- On Bikinis, And Why Consumers Act That Crazy Way
Marketing Daily, Sarah Mahoney - Friday, December 30, 2011
I'm not surprised, for example, that "Macy's Tests Spring Break Bikinis ...
- Softer Diet Industry Guns For Tubby Men
Marketing Daily, Sarah Mahoney - Wednesday, December 28, 2011
The shift toward men is due to slower growth in the indust ...
- GameStop Launches Fitness-themed Sweepstakes
Marketing Daily, Sarah Mahoney - Wednesday, December 28, 2011
In an effort to appeal to the self-improving side of gamers, GameSt ...
- Online Love: Amazon Earns Highest Marks Yet
Marketing Daily, Sarah Mahoney - Wednesday, December 28, 2011
In the E-Retail Satisfaction Index, perennial favorite Amazon jumped two points ...
- GameStop Launches Fitness-Themed Sweepstakes
Raw, Sarah Mahoney - Wednesday, December 28, 2011
In an effort to appeal to the self-improving side of gamers, GameSt ...
- Target Puts Up Its Dukes
Marketing Daily, Sarah Mahoney - Friday, December 23, 2011
Target wasted no time positioning itself as the Boxing Day champ: Ev ...
- Jockey Bets $1 Million On Tebow, Super Bowl
Marketing Daily, Sarah Mahoney - Wednesday, December 21, 2011
"We are big fans of Tim Tebow and wanted to leverage h ...
- Social Media Brings Nike 'Closer Than Ever'
Marketing Daily, Sarah Mahoney - Thursday, December 22, 2011
"We're using digital to change everything about the product creation process," Ma ...
- Online Spending Sets New U.S. Record
Marketing Daily, Sarah Mahoney - Wednesday, December 21, 2011
ComScore says holiday shoppers are making spirits bright online, with the mo ...
- Stores Shower Procrastinators With Email
Marketing Daily, Sarah Mahoney - Tuesday, December 20, 2011
With extended hours, stores like Macy's and Toys R Us are stayi ...
- Blockbuster: Free Batteries For Christmas
Marketing Daily, Sarah Mahoney - Monday, December 19, 2011
Blockbuster, which will be open from noon to 10 pm on Christm ...
- Finally, Online Shopping Isn't Just for The Affluent
Marketing Daily, Sarah Mahoney - Monday, December 19, 2011
A sparkling 33% jump in Cyber Monday sales, are surprising many peopl ...
- McCormick Adds Social Spice To Holiday
Marketing Daily, Sarah Mahoney - Saturday, December 17, 2011
With millions of homes in America immersed in cookie-baking and menu-planning mayhe ...
- Record Sales Eyed; Walmart, Target Start Slugging
Marketing Daily, Sarah Mahoney - Thursday, December 15, 2011
Looks like there's a little more juice in those jingle bells th ...
- Celebs Don't Drive Fragrance Sales
Marketing Daily, Sarah Mahoney - Friday, December 16, 2011
While stars like Jennifer Lopez, Britney Spears and, of course, Elizabeth Tayl ...
- P&G Writes E-Book On Head-Scratching Etiquette
Marketing Daily, Sarah Mahoney - Wednesday, December 14, 2011
The project was a logical next step for the brand, which hir ...
- Procrastination: 41% Plan On The 11th Hour
Marketing Daily, Sarah Mahoney - Wednesday, December 14, 2011
Looks like more Americans are dragging their heels on holiday shopping th ...
- Bad News At Best Buy
Marketing Daily, Sarah Mahoney - Tuesday, December 13, 2011
Best Buy says its third-quarter operating income fell 15% to $328 millio ...
- Tommy Hilfiger Names New CMO
Raw, Sarah Mahoney - Wednesday, December 14, 2011
Tommy Hilfiger Group has promoted Avery Baker to CMO, where she wi ...
- Color: Will Tangerine Tango Lift Shoppers' Mood?
Marketing Daily, Sarah Mahoney - Thursday, December 8, 2011
Color expert Pantone has named Tangerine Tango as the color of 201 ...
- Too Much Christmas Turns Shoppers Away
Marketing Daily, Sarah Mahoney - Wednesday, December 7, 2011
Holly-jolly associates, relentless music, and dazzling decorations make people less willing ...
- Survey: 'They Can Always Return It'
Marketing Daily, Sarah Mahoney - Wednesday, December 7, 2011
Consumers are increasingly convinced that the quest for the perfect gift m ...
- Pantone/Sephora In New O-rangement?
Marketing Daily, Sarah Mahoney - Wednesday, December 7, 2011
Women's Wear Daily is reporting that cosmetics retailer Sephora has made ...
- Q&A; Why Yankee Candle Trumps Victoria's Secret
Marketing Daily, Sarah Mahoney - Tuesday, December 6, 2011
Media Logic, which specializes in social media, recently launched the Retail Soci ...
- Q&A: Shoppers Rowdier Or Just Deal-Desperate?
Marketing Daily, Sarah Mahoney - Friday, December 2, 2011
While much of what has happened so far this year was ...
- Walmart Intros Shopycat, First Social Gift Finding App
Marketing Daily, Sarah Mahoney - Friday, December 2, 2011
Walmart is introducing Shopycat, an app that helps users get gift ide ...
- Despite Booming Black Friday, November Sales Soft
Marketing Daily, Sarah Mahoney - Friday, December 2, 2011
Luxury department stores, led by Saks and Nordstrom, had strong months. B ...
- High-End Cosmetics Continue To Gain
Marketing Daily, Sarah Mahoney - Thursday, December 1, 2011
Women may be worried about the economy, but they are certainly splurgi ...
- Women Craving Color: High-End Cosmetics Gain
Raw, Sarah Mahoney - Thursday, December 1, 2011
Women may be worried about the economy, but they are certainly splurgi ...