MediaPost - Karl Greenberg

KARL GREENBERG

Karl Greenberg writes about automotive, consumer-packaged-goods, sports, and travel marketing for “Marketing Daily.” Prior to this, he was the automotive editor at “Brandweek” magazine, where he covered marketing about companies making anything with a motor. He was also Internet ad technology reporter for the short-lived “Adweek IQ.” Karl started his career covering the petrochemical commodities market for “The Chemical Market Reporter.” In his other life, Karl is a humorist, playwright, musician, actor, and somewhat guilty fan of boxing. Reach him here.

Marketing Daily
Integration Is 'Moot' Without The Core Of Conversation May 30, 2008, 5 a.m.
Marketing Daily
ANA Survey Finds Most Struggle With 'Parochial Structures' May 30, 2008, 5 a.m.
Marketing Daily
Miller Plans Texas Promo To Seal New Cowboys Deal May 29, 2008, 5 a.m.
Marketing Daily
Suzuki To Target Surfers With 'Ultimate Wave' Movie May 29, 2008, 5 a.m.
Marketing Daily
Ford Benefits From Shift In Focus To A Glass Half Full May 28, 2008, 5 a.m.
Marketing Daily
New Ads For Hanes Star Sheen, Jordan In Oddball Comedy May 28, 2008, 5 a.m.
Marketing Daily
New York State Puts Its Heart Back Into Marketing Campaign May 27, 2008, 5 a.m.
Marketing Daily
Ford Changes Focus From SUVs To Smaller Cars, Hybrids May 23, 2008, 5 a.m.
Marketing Daily
Cerveza Tecate To Produce Sports Awards Program May 23, 2008, 5 a.m.
Marketing Daily
GM Exclusively Backs First Environmental TV Network May 22, 2008, 5 a.m.
Marketing Daily
Vespa Mixes It Up With 'Get Smart,' Subway For Promo May 22, 2008, 5 a.m.
Marketing Daily
GM Markets OnStar, Malibu Via US Airways Seatback Trays May 21, 2008, 5 a.m.
Marketing Daily
CMOs Keep Watchful Eye On The Budget Line May 21, 2008, 5 a.m.
Marketing Daily
Early Results Prompt Chrysler To Extend $2.99 Gas Program May 20, 2008, 5 a.m.
Marketing Daily
White Outdoor's 'Love Of Land' Is First Ad In Four Years May 20, 2008, 5 a.m.
Marketing Daily
XM To Roll NavTraffic Into 2009 Model-Year Vehicles May 19, 2008, 5 a.m.
Marketing Daily
Nintendo To Demo Wii Fit Today In N.Y.'s Central Park May 19, 2008, 5 a.m.
Marketing Daily
Grilling Is Now A Year-Round Undertaking, NPD Finds May 16, 2008, 5 a.m.
Marketing Daily
McDonald's Puts Its Arches On WNBA Jerseys In Regular Play May 15, 2008, 5 a.m.
Marketing Daily
Hyundai Drives Nearly New Sonata Into Sedan Headwind May 15, 2008, 5 a.m.
Marketing Daily
Toyota's Land Cruiser Campaign Takes Road Less Traveled May 14, 2008, 5 a.m.
Marketing Daily
Honda's Pilot Campaign Ties In To 'Last Comic Standing' May 14, 2008, 5 a.m.
Marketing Daily
General Motors Laying It On Thick, Picking Up Parking Tabs May 13, 2008, 5 a.m.
Marketing Daily
To Grow Bike Biz, Reach Out To Advocates May 13, 2008, 5 a.m.
Marketing Daily
Mercedes Unveils 'Sex And The City'-Linked Ads For New Car May 12, 2008, 5 a.m.
Marketing Daily
Ford Strategy To Market Focus To Younger Set Is Paying Off May 12, 2008, 5 a.m.
Marketing Daily
VW, Upromise Offer Tuition Cash To Potential Routan Buyers May 9, 2008, 5 a.m.
Marketing Daily
Scotts Miracle-Gro Takes A Page From Nike In New Ads May 9, 2008, 5 a.m.
Marketing Daily
Aiming For More PR, Land Rover Tweaks Annual Challenge May 8, 2008, 5 a.m.
Marketing Daily
Trends Point The Way To Goji Berries, Gluten-Free Comestibles May 8, 2008, 5 a.m.