KARLENE LUKOVITZ
Karlene Lukovitz is a regular contributor to MediaPost's "Marketing Daily," "Audience Development," "InPublishing" (U.K.), and other business publications, and edits "IPDA Newsstand Forum," a monthly newsletter on the magazine newsstand industry.
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Marketing Daily
B-to-B Events Build Brand Value, Not Just Short-Term Sales Feb. 29, 2008, 5 a.m. -
Marketing Daily
Credit Card Issuers' Combo Offers Rise Feb. 26, 2008, 5 a.m. -
Marketing Daily
Vertis Survey: Newspaper Inserts Grab More Attention Than TV Feb. 25, 2008, 5 a.m. -
Marketing Daily
Customer Loyalty Engagement Index Underscores Commoditization Feb. 20, 2008, 5 a.m. -
Marketing Daily
Chase Moves In As Other Card Issuers Reduce Direct Mail Feb. 18, 2008, 5 a.m. -
Marketing Daily
Low-Sodium/Salt Introductions Up 105% In Past Five Years Feb. 12, 2008, 5 a.m. -
Marketing Daily
Just 42% Control Diet; Motivators Vary By Age, Income Feb. 8, 2008, 10:34 a.m. -
Marketing Daily
Many Super Bowl Advertisers Still Fumbling Channel Integration Feb. 6, 2008, 5 a.m.
