- Sprint Throws Subscribers Bone After $29.5 Billion Loss
Marketing Daily, Laurie Sullivan - Friday, February 29, 2008
[Telecom] Print ads and in-store promotional displays that focus on marketing t ...
- Playboy Seeks Sexy Yet Clothed 'Miss Mobile'
Marketing Daily, Laurie Sullivan - Thursday, February 28, 2008
[Entertainment] Playboy's push into mobile began last year to attract tech-savvy consume ...
- Playboy Seeks Sexy Yet Clothed 'Miss Mobile'
Online Media Daily, Laurie Sullivan - Thursday, February 28, 2008
[Mobile] Playboy's push into mobile began last year to attract tech-savvy consume ...
- Marketing Feedback Cards Go Digital Via Cell Phones
Marketing Daily, Laurie Sullivan - Wednesday, February 27, 2008
[Technology] "Say you're in JCPenney's standing in front of a product y ...
- Marketing Feedback Cards Go Digital Via Cell Phones
Online Media Daily, Laurie Sullivan - Wednesday, February 27, 2008
[Mobile] "Say you're in JCPenney's standing in front of a product y ...
- Burger King Agrees To Kids' Marketing Rules In Europe
Marketing Daily, Laurie Sullivan - Monday, February 25, 2008
[Restaurants] Antje Burbach, a Burger King spokeswoman in Switzerland, says the fast-fo ...
- Disney Brand Taps Moms' Marketing Magic
Marketing Daily, Laurie Sullivan - Friday, February 22, 2008
[Entertainment] Following its Web site redesign will be a four-piece print campai ...
- Oscar Ads Gear Up To Steal Star Sparkle
Marketing Daily, Laurie Sullivan - Thursday, February 21, 2008
[Entertainment] Brands paid big bucks to advertise during the 80th Annual Acade ...
- Ads Mesmerize Mall Shoppers - And Me
Marketing Daily, Laurie Sullivan - Wednesday, February 20, 2008
I'm not surprised. Even for me, the ads are engaging. They a ...
- AT&T Sends Message To Teens: Hang Up And Drive
Marketing Daily, Laurie Sullivan - Tuesday, February 19, 2008
[Telecom] AT&T will customize 200 service vans to look and feel li ...
- Michael Bay Spoofs Self In New Verizon Ads
Marketing Daily, Laurie Sullivan - Monday, February 18, 2008
[Telecom] The ads aims to convey that "when it comes to t ...
- Electronics Companies Lead List Of Top Consumer Products
Marketing Daily, Laurie Sullivan - Friday, February 15, 2008
[Research] Deloitte's study says building positive brand equity has become critical. T ...
- Microsoft Wants To Help Educate Kids About Piracy
Marketing Daily, Laurie Sullivan - Thursday, February 14, 2008
[Technology] Accompanying the program, Microsoft plans to create MyBytes, an interactive W ...
- Virgin Atlantic Effort Spotlights Mobile Marketing Microsite
Marketing Daily, Laurie Sullivan - Wednesday, February 13, 2008
[Transportation] The "Love from Above" effort launched last week projects London landmar ...
- UK Carriers Collaborate on Targeting Consumer Mobile Ads
Marketing Daily, Laurie Sullivan - Tuesday, February 12, 2008
[Technology] "Global brands know mobile will reach the burgeoning middle class ...
- UK Carriers Collaborate On Targeting Consumer Mobile Ads
Online Media Daily, Laurie Sullivan - Tuesday, February 12, 2008
The Global System for Mobile Association (GSMA) Monday announced that five Europe ...
- Suave, Sprint Back For 'In the Motherhood' Webisodes
Marketing Daily, Laurie Sullivan - Monday, February 11, 2008
[Entertainment] Aside from watching online, Sprint Nextel customers also can view t ...
- Microsoft Faces Nightmare On Xbox HD DVD Marketing Street
Marketing Daily, Laurie Sullivan - Friday, February 8, 2008
[Technology] "When something quickly goes from sizzle to on sale, there's ...
- AMD Learns To Piggyback Off Intel's Marketing Expense
Marketing Daily, Laurie Sullivan - Thursday, February 7, 2008
[Electronics] The marketing strategy didn't come easy. AMD stopped marketing to consumer ...
- Science, IT Grads Test Real-Time Marketing App On Super Bowl Ads
Marketing Daily, Laurie Sullivan - Tuesday, February 5, 2008
[Technology] Mimieo's CMO says there were more than 50,000 Web site hi ...
- Microsoft Bid For Yahoo: Medium Trumps Message
Marketing Daily, Laurie Sullivan - Monday, February 4, 2008
[Technology] As Shar VanBoskirk, Forrester Research principal analyst, says, "The deal h ...
- NHL Campaign Dangles Wealth Of Web Material
Marketing Daily, Laurie Sullivan - Friday, February 1, 2008
[Sports] "We think the sport has been underserved by traditional media, a ...