- First Buzzword Of 2007: Simplexity
Marketing Daily, Sarah Mahoney - Wednesday, December 27, 2006
[Trends] It's the marriage of complexity and simplicity, and marketers who g ...
- Nike's iPod Connection Pays
Marketing Daily, Sarah Mahoney - Friday, December 22, 2006
[Footwear] Fueled by strong sales of its Nike+ and Converse lines, Ni ...
- Cyberfraud To Cost Merchants Up To $3 Billion: Study
Marketing Daily, Sarah Mahoney - Thursday, December 21, 2006
[Retail] U.S. merchants will lose as much as $3 billion in eCommer ...
- Women Sport Pro Team Garb That Goes Way Past Pink
Marketing Daily, Sarah Mahoney - Wednesday, December 20, 2006
[Apparel] As professional sports seeks to woo more female fans, team-related appar ...
- November Retail Sales Strong; Outlook Bullish For '07
Marketing Daily, Sarah Mahoney - Thursday, December 14, 2006
[Retail] Sales at health and personal care stores led the way ...
- Analyst: New Macy's Missing Its Mark
Marketing Daily, Sarah Mahoney - Wednesday, December 13, 2006
[Retail] "Marketing needs time to gain traction," wrote an analyst for Ba ...
- Best Buy Trades Stronger Sales For Weaker Profits
Marketing Daily, Sarah Mahoney - Wednesday, December 13, 2006
[Retail] Best Buy reported a sales boost on Tuesday, but profits ca ...
- Wal-Mart Dumps DraftFCB; $580 Million Review Reopened
Marketing Daily, Sarah Mahoney, Tom Siebert - Friday, December 8, 2006
In a stunning reversal of fortune, the likes of which has nev ...
- When It Roehms It Pours: Wal-Mart Dumps Draft FCB, Invites Carat To Pitch Anew
MediaDailyNews, Sarah Mahoney, Tom Siebert - Friday, December 8, 2006
In a sudden, stunning reversal of fortune, mega-retailer Wal-Mart Thursday rescinded i ...
- Nielsen In-Store Will Measure Retail Media
Marketing Daily, Sarah Mahoney - Thursday, December 7, 2006
[Retail] VNU and the In-Store Marketing Institute announced yesterday that they wi ...
- No Smiley Face For Roehm: Wal-Mart Marketing Exec Out
Marketing Daily, Sarah Mahoney, Tom Siebert - Wednesday, December 6, 2006
[Retail] Less than two months after leading one of the most high-profi ...
- No Smiley Face For Roehm: Wal-Mart Marketing Exec Axed
MediaDailyNews, Sarah Mahoney, Tom Siebert - Wednesday, December 6, 2006
One of the media industry's most colorful and influential client-side marketing executive ...
- Clear Pricing Can Muddy A Message
Marketing Daily, Sarah Mahoney - Tuesday, December 5, 2006
[Strategy] Clear pricing is back in vogue, but promising low, fair a ...
- Discounters Stumble, Macy's Shines In November
Marketing Daily, Sarah Mahoney - Friday, December 1, 2006
[Retail] With the exception of Target, consumers don't want to shop ...