- Osbourne Returns For Campaign Promoting Revamped Atkins Diet
Marketing Daily, Karlene Lukovitz - Monday, December 29, 2014
For 2015, Atkins Nutritionals is sticking with spokesperson Sharon Osbourne in ...
- Jimmy John's, Chipotle Lead QSRs In Millennial Loyalty
Marketing Daily, Karlene Lukovitz - Tuesday, December 23, 2014
They were followed by Chick-Fil-A (78%), Whataburger (76%), Subway (73%), Wendy's (70% ...
- Skyy Social Campaign Suggests Double-Tipping Bartenders During Holidays
Marketing Daily, Karlene Lukovitz - Monday, December 22, 2014
The #DoubleTip effort is an extension of the brand's "West of Expecte ...
- Unilever Drops Suit Against Just Mayo Maker Hampton Creek
Marketing Daily, Karlene Lukovitz - Friday, December 19, 2014
In the lawsuit, filed in November, Unilever -- which commands a 4 ...
- Bahlsen Hosts 'Crappy Cookie Exchange' For The Holidays
Marketing Daily, Karlene Lukovitz - Thursday, December 18, 2014
The company is positioning its cookies as ideal for holiday celebrations ...
- Kraft Foods Group CEO Steps Down; Chairman To Succeed Him
Marketing Daily, Karlene Lukovitz - Thursday, December 18, 2014
Kraft's sales are projected to see little change this year, while prof ...
- Krispy Kreme Offers Live Video Chat During The Holidays
Marketing Daily, Karlene Lukovitz - Wednesday, December 17, 2014
"We wanted to do our part in spreading the joy this holid ...
- Coke Ends 'American Idol' Sponsorship
Marketing Daily, Karlene Lukovitz - Tuesday, December 16, 2014
After 13 years, Coca-Cola is ending its groundbreaking sponsorship of the F ...
- Court Throws Out 'All Natural' Labeling Suit Against Dole
Marketing Daily, Karlene Lukovitz - Monday, December 15, 2014
In the past few years, food companies have experienced a significant increa ...
- Top 2014 Food Stories: War On Sugar Created Biggest Behavior Shift
Marketing Daily, Karlene Lukovitz - Friday, December 12, 2014
The top five food stories overall were: The drought that drove ...
- Rice Krispies, 'Taste Of Home' Team On Holiday Event To Drive Mobile, Social Connections
Marketing Daily, Karlene Lukovitz - Thursday, December 11, 2014
Both brands are driving awareness of the sweeps through their social med ...
- Curious Twists As The At-Home Soda-Making Battle Heats Up
Marketing Daily, Karlene Lukovitz - Wednesday, December 10, 2014
This week, SodaStream, which has partnered with PepsiCo on a current, limit ...
- In-N-Out, T.G.I. Friday's Top 'Customer-Centric' Restaurant Rankings
Marketing Daily, Karlene Lukovitz - Wednesday, December 10, 2014
Restaurants' escalating challenges include pricing pressures, the need to achieve the rig ...
- General Mills Revives French Toast Crunch In Latest Nostalgia Play
Marketing Daily, Karlene Lukovitz - Tuesday, December 9, 2014
In a 30-second TV spot, Miss Cleo demonstrates her powers by intuiti ...
- Subway Takes Followers On Social Adventure For National Cookie Day
Marketing Daily, Karlene Lukovitz - Monday, December 8, 2014
Subway also primed the pump by sending platters of gingerbread cookies ...
- Snickers Returning To The Super Bowl
Marketing Daily, Karlene Lukovitz - Friday, December 5, 2014
The new 30-second spot will continue the brand's "You're Not You Wh ...
- Coca-Cola Pulls Controversial 'Pin-Up Girl' Ads For Milk Launch Fairlife
Marketing Daily, Karlene Lukovitz - Thursday, December 4, 2014
The ads drew accusations of sexism for featuring images of women weari ...
- McDonald's Intros Fresh, Whole Fruit As Happy Meals Side Option
Marketing Daily, Karlene Lukovitz - Wednesday, December 3, 2014
The initiative is being launched with Cuties California clementines. The kid-sized mandar ...
- Coffee-mate Taps 'Bachelorette' Couple To Thank Surprised Night Shift Workers
Marketing Daily, Karlene Lukovitz - Wednesday, December 3, 2014
When the intrigued workers knock on the RV door, the Sutters ush ...
- Mountain Dew Launches Music Talent Contest
Marketing Daily, Karlene Lukovitz - Tuesday, December 2, 2014
Mountain Dew is hosting the "Open Call" contest on the SoundCloud onli ...
- Marketing All Star: Stephanie Moritz
MediaPost All Stars, Karlene Lukovitz - Tuesday, December 9, 2014
With consumers demanding more natural, less processed food and transparent, responsive relationshi ...
- Three Olives Unleashes 'Werewolves in London'
Marketing Daily, Karlene Lukovitz - Tuesday, December 2, 2014
The new campaign, from The Via Agency, includes a three-minute-plus music vid ...