- Contract Users More Satisfied Than Those Without
Marketing Daily, Aaron Baar - Friday, July 29, 2011
"On the non-contract side, they're pretty much in the dark" when ...
- Nintendo Price Cut Acknowledges Competition
Marketing Daily, Aaron Baar - Thursday, July 28, 2011
"Clearly [sales are] part of it," David Cole, president of gaming mark ...
- Mobile Gaming Revs Expected To Triple By '16
Marketing Daily, Aaron Baar - Wednesday, July 27, 2011
This development is spurred by the explosive growth in touchscreen smartphones ...
- Nintendo Slashes 3DS Price
Raw, Aaron Baar - Thursday, July 28, 2011
Nintendo will drastically cut the price of its 3DS handheld gaming syste ...
- No Kidding: People Buy Units For Child's Use
Marketing Daily, Aaron Baar - Tuesday, July 26, 2011
According to new research from the NPD Group, it seems many consum ...
- EA Sports Taps Into College Football Devotion
Marketing Daily, Aaron Baar - Monday, July 25, 2011
"Unlike other sports where people are involved with the league or wi ...
- Netflix Perception Free-Falls On Pricing Plan
Marketing Daily, Aaron Baar - Sunday, July 24, 2011
"It's a big announcement, and it's gotten a lot of press, ...
- Casio Vignettes Show Off Phone's Toughness
Marketing Daily, Aaron Baar - Thursday, July 21, 2011
The television and Internet video campaign, with the tagline "Tougher is Smarter ...
- McDonald's Has Olympic-sized Plans For London
Marketing Daily, Aaron Baar - Wednesday, July 20, 2011
"The Olympic Games bring the world together unlike any other event," sa ...
- 2K Sports: 3 Beats 1
Raw, Aaron Baar - Thursday, July 21, 2011
If one is good, three must be better. For the latest iterati ...
- Tablets, Smartphones, E-readers Propel Growth
Marketing Daily, Aaron Baar - Tuesday, July 19, 2011
"Virtually every product is being overshadowed by these mobile connected devices," Ste ...
- El Pollo Loco: 'Feel The Mexcellence'
Marketing Daily, Aaron Baar - Monday, July 18, 2011
Beginning this month, the Costa Mesa, Calif. company's "Feel the Mexcellence" campai ...
- Amana Intros An Idea: 'Life. Simplified.'
Marketing Daily, Aaron Baar - Friday, July 15, 2011
The heart of the campaign is an online shopping tool that hel ...
- Theme Park Revenues Have Their Ups, Downs, Ups
Marketing Daily, Aaron Baar - Friday, July 15, 2011
"We're on the slow climb [up]," Fiona O'Donnell, senior analyst at Minte ...
- Lenovo Campaign Leverages Boot-up Delay
Marketing Daily, Aaron Baar - Wednesday, July 13, 2011
The time it takes for a Windows-powered laptop to power up see ...
- Mobile Churn: Everything's Amazing; No One's Happy
Marketing Daily, Aaron Baar - Tuesday, July 12, 2011
It's not as though executives within the carriers don't know there's ...
- Intel, Toshiba Straddle Social Media, Film
Marketing Daily, Aaron Baar - Monday, July 11, 2011
The project will rely on the audience to use its own soci ...
- The Most Affluent Also Seek Bargains Online
Marketing Daily, Aaron Baar - Friday, July 8, 2011
According to Unity Marketing's most recent survey of ultra-affluent consumers (those maki ...
- Stores Were Busier In June As Gas Prices Eased
Marketing Daily, Aaron Baar - Thursday, July 7, 2011
Going into the back-to-school season, 77% of shoppers said they plan ...
- AT&T Targets African Americans In 'Rethink'
Marketing Daily, Aaron Baar - Wednesday, July 6, 2011
In a television and online campaign, the company tells the stories ...
- 3DTV Price Drop Could Spur Purchase Interest
Marketing Daily, Aaron Baar - Tuesday, July 5, 2011
"In all of the surveys we've done, price comes in as t ...
- Study Finds Most Reluctant To Cut Cable Cord
Marketing Daily, Aaron Baar - Tuesday, July 5, 2011
"It's not the gloom and doom that was predicted a few yea ...