- Supplier Of The Year: Adblock Plus
Agency of the Year, Joe Mandese - Wednesday, December 28, 2016
While the use of ad blockers has been reaching a critical ma ...
- Social Media Agency Of The Year: BBDO
Agency of the Year, Joe Mandese - Wednesday, December 28, 2016
At a time when big brands and agencies have been struggling ...
- Mobile Agency Of The Year: The Media Kitchen
Agency of the Year, Joe Mandese - Friday, December 30, 2016
In 2014, MediaPost named The Media Kitchen our "Search (Programmatic) Agency ...
- Digital Uniques Spike, Then Crash On Holiday: Desktop Soars On Last-Minute Orders
MediaDailyNews, Joe Mandese - Thursday, December 29, 2016
The supply of consumer attention to digital media crashed to a season ...
- Why Fox Wants You To Pay Attention To What David Levy Is Doing
MediaPost Weekend, Joe Mandese - Saturday, December 24, 2016
It may not be possible to pinpoint the exact moment that med ...
- U.S. Ad Volume Climbs To Highest November Ever, Big Advertisers Drive Most Of The Expansion
MediaDailyNews, Joe Mandese - Thursday, December 22, 2016
The U.S. ad marketplace is winding down on an expansionary note, turni ...
- Mad Nog: Spirits, Not Surprisingly, Top Ad Industry Gift List
MediaDailyNews, Joe Mandese - Friday, December 23, 2016
Corporate compliance execs, cover your ears. Ad execs receive holiday gifts fr ...
- Silver Screens Slivered By DOJ: Screenvision Expands Footprint
MediaDailyNews, Joe Mandese - Wednesday, December 21, 2016
A year after a plan to consolidate the U.S. cinema ad marketpla ...
- Correction: Tribune Purchased Gracenote For $170M
MediaDailyNews, Joe Mandese - Tuesday, December 20, 2016
Per the article "Nielsen Acquires Gracenote, An Apt End Note for ...
- Nielsen Acquires Gracenote, An Apt End Note For TV Listings Era
MediaDailyNews, Joe Mandese - Tuesday, December 20, 2016
Nielsen, a company that began by measuring the audiences of TV (a ...
- Media Agency Of The Year: Empower MediaMarketing
Agency of the Year, Joe Mandese - Monday, December 19, 2016
Selecting a Media Agency of the Year isn't always clear for t ...
- DOJ Subpoenas Omnicom As Part Of Bid Rigging Probe
MAD, Joe Mandese - Friday, December 16, 2016
Omnicom is the second big agency holding company subpoenaed to testify ...
- Cover Story: 'Harper's' Puts Trump Behind Bars
Publishers Daily, Joe Mandese - Thursday, December 15, 2016
In one of the most aggressive cover story treatments of the President-ele ...
- Demo Targeting Still Dominant At Agencies, Behavioral Tops With Clients
MediaDailyNews, Joe Mandese - Thursday, December 15, 2016
Age- and gender-based demographics -- a staple for targeting consumers in med ...
- 2017 NewFronts Schedule Unveiled, Bookended By New York Times And Mashable
MediaDailyNews, Joe Mandese - Wednesday, December 14, 2016
The New York Times will kick off the 2017 NewFronts with ...
- Us Feel Good About Trump
MediaDailyNews, Joe Mandese - Tuesday, December 13, 2016
If like me, you were born under a yellow sun, then you' ...
- Who Watches The Watchmen: A Conversation With Former Nielsen 'Watch' Chief Dave Thomas
MediaDailyNews, Joe Mandese - Monday, December 12, 2016
During his tenure as president of Nielsen Media Client Services, Dave Thom ...
- Foursquare Taps ARF's Fuguitt To Lead Insights
MediaDailyNews, Joe Mandese - Friday, December 9, 2016
Former Advertising Research Foundation President-CEO and long-time consumer marketer Gayle Fuguitt h ...
- 'Transparency' Voted 2016's Word Of The Year
MediaDailyNews, Joe Mandese - Monday, December 12, 2016
"Transparency" was voted the "word of the year" for 2016 by membe ...
- Donald Trump And The Fine Art Of Being Transparently Nontransparent
MediaDailyNews, Joe Mandese - Friday, December 9, 2016
That headline is a retread of one we published in March 201 ...
- Cover Story: 'Time' Person Of The Year
Publishers Daily, Joe Mandese - Wednesday, December 7, 2016
There was little surprise in Time mag's "Person of the Year" b ...
- Intersection Taps AOL's Martinez As CRO
Real-Time Daily, Joe Mandese - Tuesday, December 6, 2016
Long-time digital ad executive Marta Martinez has joined Intersection, a media technolo ...
- Native Ad Plans Shift From Publishers To Social, Facebook Dominates By Wide Margin
MediaDailyNews, Joe Mandese - Monday, December 5, 2016
Digital publishers may have embraced "native" formats as a godsend for n ...
- WPP To Investors: Ad World Is Flat, Horizontal Too
MediaDailyNews, Joe Mandese - Friday, December 2, 2016
Briefing securities analysts during its "Investors Day" this week, WPP gave litt ...
- Ad Execs United On Data Ownership, Divided On Whether It Belongs To Agencies Or Clients
MediaDailyNews, Joe Mandese - Thursday, December 1, 2016
Ad executives overwhelmingly believe the ad industry is the rightful owner ...