- Skechers Performance Inks L.A. Marathon Deal
Marketing Daily, Karl Greenberg - Monday, August 31, 2015
Skechers Performance will have a presence at the race's Health & Fitne ...
- Reportedly, Amazon Won't Tempt Fire Again
Around the Net In Brand Marketing, Karl Greenberg - Monday, August 31, 2015
Amazon's first Fire phones crashed and burned. The company had said th ...
- New Acura Chief Wants Exciting Cars
Around the Net In Brand Marketing, Karl Greenberg - Monday, August 31, 2015
Jon Ikeda, former designer and new general manager of Acura, is looki ...
- Xerox Launches Campaign During U.S. Open
Around the Net In Brand Marketing, Karl Greenberg - Monday, August 31, 2015
Xerox, during the U.S. Open, is launching its first campaign in t ...
- A Trump Burger? Well, Why The Heck Not
Around the Net In Brand Marketing, Karl Greenberg - Monday, August 31, 2015
As part of its celebrations to mark National Burger Day U.K. la ...
- Tesla Broke CR's Servers With Wall Street Rocket Car
Around the Net In Brand Marketing, Karl Greenberg - Monday, August 31, 2015
The amazing Tesla that broke "Consumer Reports"' measurement gauge, and servers, al ...
- Toyota Back In 'Playing House' For Camry
Marketing Daily, Karl Greenberg - Friday, August 28, 2015
The first Camry vignette debuted on Aug. 25, a week before t ...
- The USTA Says 'Find Yourself In The Game'
Marketing Daily, Karl Greenberg - Friday, August 28, 2015
Ginny Levine, USTA director of marketing for community tennis, tells "Marketing Dail ...
- Under New Leadership, Xerox Launches Campaign
Around the Net In Brand Marketing, Karl Greenberg - Friday, August 28, 2015
The brand strategy, from Y&R New York, the company's longtime agency partne ...
- Free Of Fogle, Subway Taps BBDO
Around the Net In Brand Marketing, Karl Greenberg - Friday, August 28, 2015
Subway has chosen Omnicom shop BBDO as AOR, with the New Yo ...
- Mondelez Makes Marketing Department Changes
Around the Net In Brand Marketing, Karl Greenberg - Friday, August 28, 2015
Mondelez International, maker of brands like Oreo and Ritz, is planning chang ...
- FDA Says No, Not Natural, To Three Tobacco Brands
Around the Net In Brand Marketing, Karl Greenberg - Friday, August 28, 2015
The Food and Drug Administration took three cigarette brands to task f ...
- McDonald's, Tyson Cut Ties To Farm For Animal Cruelty
Around the Net In Brand Marketing, Karl Greenberg - Friday, August 28, 2015
McDonald's won't use T&S Farms any more after an activist group, Mer ...
- Ferrari May Make Chrysler Marchionne CEO
Around the Net In Brand Marketing, Karl Greenberg - Friday, August 28, 2015
Ferrari, a unit of Fiat Chrysler Automobiles (FCA) is considering appointing F ...
- Earnhardt Jr., Favre, And Brees Tout Wrangler
Marketing Daily, Karl Greenberg - Thursday, August 27, 2015
"We have used all three for a variety of TV, print, digita ...
- Everything You Wanted To Know About Programmatic, But Were Afraid To Ask
Marketing Daily, Karl Greenberg - Friday, August 28, 2015
Programmatic is about more than bidding on lowest price and getting efficienc ...
- How Much Time Will Ronda Rousey Need To Put Down A Carl's Jr. Sandwich?
Around the Net In Brand Marketing, Karl Greenberg - Thursday, August 27, 2015
Undefeated UFC champion Ronda Rousey will appear in a multi-media campaign f ...
- Amazon Launches 'Underground'
Around the Net In Brand Marketing, Karl Greenberg - Thursday, August 27, 2015
Amazon has launched a new digital store called Amazon Underground. The compa ...
- Ford, UAW In Talks To Revive Ranger, Bronco In U.S.
Around the Net In Brand Marketing, Karl Greenberg - Thursday, August 27, 2015
Ford may bring back its midsize pickup and SUV, Ranger and Bronc ...
- Peace Day McWhopper A Flopper?
Around the Net In Brand Marketing, Karl Greenberg - Thursday, August 27, 2015
Was it a burger detente for global non-violence, or a cynical b ...
- CVS Health Looks To Expand MinuteClinic
Around the Net In Brand Marketing, Karl Greenberg - Thursday, August 27, 2015
Now that its MinuteClinic telehealth pilot was well received by patients, C ...
- Lexus Extends Partnership With U.S.G.A.
Marketing Daily, Karl Greenberg - Wednesday, August 26, 2015
Sarah Hirshland, the USGA's senior managing director of business affairs, tells "Marketi ...
- Consumers Seek Sustainable Lawn And Garden Products
Marketing Daily, Karl Greenberg - Wednesday, August 26, 2015
California might be returning to cacti, sand and sidewinders, but for t ...
- Apple Hires Key Tesla Engineer
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, August 26, 2015
Apple is definitely moving into the car space. The company has hir ...
- Draftpot.com Goes After Fantasy Leader DFS
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, August 26, 2015
Daily Fantasy Sports (DFS) has enjoyed a booming business in virtual bal ...
- FDA Says 'No Eggs, No Mayo' To Vegan Spread Maker
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, August 26, 2015
The mayonnaise must abide. The Food and Drug Administration is warning t ...
- Starcom Gets Visa's Global Media Account
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, August 26, 2015
Visa has awarded it's $200 million global media account ($113 million ...
- Verizon Allows Some Unlocked Phones Into Network
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, August 26, 2015
Verizon has not embraced phones from outside its product lineup the w ...
- ASCI Report Says Consumers Less Satisfied With Cars
Marketing Daily, Karl Greenberg - Tuesday, August 25, 2015
Said Claes Fornell, ACSI chairman and founder, "The number of recalls ...
- J.D. Power Finds Consumers Diss Car Tech
Marketing Daily, Karl Greenberg - Tuesday, August 25, 2015
Renee Stephens, VP of auto quality at J.D. Power, tells "Marketing Dail ...