MediaPost - Karl Greenberg

KARL GREENBERG

Karl Greenberg writes about automotive, consumer-packaged-goods, sports, and travel marketing for “Marketing Daily.” Prior to this, he was the automotive editor at “Brandweek” magazine, where he covered marketing about companies making anything with a motor. He was also Internet ad technology reporter for the short-lived “Adweek IQ.” Karl started his career covering the petrochemical commodities market for “The Chemical Market Reporter.” In his other life, Karl is a humorist, playwright, musician, actor, and somewhat guilty fan of boxing. Reach him here.

Marketing Daily
Red Lobster Freshens Web Site To Extol Brand Position Aug. 28, 2007, 5 a.m.
Online Media Daily
Red Lobster Launches Healthier Web Site Aug. 28, 2007, 6 a.m.
Marketing Daily
Subaru's Raft Of New Ads Targets Yet Ties Together Brand Image Aug. 27, 2007, 5 a.m.
Marketing Daily
Edmunds.com, Saturn Seek Citizen Journo For Promotion Aug. 24, 2007, 5 a.m.
Marketing Daily
Integrated Campaign Launches For Murine Earigate Aug. 24, 2007, 5 a.m.
Online Media Daily
Edmunds.com Offers A Shot At Its Inside Line With Saturn Promo Aug. 24, 2007, 6 a.m.
Marketing Daily
Nissan Ties Up College Football Sponsorship Deals Aug. 23, 2007, 5 a.m.
Marketing Daily
Philip Morris To Test Marlboro Moist Smokeless Tobacco Aug. 22, 2007, 5 a.m.
Marketing Daily
New Orleans Launches Web Push To Lure Travelers Back Aug. 22, 2007, 5 a.m.
Marketing Daily
Study: Global Market For Mobile Nav Units More Than Doubled Aug. 21, 2007, 5 a.m.
Marketing Daily
Massage Device Sales To Spike As Stress Wears Us Out Aug. 21, 2007, 5 a.m.
Marketing Daily
Nissan Inks Integrated Sponsorship Deal With An Entire City Aug. 20, 2007, 5 a.m.
Marketing Daily
Consumers Will Pay More If Vehicle Audio Wears A Brand Aug. 20, 2007, 5 a.m.
MediaDailyNews
Nissan Inks Integrated Sponsorship Deal With An Entire City Aug. 20, 2007, 9 a.m.
Marketing Daily
Nissan Seeks To Drive Sales Via Xbox 'Forza Motorsport 2' Aug. 17, 2007, 5 a.m.
Marketing Daily
Virgin Mobile Readies Support For Aloha Phone Roll-Out Aug. 17, 2007, 5 a.m.
Marketing Daily
Meyer Leaves Toyota To Steer Chrysler Marketing Aug. 16, 2007, 5 a.m.
Marketing Daily
'Got Milk?' Board Targets Hispanics With 'Stardom' Promo Aug. 16, 2007, 5 a.m.
Marketing Daily
Emerging Markets Take Polish Off Some Big Global Brand Names Aug. 15, 2007, 5:01 a.m.
Marketing Daily
Taco Bell Covers All The Bases In MLB World Series Promotion Aug. 15, 2007, 5:01 a.m.
Marketing Daily
Mitsubishi Launches Sales Event, National Branding Effort Aug. 14, 2007, 5 a.m.
Marketing Daily
Toyota's Club Scion Gives Socializers A Lift At There.com Aug. 14, 2007, 5 a.m.
Marketing Daily
AutoTrader.com Campaign Shows Consumers How To 'Sell Your Car' Aug. 13, 2007, 5 a.m.
Marketing Daily
Hasbro, EA Ink Deal To Digitize Popular Games Aug. 13, 2007, 5 a.m.
Marketing Daily
Lexus, Buick Share Dependability Rank Aug. 10, 2007, 5 a.m.
Marketing Daily
Canon Campaign Will Have NYC Seeing Doubles During Tourney Aug. 10, 2007, 5 a.m.
Marketing Daily
Coldwell Banker First To Market Real Home Virtually--Really Aug. 9, 2007, 5 a.m.
Marketing Daily
P&G Perks Up Folgers With Integrated Effort For Gourmet Selections Aug. 9, 2007, 5 a.m.
Marketing Daily
Lord & Taylor Getting Makeover, $10 Million Campaign Aug. 8, 2007, 5 a.m.
Marketing Daily
With Nardelli Aboard, Chrysler Launches '100 Years' Campaign Aug. 7, 2007, 5 a.m.