesday said it agreed to acquire Alloy's Insi ...
- Clients Call Nielsen's 'Live Test' DOA, Plea For Caution In TV/Internet Sample Plan
MediaDailyNews, Joe Mandese - Wednesday, March 12, 2008
What started out as a regularly scheduled meeting on Tuesday to upda ...
- Study Finds Viewers Watching More TV Shows Online, Especially Younger Ones
MediaDailyNews, Joe Mandese - Wednesday, March 12, 2008
The percentage of people who use a TV network's or program's W ...
- GM Reworks Planworks, Touts 'New' Integrated Model
MediaDailyNews, Joe Mandese - Wednesday, March 12, 2008
At a time when some big marketers are going the customized approac ...
- Havas Reports Record Results, Stirs New Aegis Speculation
MediaDailyNews, Joe Mandese - Tuesday, March 11, 2008
Fueled by improving financial performance, Paris-based Havas may be preparing a n ...