- Strata's New Gambit: All-In-One-Place Metrics System Dubbed 'Ambit'
MediaDailyNews, Joe Mandese - Monday, February 28, 2011
Strata, the media-buying technology provider owned by Comcast Corp., this morning wi ...
- Quick: Who's The LinkedIn Of Facebook?
Show Daily, Joe Mandese - Monday, February 28, 2011
According to Lou Kerner, Vice President of Equity Research at Wedbush Securitie ...
- User-Generated Weather
Show Daily, Joe Mandese - Monday, February 28, 2011
Given the progression of smart phone technology, that could well happen. Wel ...
- What's The Killer Mobile App? The Weather
Show Daily, Joe Mandese - Monday, February 28, 2011
That sure seems to be the case based on what Mike Kell ...
- Meet Jack Klues' New Boss
Show Daily, Joe Mandese - Monday, February 28, 2011
No, it's not Jack Klues. The VivaKi chief has been one ...
- OMMA 101
Show Daily, Joe Mandese - Monday, February 28, 2011
"These are exciting times." That's how OMMA Global host Cory Treffiletti start ...
- "What Were We Thinking?"
Show Daily, Joe Mandese - Monday, February 28, 2011
That was the apologetic set-up that MediaPost Founder and Publisher Ken Fadn ...
- Donovan Crosses The Rubicon, Deal Gives Agencies Direct Access To Online Publishers Inventory
Online Media Daily, Joe Mandese - Friday, February 25, 2011
In a deal that could dramatically change the way big ad agenci ...
- 7-11 Targets The 'Big 4,' Broadcast Nets, That Is
MediaDailyNews, Joe Mandese - Thursday, February 24, 2011
In a deal that its principals say will transform the 7-Eleven convenien ...
- Rentrak Cracks Donovan: Deal Is First To Bring TV Set-Tops To Agency Desk-Tops
MediaDailyNews, Joe Mandese - Wednesday, February 23, 2011
In a move that could make planning and buying via digital ...
- Research Reveals Online Privacy Is Situational: Consumers Concerned With Transparency, Control
Online Media Daily, Joe Mandese - Tuesday, February 22, 2011
The debate surrounding privacy is shaping policies and, potentially even laws, th ...
- Rothenberg Returns To IAB
Raw, Joe Mandese - Tuesday, February 22, 2011
Less than a week after Jack Griffin was ousted as CEO ...
- Nielsen-Backed Council Commissions Review Of 'User Experience' Across Video Platforms
Raw, Joe Mandese - Tuesday, February 22, 2011
The Nielsen-funded Council for Research Excellence (CRE) has tapped BIA/Kelsey to condu ...
- Aegis Taking $40 Million Charge Due To Client Default
Raw, Joe Mandese - Tuesday, February 22, 2011
Aegis Group this morning said it would record a one-time charge ...
- Ousted Time Inc. Chief Claims Time Warner 'Documented' Its Acclaim For Him
MediaDailyNews, Joe Mandese - Monday, February 21, 2011
In what looks to be a fairly contentious parting of the way ...
- Griffin Runs Out Of Time, Failed To Mesh With Time Warner Culture
MediaDailyNews, Joe Mandese - Thursday, February 17, 2011
Jack Griffin is out as chairman-CEO of Time Inc., just six mont ...
- Griffin: Time Warner Brass 'Documented' My Acclaim
Raw, Joe Mandese - Friday, February 18, 2011
Ousted Time Inc. President Jack Griffin just released a statement claiming th ...
- Oddi Rejoins KSL As CMO
Raw, Joe Mandese - Friday, February 18, 2011
Mike Oddi has rejoined KSL Media as CMO, a new title f ...
- Omnicom's PHD Reaches Legal Drinking Age
Raw, Joe Mandese - Friday, February 18, 2011
In the States, anyway. The Omnicom media services network, whose roots a ...
- Wieser Steps Down As Interpublic's Top Ad Seer, Becomes CMO Of 'Targeted TV' Ad Developer Simulmedia
MediaDailyNews, Joe Mandese - Wednesday, February 16, 2011
They don't make ad industry seers the way they used to. Le ...
- Former JWT Chief Manning To Chair AMS Board
Raw, Joe Mandese - Wednesday, February 16, 2011
Former J. Walter Thompson chief Burt Manning has been named chairman ...
- Anything's Possible, Even The New Name Of WPP's Digital Agency Roll-Up
Raw, Joe Mandese - Wednesday, February 16, 2011
Possible Worldwide is the official name of a new unit inside W ...
- Rush Named CRO Of MTV Networks
Raw, Joe Mandese - Tuesday, February 15, 2011
Colleen Fahey Rush has been named Executive Vice President and Chief Resear ...
- Mediabrands Taps Federated's Weisberger As COO Of Ventures Unit, Will Develop A 'Platform' Approach
MediaDailyNews, Joe Mandese - Monday, February 14, 2011
Mediabrands Ventures, the sprawling, entrepreneurial division within Interpublic's Mediabrands unit, has nam ...
- Wall St. To Interpublic: We Like You Again
MediaDailyNews, Joe Mandese - Friday, February 11, 2011
Citing an overall strengthening of the advertising economy, an influential Wall Stre ...
- CIMM Unveils Three-Screen Measurement Studies
Raw, Joe Mandese - Friday, February 11, 2011
The Coalition for Innovative Media Measurement (CIMM) just announced two "proof-of-concept" pil ...
- ANA, Partners With Canoe: Create Consumer Panel
Show Daily, Joe Mandese - Thursday, February 10, 2011
In his opening remarks at the ANA TV and Everything Video Foru ...
- Nielsen To Use Ad-ID, Brand Ratings Loom
Show Daily, Joe Mandese - Thursday, February 10, 2011
ANA Chief Bob Liodice just told TV and Everything Video attendees th ...
- Best Buy 'Dialing Down On Digital,' Up 50% On TV
Show Daily, Joe Mandese - Thursday, February 10, 2011
That's what Best Buy CMO Barry Judge said the electronics retail giant ...
- Gore: I'm Stuck On Level 10 Of Angry Birds
Show Daily, Joe Mandese - Thursday, February 10, 2011
That's right. The former president, er vice president, of the United State ...