- Programmatic Vet Kline Named CMO Of AOL
Online Media Daily, Joe Mandese - Tuesday, November 25, 2014
AOL this morning named Allie Kline CMO of all of AOL, succeedi ...
- ANA: LinkedIn Is 'The' Social Net, Finds Ad Execs Extremely Active On All Platforms
Social Media & Marketing Daily, Joe Mandese - Monday, November 24, 2014
LinkedIn, not Facebook, is the social network among advertisers, according to resul ...
- GroupM Negotiates New Kind Of Audience Guarantee With Conde Nast: Delivery Of 'Human Beings'
Real-Time Daily, Joe Mandese - Wednesday, November 19, 2014
GroupM today announced a deal with Conde Nast ensuring 100% "viewability ...
- Nurun Split In Two: Divided Between Razorfish, Publicis
MAD, Joe Mandese - Monday, November 17, 2014
Publicis Groupe announced plans to reorganize recently acquired Nurun into two separa ...
- Philport Retires From TAB, Sequent To Handle Strategic Review
MediaDailyNews, Joe Mandese - Monday, November 17, 2014
Long-time advertising and media industry research veteran Joe Philport is retiring ...
- Facebook Changes Stripes Once Again, Organic Brand Posts Now Endangered
MediaPost Weekend, Joe Mandese - Saturday, November 15, 2014
Facebook late Friday announced yet another push to reduce the number ...
- John A. Reisenbach Foundation's 23rd Annual Gala Tribute
MediaDailyNews, Joe Mandese - Thursday, November 13, 2014
The John A. Reisenbach Foundation's 23rd Annual Gala Tribute for a Bett ...
- Mozilla Cuts First Brand Deals With GroupM, CVS, Weinstein, Booking.com
MediaDailyNews, Joe Mandese - Thursday, November 13, 2014
In its first major push into Madison Avenue, Web and mobile brows ...
- Aegis Taps Larkin As Posterscope U.S. Chief
MediaDailyNews, Joe Mandese - Tuesday, November 11, 2014
Dentsu Aegis Network's Posterscope out-of-home specialty media unit has named Helma Lark ...
- Canoe Serves 10 Billionth Ad (That's Billion With A 'B')
MediaDailyNews, Joe Mandese - Tuesday, November 11, 2014
Cable TV industry backed television ad technology developer Canoe Ventures has serv ...
- Why Magazines Still Matter: It's The Cover Story, Stupid
MediaDailyNews, Joe Mandese - Friday, November 7, 2014
This week's case in point: The Advocate's "Person of the Year" cov ...
- This Just In: New Law Requires TV Stations To Cover Any Starbucks News
MediaDailyNews, Joe Mandese - Friday, November 7, 2014
Well, probably not a legally binding law, but some sort of immutab ...
- Update: Nielsen Catalina Purchase Data Not A Factor In Choice Hotels' Simulmedia TV Targeting
Around the Net In Media, Joe Mandese - Monday, November 3, 2014
Correction: The original version of this item implied Reuters' coverage of Simulmedia ...
- Cnet, Now In Print
MediaDailyNews, Joe Mandese - Monday, November 3, 2014
Cnet, which began life as a digital consumer portal of news, informati ...
- Publicis To Acquire Sapient For $3.7 Billion, Caps 8-Year Roll-Up Of Leading Tech Shops
MAD, Joe Mandese - Monday, November 3, 2014
On the heels of its aborted "merger of equals" with Omnicom Grou ...
- TAG, Woolley's It: Former DMA Chief To Head 'Trustworthy' Project
Online Media Daily, Joe Mandese - Monday, November 3, 2014
Leading ad industry associations this morning announced that former DMA chief Lin ...