MediaPost - Karl Greenberg

KARL GREENBERG

Karl Greenberg writes about automotive, consumer-packaged-goods, sports, and travel marketing for “Marketing Daily.” Prior to this, he was the automotive editor at “Brandweek” magazine, where he covered marketing about companies making anything with a motor. He was also Internet ad technology reporter for the short-lived “Adweek IQ.” Karl started his career covering the petrochemical commodities market for “The Chemical Market Reporter.” In his other life, Karl is a humorist, playwright, musician, actor, and somewhat guilty fan of boxing. Reach him here.

Marketing Daily
Chrysler Group Shuffles Marketing Team, Eyes International Market April 30, 2007, 5 a.m.
Marketing Daily
When Google Works Too Well April 30, 2007, 5 a.m.
Marketing Daily
Nissan Sales Drop, Profit Down First Time In Seven Years April 30, 2007, 5 a.m.
Online Media Daily
A Cautionary Tale For Viral Wannabes April 30, 2007, 6 a.m.
Marketing Daily
CMO Spotlight: Team Detroit's Sanfilippo Talks About The Results At Ford April 27, 2007, 5 a.m.
Marketing Daily
Anheuser-Busch Is Launching First Line Of Fruit-Infused Michelobs April 27, 2007, 5 a.m.
Marketing Daily
Toyota Leaves Champagne Corked After Topping GM In Sales April 26, 2007, 5 a.m.
Marketing Daily
In 'Pirates'-Linked Promo, Volvo Sets Forth Series Of Online Puzzles April 26, 2007, 5 a.m.
Marketing Daily
Adamson At ANA: Best Brands Blessed With Relevance, Differentiation April 25, 2007, 5 a.m.
Marketing Daily
ANA Ruminates On Brands, Their Importance And [Eek!] Deterioration April 25, 2007, 5 a.m.
Marketing Daily
J.D. Power Adding Psychographic Data In Alliance With Mediamark Research April 24, 2007, 5 a.m.
Marketing Daily
Hyatt Resorts Promo Targets Families of Tweens With A Challenge April 24, 2007, 5 a.m.
Marketing Daily
Mercedes Gets Buzz Going For C-Class With Web, Direct Mail April 23, 2007, 5 a.m.
Marketing Daily
Coty Signs NFL's Tom Brady As Stetson Brand Ambassador April 23, 2007, 5 a.m.
Marketing Daily
J.D. Power Finds Gap Between Asian, Domestic Brands Closing April 20, 2007, 5 a.m.
Marketing Daily
Calif. Horse Racing Lures Would-Be Vegas-Goers In First Ads April 20, 2007, 5 a.m.
Marketing Daily
Unilever Extends Axe Lineup, Launches Integrated Support April 19, 2007, 5 a.m.
Marketing Daily
BMW Backs TED For Second Year With New Web Site April 19, 2007, 5 a.m.
Marketing Daily
Study: Consumers Prefer Independent Sources To Pharma Ads April 18, 2007, 5 a.m.
Marketing Daily
Unilever's Suave, Sprint Team On 'Motherhood' Webisodes April 18, 2007, 5 a.m.
Online Media Daily
Sprint TV, Suave Ask Moms To Write Webisodes Starring Leah Rimini April 18, 2007, 9:59 a.m.
Marketing Daily
Toyota Treading Carefully In Land Of The Big Three April 17, 2007, 5 a.m.
Marketing Daily
Red Campaign Turns On Business Model, Consumer Choice April 17, 2007, 5 a.m.
Marketing Daily
Nissan Moves To Create Corporate Citizenship Programs April 16, 2007, 5 a.m.
Marketing Daily
Bridgestone/Firestone Launches Ads Targeting Different Groups April 16, 2007, 5 a.m.
Marketing Daily
Lexus Reaches Out To Gamers Via Atari's 'Test Drive Unlimited' April 13, 2007, 5 a.m.
Marketing Daily
Lawn Mower Cub Cadet Launching First National Campaign April 13, 2007, 5 a.m.
Online Media Daily
Lexus Puts Out Test Drive Patch To Atari Game Players April 13, 2007, 6 a.m.
Marketing Daily
Disney Expands Electronics With Themes Taken From Movies April 12, 2007, 5 a.m.
Marketing Daily
Bridgestone Offers Education As Way To Introduce Its Tires April 12, 2007, 5 a.m.