- CEO Says Victoria's Secret Brand Has Gone Too Far
Marketing Daily, Sarah Mahoney - Friday, February 29, 2008
[Retail] "We will return to our heritage, increasing the level of sophisticati ...
- Buoyed By Retailers, Sustainable Seafood Is Catch Of The Day
Marketing Daily, Sarah Mahoney - Thursday, February 28, 2008
[Trends] Whole Foods is clearly capitalizing on the buzz, this week announci ...
- Consumer Confidence Hits 15-Year-Low, Hurts Results
Marketing Daily, Sarah Mahoney - Wednesday, February 27, 2008
[Retail] When confidence falls, "the first thing that goes is discretionary spendin ...
- No Sale: Consumer Confidence Hits 15-Year Low
MediaDailyNews, Sarah Mahoney - Wednesday, February 27, 2008
Consumer confidence took a nosedive in February, falling to its lowest lev ...
- L.L. Bean Toddles Into Chicago, Expands 'Green Store' Push
Marketing Daily, Sarah Mahoney - Tuesday, February 26, 2008
[Retail] L.L.Bean is bringing its boots to Chicago, opening its first sto ...
- Pilot Aims To Make Back-To-School Even Greener
Marketing Daily, Sarah Mahoney - Monday, February 25, 2008
[Retail] "We were determined to make sure pens from these materials a ...
- JCPenney Unleashes 'Unprecedented' Marketing Effort
Marketing Daily, Sarah Mahoney - Friday, February 22, 2008
[Retail] Ads combine visuals of baseball, picnics, and life on the fa ...
- Looking For Insight? Tiptoe Into Customer Call Centers
Marketing Daily, Sarah Mahoney - Thursday, February 21, 2008
[Research] "Marketing execs are more involved," says a company that helps th ...
- Wal-Mart Reports Record Sales; Embraces Blu-Ray
Marketing Daily, Sarah Mahoney - Wednesday, February 20, 2008
[Retail] But the company says the economy continues to be challenging f ...
- Publishers Try Bold New Marketing Concept: Free Samples
Marketing Daily, Sarah Mahoney - Tuesday, February 19, 2008
[Strategy] "The strategy of giving content away is getting people to re ...
- Nike, Nash 'Trash Talk' Amid Footwear Industry's Sales Gains
Marketing Daily, Sarah Mahoney - Friday, February 15, 2008
[Retail] Such innovations are keeping consumers interested in shoes at a ti ...
- Sears Cuts Jobs, Tries To Breathe New Life Into Kmart, Kenmore
Marketing Daily, Sarah Mahoney - Thursday, February 14, 2008
[Retail] Kmart, which like Sears has been struggling with declining same-store sale ...
- Will Green Initiatives Win Back Price-Sensitive Shoppers?
Marketing Daily, Sarah Mahoney - Wednesday, February 13, 2008
[Retail] While the trend certainly isn't new, observers are impressed with t ...
- Gen Y Unravels Global Branding Efforts, But Apple, Nike Triumph
Marketing Daily, Sarah Mahoney - Tuesday, February 12, 2008
[Trends] Consumers around the world are less inclined to believe any 'Ma ...
- Scrooge, Cupid Hook Up As Recession Bites Romance
Marketing Daily, Sarah Mahoney - Monday, February 11, 2008
[Retail] Only 61% of men plan to buy a card, for exampl ...
- January Sales Stink, As Consumers Sort 'Wants' From 'Needs'
Marketing Daily, Sarah Mahoney - Friday, February 8, 2008
[Retail] In fact, it was the worst January sales results since 197 ...
- Dale Jr. Debuts Adidas Duds At Daytona
Marketing Daily, Sarah Mahoney - Thursday, February 7, 2008
[Retail] While Nascar is currently struggling with falling ratings, declining ticket sale ...
- Social Media Marketing's Disease: No Follow-Through
Online Media Daily, Sarah Mahoney - Thursday, February 7, 2008
Social media can be a powerful marketing force, but a new stu ...
- Social Media Marketing's Disease: No Follow-Through
Marketing Daily, Sarah Mahoney - Wednesday, February 6, 2008
[Strategy] "What surprised us most in the study is that we thoug ...
- And The Winners Are ... Super Bowl Ad Metrics
Marketing Daily, Sarah Mahoney - Tuesday, February 5, 2008
[Trends] Adbowl.com drew 3,600 registered voters so far, up from last year ...
- The Big Super Bowl Winner: Ad Metrics
MediaDailyNews, Sarah Mahoney - Tuesday, February 5, 2008
The clear winner in this year's Super Bowl adfest was the boomi ...
- Roses Are Green: This V-Day, 'Fair-Trade' Is Floral Buzzword
Marketing Daily, Sarah Mahoney - Monday, February 4, 2008
[Retail] While the differences in the designations are potentially confusing to shoppe ...
- IRI Report: Health And Wellness Driving Beauty Trends
Marketing Daily, Sarah Mahoney - Friday, February 1, 2008
[Trends] "Burt's Bees started a niche trend that is driving the futu ...