• Flash-Forward
    My favorite new TV drama this fall centers around a global incident ...
  • Catch Me If You Can
    Frank Abagnale Jr. was an airline pilot, a lawyer, a doctor, a ...
  • Finishing Well
    We work in an industry obsessed with start-ups and entrepreneurial initiative that ...
  • We're All Fruit
    In the movie "My Big Fat Greek Wedding" the father of the ...
  • The Power Of One
    We live in an economy of reduced marketing budgets and increased pressure ...
  • Evolutionary Or Revolutionary?
    Technically speaking, the difference between evolutionary and revolutionary is just one single ...
  • A Peek Into The Phoenix Suns' Online Expertise
    Growing up as a basketball fan in a couple of small towns ...
  • The Kiss Hello
    How social do we really want to get? It's a question I've ...
  • What Is 'Better'?
    As marketers, we are continually working to position our product or service ...
  • Q&A With Guy Kawasaki
    "I'm kind of a big deal." Those are the immortal words of ...
  • Mostly Dead
    "It just so happens that your friend here is only mostly dead. ...
  • Ch-Ch-Changes
    As 2008 mercifully draws to a close, we begin to look forward ...
  • And the Next Contestant Is...
    As we enter an age of government bailouts and buyouts for investment ...
  • What's in A Name?
    For those of you old enough to have watched the '70's television ...
  • What is a Publisher? It Depends on Your Perspective...
    On a recent flight from Phoenix to attend Ad:Tech Chicago, I was ...
  • If A Tree Falls In The Forest...
    f you've ever had the inclination to reflect on deep philosophical questions, ...
  • Late To The Party
    I am admittedly late to the party with regard to the social ...
  • Not Dead Yet
    If you are familiar at all with "Monty Python" movies, or know ...
  • The Urge To Merge
    In the movie "You've Got Mail," Joe Fox (Tom Hanks) is an ...
  • Lost In Translation
    What is the value of an established print media name? Let's take ...
  • Overcoming The Unpleasant Stigma Of In-Text Ads
    In the movie "Pleasantville," there was a social stigma attached to anything ...
  • In-Textification Or In-Text Infestation?
    Depending on whom you ask, the in-text ad is either an ingenious ...