- Top Wireless Web Ad Destination Same As The Wired Web's: Yahoo
Online Media Daily, Joe Mandese - Friday, October 31, 2008
LOS ANGELES -- A top Nielsen Mobile executive unveiled the first lo ...
- Online Video Market Evolves, Begins Morphing Into New 'Storytelling' Device
Online Media Daily, Joe Mandese - Thursday, October 30, 2008
LOS ANGELES -- A year or so after the online video advertisi ...
- Who's The No. 1 Ad-Supported Destination On The Mobile Web? (Hint, It's The Same As The Wired Web)
Show Daily, Joe Mandese - Thursday, October 30, 2008
Nielsen Mobile Guru Nic Covey also revealed the first look ever ...
- Wanamaker Revised: I Know That Less Than A Third Of My Mobile Marketing Ads Are Working...
Show Daily, Joe Mandese - Thursday, October 30, 2008
Nielsen mobile marketing guru Nic Covey also shared some insights about t ...
- What's The Next Big Critical App For Mobile Marketing (Hint: It May Be White)
Show Daily, Joe Mandese - Thursday, October 30, 2008
So what's the critical app for mobile marketing content? Well, if you' ...
- OMG! Text Surpasses Voice
Show Daily, Joe Mandese - Thursday, October 30, 2008
That's right, that's what Nic Covey, Director of Insights, Nielsen Mobile, point ...
- Mobile Marketers For Obama (Well, Sort Of)
Show Daily, Joe Mandese - Thursday, October 30, 2008
Media strategist Dan Hodges got this morning's "A Brand's Eye View" o ...
- Mobile, Will It Just Be A Smaller Version Of The Web?
Show Daily, Joe Mandese - Thursday, October 30, 2008
That' s what MTV Networks digital guru Greg Clayman cautioned during th ...
- The New Hotness
Show Daily, Joe Mandese - Thursday, October 30, 2008
Fax During his opening keynote this morning at OMMA Mobile, Greg Clayma ...
- Conservatives Who Vote For Obama (And The Agency Execs Who Love Them)
MediaDailyNews, Joe Mandese - Wednesday, October 29, 2008
This just in from Vonda LePage, the communications chief at Interpublic's Deuts ...
- Life, Energy & VivaKi: David Kenny Explains It All
Online Media Daily, Joe Mandese - Wednesday, October 29, 2008
The name VivaKi is derived from the French word for "life," a ...
- At Last, The Perfect Length Of An Online Video Revealed (Hint: It May Be Shorter Than This Headline)
Show Daily, Joe Mandese - Wednesday, October 29, 2008
Asked what the optimum length of an online video is, Evil Global ...
- "I may dress as a 13 year old girl, but it still doesn't make public speaking any easier."
Show Daily, Joe Mandese - Wednesday, October 29, 2008
The inspiration behind online video empire Evil Global Corp. was the stu ...
- The Down Low On Premium Downloads (Or Why CBS Went With iTunes)
Show Daily, Joe Mandese - Wednesday, October 29, 2008
Larry Kramer revealed insights about the internal struggle at a major televisi ...
- Here's A Situation You May Want To Monitor
Show Daily, Joe Mandese - Wednesday, October 29, 2008
Here I am sitting on a balcony high atop the Century Pla ...
- Ow! My Balls!
Show Daily, Joe Mandese - Wednesday, October 29, 2008
What constitutes a hit? That was the question posed by OMMA Vid ...
- Your Verb For Today: ‘Grabitized’
Show Daily, Joe Mandese - Wednesday, October 29, 2008
Fax Not surprisingly, it was a word suggested by Andy Welch, w ...
- The Reality Behind UGC
Show Daily, Joe Mandese - Wednesday, October 29, 2008
Fax Sabine Cummins, account director at MediaContacts, blew the whistle on user-generat ...
- It All Depends, Literally
Show Daily, Joe Mandese - Wednesday, October 29, 2008
Fax What keeps Joshua Katz, president-marketing at CurrentTV up at night? Wel ...
- Yeah, But It Goes To 11
Show Daily, Joe Mandese - Wednesday, October 29, 2008
Fax Mediasmith chief search officer Bob Heyman recently learned that funny isn†...
- Roll Over, Guttenberg
Show Daily, Joe Mandese - Wednesday, October 29, 2008
Fax Online visionary Larry Kramer points out that there are two kin ...
- 'Does anyone remember pre-roll is dead?'
Show Daily, Joe Mandese - Wednesday, October 29, 2008
Fax That's how OMMA Video sponsor Tremor Media’s Miles Dennison kicked thin ...
- Madison Avenue Biggies See Digital Media As Stable Source Amid Uncertain Outlook
Online Media Daily, Joe Mandese - Tuesday, October 28, 2008
Three of the world's biggest advertising and media services organizations - Aegi ...
- Nielsen Delays Controversial Internet Measurement Test, Discloses Faulty Cable Universe Info
MediaDailyNews, Joe Mandese - Monday, October 27, 2008
On the eve of meetings this week with its national clients ...
- No Ifs About It: Isobar Acquires IF, Expands Global Footprint Into Malaysia
Online Media Daily, Joe Mandese - Monday, October 27, 2008
Aegis Group continues to expand the global footprint of its burgeoning Isob ...
- Nielsen Competes Online Meter Audit, Steps Up Ratings Accreditation Race With comScore
Online Media Daily, Joe Mandese - Friday, October 24, 2008
Nielsen Online Thursday claimed a small victory in its race against comSco ...
- The Future Is Here: Get Ready To Be Augmented
Digital Outsider, Joe Mandese - Thursday, October 23, 2008
Last week, Interpublic's vaunted Emerging Media Lab announced a partnership with ...
- Fast Forward: Taboos
Media Magazine, Joe Mandese - Thursday, October 2, 2008
I grew up in an era known for its sex, drugs a ...
- Nielsen Foe Frank Maggio Goes After Obama, McCain Too: Turns Politics Into A Game Show
MediaDailyNews, Joe Mandese - Thursday, October 23, 2008
Frank Maggio, the colorful and outspoken Florida real estate tycoon who settl ...
- Nielsen Consolidates Adweek Group, Centralizes Adweek, Brandweek, Mediaweek
MediaDailyNews, Joe Mandese - Wednesday, October 22, 2008
In another troubling sign for the Business Media division of media a ...