- Just an Online Minute... Gator's Back in Court
Just An Online Minute, Masha Geller - Thursday, June 27, 2002
Gator just can’t seem to stay out of court. A group ...
- Just an Online Minute... Optimism Abounds
Just An Online Minute, Masha Geller - Wednesday, June 26, 2002
When did DoubleClick turn into a research company? Their latest release actual ...
- Just an Online Minute... A Better Year than 2001
Just An Online Minute, Masha Geller - Tuesday, June 25, 2002
Good new for all. Advertising spending is expected to rise 2.5% f ...
- Just an Online Minute... The Sock Puppet is Back
Just An Online Minute, Masha Geller - Monday, June 24, 2002
To start off with a cliché, there’s never a dull day ...
- Just an Online Minute... Tiger-Mania
Just An Online Minute, Masha Geller - Sunday, June 23, 2002
Not only did Tiger Woods win the U.S. Open, he drove mo ...
- Atlas DMT Launches Atlas Digital Marketing Suite 3.0
Online Media Daily, Masha Geller - Monday, June 24, 2002
Advertising technology provider Atlas DMT today unveiled the latest version of i ...
- Just an Online Minute... Flashy vs. Credible
Just An Online Minute, Masha Geller - Friday, June 21, 2002
The second day of @d:tech has come and gone, and aside fr ...
- Just an Online Minute... @d :Tech Day 1
Just An Online Minute, Masha Geller - Thursday, June 20, 2002
Right off the bat, I have to say that I’m pleasantly surpris ...
- Just an Online Minute... A Good Start
Just An Online Minute, Masha Geller - Tuesday, June 18, 2002
@d:Tech Los Angeles is scheduled to kick off with a keynote fr ...
- Just an Online Minute... Millions Love IM
Just An Online Minute, Masha Geller - Monday, June 17, 2002
Instant Messaging has not yet materialized into the super online ad vehic ...
- Just an Online Minute... How Long?
Just An Online Minute, Masha Geller - Sunday, June 16, 2002
How long does it take to find out if your online ...
- Just an Online Minute... Rich is Better
Just An Online Minute, Masha Geller - Thursday, June 13, 2002
Not that we needed any more proof of rich media being effecti ...
- Just an Online Minute... Sliding Pop-Ups
Just An Online Minute, Masha Geller - Wednesday, June 12, 2002
Pop-ups may not be very popular with consumers, but they do attra ...
- Just an Online Minute... All in One Place
Just An Online Minute, Masha Geller - Tuesday, June 11, 2002
The last time two research companies tried to merge, Jupiter Media Metr ...
- Just an Online Minute... $3.75/Week
Just An Online Minute, Masha Geller - Monday, June 10, 2002
How’s this for a promising cross-media initiative? As Dow Jones reported la ...
- Just an Online Minute... Sports Online
Just An Online Minute, Masha Geller - Sunday, June 9, 2002
Even though it may seem like the predominant subject of conversations ...
- Just an Online Minute... comScore Buys Media Metrix
Just An Online Minute, Masha Geller - Thursday, June 6, 2002
We all knew it wouldn’t be long before someone would snap ...
- comScore Buys Jupiter Media Metrix
Online Media Daily, Masha Geller - Friday, June 7, 2002
comScore announced yesterday afternoon that it has acquired certain assets of t ...
- Just an Online Minute... Uniques Not Useful
Just An Online Minute, Masha Geller - Wednesday, June 5, 2002
The Online Publishers Association recently released a new White Paper entitled Intern ...
- Just an Online Minute... TV Sites?
Just An Online Minute, Masha Geller - Wednesday, June 5, 2002
With all this talk about geo-targeting recently, online media buyers are oft ...
- Just an Online Minute... IAB's Big Plans
Just An Online Minute, Masha Geller - Monday, June 3, 2002
Remember the Unilever/MSN study the IAB conducted not too long ago th ...
- Just an Online Minute... To Pop Or Not To Pop
Just An Online Minute, Masha Geller - Sunday, June 2, 2002
I hate to start the week off on a dissonant note, b ...
- Dispatches from MediaPost: Rotten Research
OMMA Magazine, Masha Geller - Tuesday, June 18, 2002
Last I checked, the wheel has already been invented, gravity has be ...
- Dispatches from MediaPost: Black November
OMMA Magazine, Masha Geller - Tuesday, June 18, 2002
All of us are sure to remember this last month as o ...
- Dispatches from MediaPost: I Beg to Differ!
OMMA Magazine, Masha Geller - Monday, June 17, 2002
James Cramer’s TheStreet.com column a few weeks back struck a dissonant co ...
- Choosing an Ad Network
OMMA Magazine, Masha Geller - Friday, June 21, 2002
Online advertising networks are here to stay. Here's how to tell th ...
- Dispatches from MediaPost: Don’t Blame the Dot-Coms
OMMA Magazine, Masha Geller - Friday, June 14, 2002
A few weeks ago, I received an email from a recently laid-o ...
- Dispatches from MediaPost: Has Convergence Gone Too Far?
OMMA Magazine, Masha Geller - Thursday, June 13, 2002
Once everyone’s favorite buzzword, convergence is no longer the stuff of dream ...
- Dispatches from MediaPost: We Have Work to Do!
OMMA Magazine, Masha Geller - Thursday, June 13, 2002
Seeing how this is our anniversary issue, I suppose I should foll ...
- Dispatches from MediaPost: Pop-Unders: Good, Bad, Ugly
OMMA Magazine, Masha Geller - Thursday, June 13, 2002
To clarify my intent right off the bat: I do hope ...