- Super Bowl Ball Now In Marketers' Hands
Marketing Daily, Karl Greenberg - Monday, February 8, 2010
Hyundai put its commercials on touch-screen kiosks in dealer showrooms, but n ...
- Most Meaningful: Snickers. Least: GoDaddy
Marketing Daily, Karl Greenberg - Monday, February 8, 2010
According to Andrew Graff, CEO of Allen & Gerritsen, "The ads th ...
- Acura Gets Design-Conscious For ZDX
Marketing Daily, Karl Greenberg - Friday, February 5, 2010
Honda Motor's Acura division is running a national advertising campaign for i ...
- Cars.com Launches Mobile Shopping Application
Marketing Daily, Karl Greenberg - Saturday, February 6, 2010
"Mobile is "huge for us and has been a focal point f ...
- Kia's Marketing VP Dishes On Bowl Strategy
Marketing Daily, Karl Greenberg - Thursday, February 4, 2010
"We want people to check out our ad, to build the momentum ...
- InterContinental Jumps On Hilton's Loyalty Leap
Marketing Daily, Karl Greenberg - Thursday, February 4, 2010
"When someone like Hilton raises the point price by 20% in o ...
- Toys Do Talking In Kia's First Bowl Spot
Marketing Daily, Karl Greenberg - Wednesday, February 3, 2010
The ad, reaching for young parents who probably aren't quite ready ...
- Audi Back In Bowl, This Time With Laughs
Marketing Daily, Karl Greenberg - Wednesday, February 3, 2010
Audi is using its media buy in the fourth quarter to r ...
- Bridgestone Readies Ads For Super Bowl
Marketing Daily, Karl Greenberg - Tuesday, February 2, 2010
Advertising on the Super Bowl and other big events isn't about Bridgesto ...
- Deals Expand Chrysler's Licensing Program
Marketing Daily, Karl Greenberg - Tuesday, February 2, 2010
Chrysler Group is rethinking its licensed-merchandise program and how it sells thin ...
- The Competition Swoops In
Marketing Daily, Karl Greenberg - Monday, February 1, 2010
Even Toyota, which pretty much set the bar in consistency and qualit ...
- Edmunds: Toyota's January Sales Tanked
Marketing Daily, Karl Greenberg - Monday, February 1, 2010
Edmunds predicts Toyota's market share will sink to 14.7% this month ...