- Navigating The Nuances Of Customer Segmentation And Searcher Personas
Search & Performance Insider, Ryan DeShazer - Monday, November 26, 2012
Deliberate audience segmentation is a crucial prerequisite to success in search. B ...
- Just The Web Analytics Essentials, And Nothing Else
Search & Performance Insider, Ryan DeShazer - Monday, November 12, 2012
I believe there are only a handful of data points across W ...
- Whole Customer Intelligence Requires Whole Customer Analytics
Search & Performance Insider, Ryan DeShazer - Tuesday, November 6, 2012
One of the more obvious criticisms of Google Analytics, or any w ...