- App Marketing Costs Rise in April
Mobile Marketing Daily, Mark Walsh - Friday, May 30, 2014
App marketing costs rose in April after a two-month decline as mobi ...
- 'Guardian' Updates App With New Ad Options
Mobile Marketing Daily, Mark Walsh - Thursday, May 29, 2014
The 'Guardian' on Thursday launched a major redesign of its mobile a ...
- IDC Lowers Tablet Forecast Amid Phablet Gains
Mobile Marketing Daily, Mark Walsh - Thursday, May 29, 2014
Because of a far steeper decline than expected in demand in t ...
- UK Agency Somo Teams With Medialets
Mobile Marketing Daily, Mark Walsh - Friday, May 30, 2014
London-based mobile marketing agency Somo has signed a deal with Medialets ...
- With Beats Deal, Apple To Share Brand Spotlight
MoBlog, Mark Walsh - Friday, May 30, 2014
Since word of Apple's $3 billion acquisition of Beats Electronics broke sever ...
- App Annie Acquires Rival Distimo
Mobile Marketing Daily, Mark Walsh - Wednesday, May 28, 2014
App Annie on Wednesday announced its acquisition of rival app analytics servi ...
- Uber Catching A Ride On AT&T Phones
Mobile Marketing Daily, Mark Walsh - Wednesday, May 28, 2014
Popular ride-sharing service Uber on Wednesday announced a deal with AT&T th ...
- Meeker Report Spotlights Mobile Growth
Mobile Marketing Daily, Mark Walsh - Wednesday, May 28, 2014
The Meeker Internet report estimates that mobile accounts for 20% of ti ...
- Facebook Apps Top April Downloads
Mobile Marketing Daily, Mark Walsh - Tuesday, May 27, 2014
When Facebook announced in April it was removing the private messaging featu ...
- Verve Mobile Launches White-Label Mobile Offers
Mobile Marketing Daily, Mark Walsh - Tuesday, May 27, 2014
Verve Mobile is introducing a new white-label service geared to small a ...
- Chase, U.S. Bank Tops In Mobile Banking
MoBlog, Mark Walsh - Wednesday, May 28, 2014
With more than half of U.S. smartphone users engaging in mobile bankin ...
- Game Play On Mobile Devices Enjoys Upswing
Mobile Marketing Daily, Mark Walsh - Tuesday, May 27, 2014
The huge popularity of games like Candy Crush and Angry Birds h ...
- How Google Defines 'Mobile' - Or Doesn't
MoBlog, Mark Walsh - Friday, May 23, 2014
Exactly what "mobile" means in the context of consumer electronics has be ...
- Facebook Updates Privacy Settings For New Users
Social Media & Marketing Daily, Mark Walsh - Thursday, May 22, 2014
Facebook has tweaked its privacy settings to make it easier for n ...
- Media Buyers Cautious Of Facebook Video Ads
Social Media & Marketing Daily, Mark Walsh - Thursday, May 22, 2014
Facebook in March formally announced the launch of Premium Video Ads followi ...
- Dunkin' Donuts Ties Mobile To Traditional Media
Mobile Marketing Daily, Mark Walsh - Wednesday, May 21, 2014
Dunkin' Donuts is known as a mobile innovator in the retail spac ...
- Updated Citi App Shows Account Info Without Login
Mobile Marketing Daily, Mark Walsh - Wednesday, May 21, 2014
Citi on Wednesday introduced a new feature that lets users of i ...
- FB Video Ads All About Reach
Show Daily, Mark Walsh - Thursday, May 22, 2014
Facebook earlier this year finally announced it had had started testing long-rumor ...
- Is Targeted GRP a Good Fit For Facebook Video Buys?
Show Daily, Mark Walsh - Thursday, May 22, 2014
Facebook’s video ads are to be bought using Targeted Gross Ratings Poin ...
- Nearly $18B In Digital Ad Budgets Forecast To Be Earmarked For Mobile
Mobile Marketing Daily, Mark Walsh - Tuesday, May 20, 2014
Just over one-third of the $50 billion in projected U.S. digital ...
- Can You Hear Me Now? Probably Not
MoBlog, Mark Walsh - Wednesday, May 21, 2014
For all the enhancements to smartphones in recent years, there's one thi ...
- Dunkin': Don't Get Caught Up In The Tech
Show Daily, Mark Walsh - Wednesday, May 21, 2014
Dunkin’ Donuts has become known as a mobile innovator in the reta ...
- Papa John's Tries To Keep Mobile Simple
Show Daily, Mark Walsh - Wednesday, May 21, 2014
For Papa John’s, keeping things simple in mobile is key. Speaking ...
- Do 'Ads' Even Work In Mobile?
Show Daily, Mark Walsh - Wednesday, May 21, 2014
A decade into the emergence of mobile marketing, and the question sti ...
- Don't Chase Trends On Visual Platforms
Show Daily, Mark Walsh - Wednesday, May 21, 2014
Apu Gupta, founder and CEO of Curalate, which provides analytics for visu ...
- Will IoT mean too many apps?
Show Daily, Mark Walsh - Wednesday, May 21, 2014
The Internet of Things (IoT) often conjures images of a Jetsons-like lifesty ...
- Facebook Expands Video Ads Internationally
Social Media & Marketing Daily, Mark Walsh - Tuesday, May 20, 2014
Facebook is expanding its new video ads beyond the U.S. to countri ...
- Phablets Used More Like Smartphones Than Tablets, Gaining Traction
Mobile Marketing Daily, Mark Walsh - Monday, May 19, 2014
So-called phablets -- handheld devices with screens measuring diagonally between five a ...
- Twitter Takes Page From TV With Mute Button
MoBlog, Mark Walsh - Tuesday, May 20, 2014
Twitter has taken pains to position itself as the social media to ...
- Mondelez Turns To Video For 'Planned Spontaneity'
Show Daily, Mark Walsh - Tuesday, May 20, 2014
How does Mondelez International follow up the tweet heard round the worl ...