- BT: Privacy Peril Or Key To Web Prosperity?
Online Media Daily, Mark Walsh - Friday, February 27, 2009
If behavioral targeting is the key to providing Web users advertising that ...
- Behavioral Targeting To Surpass Search Advertising By 2020
Online Media Daily, Mark Walsh - Friday, February 27, 2009
Jeff Hirsch, president and CEO of Audience Science, kicked off the OM ...
- Expedia Launches BT Ad Format
Online Media Daily, Mark Walsh - Thursday, February 26, 2009
Expedia has launched a new behaviorally targeted ad format that allows advertise ...
- VivaKi's Kenny Calls For 'Moral Marketing'
Online Media Daily, Mark Walsh - Wednesday, February 25, 2009
In the midst of recession, marketers must focus on the core nee ...
- Don't ignore influencers
Show Daily, Mark Walsh - Thursday, February 26, 2009
Reaching online influencers and enthusiasts, or "brand ambassadors" is more important th ...
- Auto ad buys: BT not branding
Show Daily, Mark Walsh - Thursday, February 26, 2009
With the focus switching to the embattled auto industry, one of t ...
- Calling all nerds
Show Daily, Mark Walsh - Thursday, February 26, 2009
As to the rising importance of data is changing agency culture, Dav ...
- BT beyond campaigns
Show Daily, Mark Walsh - Thursday, February 26, 2009
In an example of how BT can be used for clients oth ...
- Shrinking Display hits BT
Show Daily, Mark Walsh - Thursday, February 26, 2009
Leading of the agency panel on BT, with execs from Interaction, Hava ...
- Agencies as Ad Networks
Show Daily, Mark Walsh - Thursday, February 26, 2009
Highlighting how the line between agencies and ad networks are increasingly blurrin ...
- Wanted: BT Standards
Show Daily, Mark Walsh - Thursday, February 26, 2009
During a Q&A session following his talk, Hirsch said explaining the val ...
- BT To Surpass Search
Show Daily, Mark Walsh - Thursday, February 26, 2009
Giving the keynote presentation kicking off the day, Audience Science CEO Je ...
- Local Mobile Search To Reach $1.3 Billion By 2013
Online Media Daily, Mark Walsh - Wednesday, February 25, 2009
Spurred by the burgeoning mobile Web and targeted advertising demand, U.S. loc ...
- Nielsen: Video Viewing Up Across Three Screens
Online Media Daily, Mark Walsh - Monday, February 23, 2009
The appetite for video continued to grow in the fourth quarter ...
- IAB Launches Efforts To Boost Ad Creativity, Ad-Buying
Online Media Daily, Mark Walsh - Monday, February 23, 2009
The Interactive Advertising Bureau has unveiled a set of new initiatives aim ...
- Buzzwire Unveils Mobile Social Site
Online Media Daily, Mark Walsh - Monday, February 23, 2009
As a growing number of wireless subscribers begin to surf the mobi ...
- Facebook Launches Comments Box, Tests Ads In Apps
Online Media Daily, Mark Walsh - Saturday, February 21, 2009
As part of its strategy to boost content-sharing, Facebook has launched ...
- ComScore: Online Sales Up, Concerns Linger
Marketing Daily, Mark Walsh - Friday, February 20, 2009
"One has to wonder whether we're at a tipping point for distributi ...
- ComScore: Online Sales Up In January, Concerns Linger
Online Media Daily, Mark Walsh - Thursday, February 19, 2009
E-commerce sales grew 2% in January compared to a year ago, offeri ...
- MySpace CEO Bullish On Mobile
Online Media Daily, Mark Walsh - Thursday, February 19, 2009
After unveiling a revamped MySpace Mobile earlier this week, MySpace co-founder a ...
- Sprint Posts Q4 Loss, Loses 1.3 Million Subscribers
Online Media Daily, Mark Walsh - Thursday, February 19, 2009
Sprint Nextel continued to shed customers at a prodigious rate in t ...
- T-Mobile Tests $50 Calling Plan
Marketing Daily, Mark Walsh - Thursday, February 19, 2009
Has a new wireless price war already begun? According to a bl ...
- T-Mobile $50 Test Could Spark New Price War
Online Media Daily, Mark Walsh - Thursday, February 19, 2009
Has a new wireless price war already begun? According to a bl ...
- MySpace Unveils Redesigned Mobile Site
Online Media Daily, Mark Walsh - Tuesday, February 17, 2009
MySpace has relaunched its mobile site, aiming to offer users a mo ...
- eMarketer: U.S. Social Network Users To Grow 44% By 2013
Online Media Daily, Mark Walsh - Tuesday, February 17, 2009
The number of people in the U.S. who use social networks ...
- Google Starts Selling Apps In Android Market
Online Media Daily, Mark Walsh - Tuesday, February 17, 2009
Following the opening of its Android Market last fall, Google will beg ...
- Voice Marketer Vontoo Raises $2 Million
Online Media Daily, Mark Walsh - Monday, February 16, 2009
Voice-marketing company Vontoo has secured $2 million in a second-round financing l ...
- Twitter Raises More Funding
Online Media Daily, Mark Walsh - Friday, February 13, 2009
Twitter may not have a business model yet, but that hasn't stopp ...
- Disney Launches DisneyXD.com, Targeting Game Boys
Online Media Daily, Mark Walsh - Friday, February 13, 2009
Disney today unveils a companion Web site for its new Disney ...
- Google To Syndicate Search Box On Mobile Web
Online Media Daily, Mark Walsh - Thursday, February 12, 2009
With its new initiative to let mobile carriers and publishers embed Goog ...