- Just an Online Minute... Creepy Ads
Just An Online Minute, Masha Geller - Thursday, January 31, 2002
Everyone seems to be talking about "creepy crawly ad formats" the Wa ...
- Just an Online Minute... m-Marketing
Just An Online Minute, Masha Geller - Wednesday, January 30, 2002
Who says marketing to consumers via their mobile phones - "m-marketing" ...
- Just an Online Minute... Web Radio
Just An Online Minute, Masha Geller - Tuesday, January 29, 2002
While it's still unclear whether Internet radio advertising is effective in a ...
- Just an Online Minute... Leveraging Multiple Channels
Just An Online Minute, Masha Geller - Monday, January 28, 2002
DoubleClick Inc. today unveiled the results of a shopping study, which revea ...
- Just an Online Minute... Wired Cities
Just An Online Minute, Masha Geller - Friday, January 25, 2002
If you’re interested in geo-targeting your online ads, this latest batch ...
- Just an Online Minute... Evaluating Multiples
Just An Online Minute, Masha Geller - Thursday, January 24, 2002
Say what you will about DoubleClick and their media division, but th ...
- Just an Online Minute... Yahoo on Top
Just An Online Minute, Masha Geller - Tuesday, January 22, 2002
The numbers are in, and once again it’s Yahoo! on top. T ...
- Just an Online Minute... Doritos Online
Just An Online Minute, Masha Geller - Monday, January 21, 2002
For everyone who wishes traditional advertisers would pay more attention to t ...
- Just an Online Minute... TV on the Web
Just An Online Minute, Masha Geller - Friday, January 18, 2002
We've put both the highlights of the IAB Measurement and Audit Guidelin ...
- Just an Online Minute... A Man's World?
Just An Online Minute, Masha Geller - Thursday, January 17, 2002
Here's an interesting factoid - the Nielsen//NetRatings Global WebWatch data for Novemb ...
- Just an Online Minute... Sales Surge
Just An Online Minute, Masha Geller - Wednesday, January 16, 2002
comScore Networks today announced the results of the first complete review ...
- Just an Online Minute... Measurement Guidelines
Just An Online Minute, Masha Geller - Tuesday, January 15, 2002
With much fanfare, the Interactive Advertising Bureau (IAB) today issued a s ...
- Just an Online Minute... Learning from Mistakes
Just An Online Minute, Masha Geller - Monday, January 14, 2002
I know I said I wouldn't talk about the online holiday shoppi ...
- Just an Online Minute... No More Profile Targeting
Just An Online Minute, Masha Geller - Friday, January 11, 2002
It could have something to do with the laziness of the holida ...
- Just an Online Minute... Daytime Is Prime Time
Just An Online Minute, Masha Geller - Thursday, January 10, 2002
A few months ago I reported that the Online Publishers Association (OP ...
- Just an Online Minute... Daily Numbers
Just An Online Minute, Masha Geller - Wednesday, January 9, 2002
I don’t often endorse products, and I almost never – jaded grou ...
- Just an Online Minute... Gorilla Charges Back
Just An Online Minute, Masha Geller - Tuesday, January 8, 2002
Today everyone seems to be talking about the announcement AOL made la ...
- Just an Online Minute... More Clutter
Just An Online Minute, Masha Geller - Monday, January 7, 2002
For years we've struggled to define every aspect of online advertising ...
- Just an Online Minute... Weather and Gender
Just An Online Minute, Masha Geller - Friday, January 4, 2002
I promise this will be the last time I talk about la ...
- Just an Online Minute... eShoppers
Just An Online Minute, Masha Geller - Thursday, January 3, 2002
It looks like people are getting more and more comfortable shopping onlin ...
- Just an Online Minute... Back to Work!
Just An Online Minute, Masha Geller - Wednesday, January 2, 2002
As we slowly get back into the swing of things after t ...