- Thanksgiving Day Mobile Holiday Purchases Outpace Previous Years
Search & Performance Marketing Daily, Laurie Sullivan - Friday, November 28, 2014
Holiday shoppers began searching for specials early this year as many to ...
- Holiday Season Online Spending Surpasses $22.7 Billion
Search & Performance Marketing Daily, Laurie Sullivan - Sunday, November 30, 2014
U.S. consumers' online spending via desktops rose 32% to $1.01 billion th ...
- Consumers Still Waiting For Personalized Videos To Drive Intent
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, November 26, 2014
Online video ads are far more effective than other platforms -- asi ...
- EU Parliament Votes On Google, Search Engine Breakup
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, November 27, 2014
The European Parliament has recommended that Google search be split from oth ...
- Black Friday No Longer Kickoff For Holiday Shopping
SearchBlog, Laurie Sullivan - Friday, November 28, 2014
Holiday shopping continues to begin earlier, with brands spending more money ...
- Ask.com Searches Reveal Top Issues Now, Predictions For 2015
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, November 25, 2014
Ask.com released its top searches for the year related to questions a ...
- Amazon Focuses On Local Services To Expand Marketplace Offerings
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, November 25, 2014
Amazon has introduced a service in three cities aimed at connecting custome ...
- Carnival Sails With Multibrand Marketing Campaign, From Digital Content To Television
SearchBlog, Laurie Sullivan - Wednesday, November 26, 2014
Carnival, the world's largest cruise line, rolled out its first multi-brand marketi ...
- Google Fiber Files For State Franchise Certificate
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, November 25, 2014
Google has filed an application for a state-issued certificate of franchise authori ...
- What's The Difference Between Structured And Rich Snippets?
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, November 25, 2014
Jason DeMers takes us through the differences betwen rich snippets and structur ...
- Google's Tech Steadies Shaky Hands, Allowing Parkinson's Disease Victims To Eat
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, November 25, 2014
Google has developed technology using hundreds of algorithms that sense how a ha ...
- Google Shopping Adds Details To Search Results, Highlights Searches For Top Selling Items
Search & Performance Marketing Daily, Laurie Sullivan - Monday, November 24, 2014
Google has updated its Shopping tool, allowing marketers to provide consumers wi ...
- IBM, Nielsen Analyze Separate Holiday Shopping Behavior
Search & Performance Marketing Daily, Laurie Sullivan - Monday, November 24, 2014
Shoppers were online and in stores spending during the weekend prior ...
- SEO: Link Building, Keyword Research Becoming Most Challenging Tactics
SearchBlog, Laurie Sullivan - Tuesday, November 25, 2014
While 72% of marketers from enterprises rate search engine optimization as successf ...
- U.S. Native Ad Spend To Reach $8.8 Billion By 2018
Around the Net in Search Marketing, Laurie Sullivan - Monday, November 24, 2014
eMarketer estimates that advertises will spend $3.2 billion on native advertising th ...
- Search Engines Cause Of Declining Small Biz Revenue
Around the Net in Search Marketing, Laurie Sullivan - Monday, November 24, 2014
The industry continues to hear similar stories to Mark Baldino's, who h ...
- Google Tests Contributor For Ad-Free Web Sites
Search & Performance Marketing Daily, Laurie Sullivan - Friday, November 21, 2014
Google has begun experimenting with a way for Web sites to genera ...
- EU Parliament Could Call For Google Breakup
Search & Performance Marketing Daily, Laurie Sullivan - Friday, November 21, 2014
The European Parliament is working on a proposal that could force Goog ...
- Black Friday The No. 1 Day For Consumer Fraud
SearchBlog, Laurie Sullivan - Monday, November 24, 2014
Black hat online search marketing and traffic fraud can cost brands millio ...
- 510 Systems Provides Foundation For Google's Self-Driving Car
Around the Net in Search Marketing, Laurie Sullivan - Friday, November 21, 2014
Google quietly acquired 510 Systems in 2011, and its sister company, Antony ...
- Mobile Challenges And How To Fix Them
Around the Net in Search Marketing, Laurie Sullivan - Friday, November 21, 2014
Mir Rosenberg runs down several challenges related to mobile search advertising, ...
- Bing's Home Page Goes HD
Around the Net in Search Marketing, Laurie Sullivan - Friday, November 21, 2014
Bing has introduced a high-definition, widescreen home page, along with a carousel ...
- Forbes, adMarketplace Sign Exclusive Search Ad Deal Replacing Google
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, November 20, 2014
The effort by adMarketplace to displace Google AdSense on publisher sites continue ...
- 5 Google AdWords Tips For Small Biz During The Holiday Season
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, November 20, 2014
The door is always open online, making it a little more challengi ...
- Two Tap API Readies Black Friday And Cyber Monday Searches
SearchBlog, Laurie Sullivan - Friday, November 21, 2014
Landing pages highlighting featured deals, sales and specials are not always ea ...
- Best Practices For Keyword Length For Smartphone Paid-Search Campaigns
Around the Net in Search Marketing, Laurie Sullivan - Thursday, November 20, 2014
Elliot Lant tells us that keyword length performance impacts smartphone paid-search strategie ...
- Optimizing For Advanced On-Page Topic SEO Targeting
Around the Net in Search Marketing, Laurie Sullivan - Thursday, November 20, 2014
Cyrus Shepard provides a simple framework for on-page topic targeting to ma ...
- How Dynamic Parameters Work
Around the Net in Search Marketing, Laurie Sullivan - Thursday, November 20, 2014
How do dynamic parameters work for ad copy in Google AdWords? Ran ...
- Wearables Warming Up As Apple Roll-Out Nears
Data and Targeting Insider, Laurie Sullivan - Wednesday, November 19, 2014
Sentiment about wearable devices continues to improve. Some 17% of iPhone owne ...
- CPG Brands Moving To Location-Based Advertising, Supporting Retail Strategies
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, November 19, 2014
Consumer packaged goods companies continue to shift budgets to mobile to increa ...