- Pandora Opens Ballot Box, Unveils Polital Ad Targeting Features
Raw, Joe Mandese - Friday, November 18, 2011
Political media campaigns can frequently be a little like opening Pandora's Bo ...
- Radio Ad Spend Climbs 2% In Q3, Marks 7th Consecutive Upward Quarter
Raw, Joe Mandese - Friday, November 18, 2011
Advertisers increased their spending on U.S. radio outlets 2% to $4.527 billi ...
- TMP Opens Recruitment Shop In Germany
MediaDailyNews, Joe Mandese - Wednesday, November 16, 2011
TMP Worldwide, the largest independent recruitment adv agency, is opening shop ...
- Toyota, iVillage Promo Gives New Meaning To Driving Holiday Season Traffic
Online Media Daily, Joe Mandese - Thursday, November 17, 2011
Holiday shopping season campaigns are typically intended to drive consumers into reta ...
- Ad, Cable Execs Debate Demand For Video-On-Demand, Fail To Address Addressability
MediaDailyNews, Joe Mandese - Wednesday, November 16, 2011
The cable industry has made big strides getting consumers to use video-on-dema ...
- ABC Elects ZenithOptimedia's Boot New Chair
MediaDailyNews, Joe Mandese - Tuesday, November 15, 2011
The board of the Audit Bureau of Circulations elected Sunni Boot, C ...
- Amplify Social Unveils 'Virtual Fan Net'
Online Media Daily, Joe Mandese - Tuesday, November 15, 2011
Amplify Social, a new social-focused digital marketing technology company that has quiet ...
- Pew Finds Americans Use Social To 'Touch' Friends, Family
Online Media Daily, Joe Mandese - Tuesday, November 15, 2011
More than half of all U.S. adults now use social networking platfor ...
- TMP Opens Recruitment Shop In Germany
Raw, Joe Mandese - Wednesday, November 16, 2011
Amid a questionable employment market in Western Europe, TMP Worldwide, the large ...
- Clear Channel Clears New Airport 'Experience' Deal
Raw, Joe Mandese - Wednesday, November 16, 2011
Clear Channel Airports announced a renewal of an "experiential marketing and sponsorshi ...
- NBCU Taps MTV's She As CMO, Entertainment & Digital Nets
Raw, Joe Mandese - Wednesday, November 16, 2011
MTV vet John Shea has joined NBCUniversal's Entertainment & Digital Networks a ...
- Appy Holidays: Digital Supplants Radio As Seasonal Medium, Spot TV Remains No. 1
MediaDailyNews, Joe Mandese - Tuesday, November 15, 2011
It's beginning to look a lot like digital, almost everywhere Madison Aven ...
- MediaVest Achieves Poetry In Motion: Develops Method For Paid, Owned, Earned Media (Your Know, POEM)
MediaDailyNews, Joe Mandese - Tuesday, November 15, 2011
Publicis' MediaVest unit has unveiled what it claims is a new, proprieta ...
- Study Finds Small Businesses Embracing Social, Slower To Adopt Mobile
Online Media Daily, Joe Mandese - Tuesday, November 15, 2011
Small businesses are becoming more comfortable with social media, according results ...
- Survival Of The Viral-est: Web Shrink Channels Darwin To Model Video Success
Raw, Joe Mandese - Tuesday, November 15, 2011
An Australian scientist claims to have cracked the code of viral vid ...
- NBCU Taps Nielsen's Gibs As Digital Research Czar
Raw, Joe Mandese - Tuesday, November 15, 2011
Jonathan Gibs, the top online media researcher and analyst at Nielsen, h ...
- Brian Wieser Returns To Wall Street
MediaDailyNews, Joe Mandese - Monday, November 14, 2011
After eight Years as one of the leading economic thinkers on Madis ...
- Optimism Of Ad Execs Begins To Wane Again, Actually Improves For Digital, Mobile, Cable TV
MediaDailyNews, Joe Mandese - Monday, November 14, 2011
The continuing instability of the macro economy is beginning to wear ...
- Brian Wieser Returns To Wall Street
Raw, Joe Mandese - Monday, November 14, 2011
After eight Years as one of the leading economic thinkers on Madis ...
- WARC Revises Ad Outlook Down For 9 of 12 Nations
Raw, Joe Mandese - Monday, November 14, 2011
Global ad research aggregator and publisher WARC this morning said it c ...
- GroupM's Saint-Jacques Valle MEC Becomes MEC Montreal
Raw, Joe Mandese - Monday, November 14, 2011
GroupM's Saint-Jacques Vallee MEC in Montreal, Canada, is changing its name ...
- LBi Acquires Social Shop Mr Youth In Deal Valued At $40-50 Million
Raw, Joe Mandese - Monday, November 14, 2011
Amsterdam-based LBi International N.V. has acquired New York-based social media and marketi ...
- Rovi Expands 'Connected TV' Ad Net, Adds Social Networking, Other Features
MediaDailyNews, Joe Mandese - Friday, November 11, 2011
Rovi Thursday unveiled an update to its Rovi Advertising Network across set-t ...
- WPP Unit Finds Online Becoming A Vast Digital Wasteland
Online Media Daily, Joe Mandese - Friday, November 11, 2011
Asserting that "digital waste" from misguided marketers is "polluting" the online worl ...
- AdSafe Offers 'Real-Time' Data Feeds For RTB Buys
Online Media Daily, Joe Mandese - Wednesday, November 9, 2011
Online ad safety and verification firm AdSafe Media unveiled what it describ ...
- WPP Unit Finds Online Becoming A Vast Digital Wasteland
Raw, Joe Mandese - Thursday, November 10, 2011
Asserting that "digital waste" from misguided marketers is "polluting" the online worl ...
- Lagani To CRO for Omnimedia
MediaDailyNews, Joe Mandese - Tuesday, November 8, 2011
Martha Stewart Living Omnimedia has named Joe Lagani to the new po ...
- Dentsu: Japan's Ad Market Stabilizes, But Remains 'Severe,' Revises Outlook Downward
MediaDailyNews, Joe Mandese - Wednesday, November 9, 2011
Dentsu, the 110-year-old agency holding company based in Japan, released results f ...
- Aegis Acquires Russia's Ad O'clock
Online Media Daily, Joe Mandese - Wednesday, November 9, 2011
Aegis Group, the parent of Carat, Isobar, Vizeum, Posterscope and other agenci ...
- Liguori To Leave Discovery, COO Post Being Phased Out
Raw, Joe Mandese - Wednesday, November 9, 2011
Discovery Communications just announced that Chief Operating Officer Peter Liguori has decid ...