- Ford Launches Corporate African-American Campaign
Raw, Karl Greenberg - Friday, August 6, 2010
Ford has tapped CBS sports announcer James Brown for a new ...
- Toyota Reputation Ascending From Abyss
Marketing Daily, Karl Greenberg - Wednesday, August 4, 2010
Ted Marzilli, managing director of the YouGov global BrandIndex unit, says Toyo ...
- Study: Race On Sunday, Sell On Monday
Marketing Daily, Karl Greenberg - Wednesday, August 4, 2010
A new study from Rochester, Mich.-based Foresight Research, "2010: Automotive Marketing Retu ...
- Shell Talks Nitrogen With Auto Buff Books
Marketing Daily, Karl Greenberg - Tuesday, August 3, 2010
The deal includes a proviso that all vehicle testing and evaluations ...
- It Pays To Race
Raw, Karl Greenberg - Wednesday, August 4, 2010
Race on Sunday sell on Monday works. A new study from Rocheste ...
- Edmunds: Strong Month, But Won't Save The Year
Marketing Daily, Karl Greenberg - Monday, August 2, 2010
Finally, the summer auto sales jolt may show up in July, wi ...
- Kia Contest Is Casting Call For 'Lifecasters'
Marketing Daily, Karl Greenberg - Monday, August 2, 2010
Yes, it's an unstable ride since it relies on the ephemeral "anythi ...
- Shell Extends Deal With Hachette Filipacchi Auto Titles
Raw, Karl Greenberg - Tuesday, August 3, 2010
Shell is launching a new marketing campaign to promote its nitrogen-enriched gasoline ...
- Toyota Launches Facebook Contest for Prius' Tenth B-Day
Raw, Karl Greenberg - Monday, August 2, 2010
Toyota is launching a Facebook campaign to celebrate the tenth anniversary ...