- Just Cavalli: Snakes, Seduction And JaggerSpawn
Marketing Daily, Sarah Mahoney - Thursday, February 28, 2013
"We wanted to have an animalistic theme, and as we looked ...
- Despite Great Ads, JCPenney A 'Total Train Wreck'
Marketing Daily, Sarah Mahoney - Thursday, February 28, 2013
Despite an alluring new ad campaign, launched during the Oscars and prepar ...
- Why CMOs Fail: 60% Blame The Company
Marketing Daily, Sarah Mahoney - Tuesday, February 26, 2013
It's no news that CMOs are among the most oft-booted execs. A ...
- On Strong Results, Macy's Will Intensify Digital Efforts
Marketing Daily, Sarah Mahoney - Tuesday, February 26, 2013
Macy's, posting better-than-expected sales for its fourth quarter, raised its forecast f ...
- E-Commerce Satisfaction Rises; Amazon Losing Edge
Marketing Daily, Sarah Mahoney - Tuesday, February 26, 2013
"E-commerce is maturing, and even the smaller companies are improving, keeping ...
- Ikea Defends Its U.S. Meatballs
Marketing Daily, Sarah Mahoney - Monday, February 25, 2013
IKEA, reeling from the news that meatballs in some of its Europe ...
- Mobile's Retail Power Comes From ... The Couch?
Marketing Daily, Sarah Mahoney - Sunday, February 24, 2013
Research from Kantar Retail reports that smartphone owners are more likely ...
- Recession's Permanent Change: Breadwinning Wives
Marketing Daily, Sarah Mahoney - Thursday, February 21, 2013
A new analysis of women's earnings over the last three recessions sho ...
- Walmart Sales Slow; Profits Rise
Marketing Daily, Sarah Mahoney - Thursday, February 21, 2013
Wal-Mart Stores says sales rose just 1% in domestic stores in i ...
- Forrester: Marketers Should Talk Less, Design More
Marketing Daily, Sarah Mahoney - Wednesday, February 20, 2013
While overwhelming consumers with chatter is already a problem, with 53% ...
- Affluents Plan To Cut Spending
Marketing Daily, Sarah Mahoney - Wednesday, February 20, 2013
The latest reading of Unity Marketing's Luxury Tracking Survey shows that despi ...
- Zulily Breaks First TV Campaign
Marketing Daily, Sarah Mahoney - Tuesday, February 19, 2013
"There was no specific trigger for us to move into TV no ...
- Jo-Ann Stores Expands CMO Role
Marketing Daily, Sarah Mahoney - Tuesday, February 19, 2013
Jo-Ann Stores says it has promoted CMO Riddianne Kline to SVP a ...
- Barbie's New Digs: 20 Lbs. Of Glitter, 100 Gallons Pink Paint
Marketing Daily, Sarah Mahoney - Tuesday, February 19, 2013
Now that Barbie has slapped a "For Sale" sign on her fiction ...
- Target, Mindless Behavior Crowdsourcing Lyrics
Marketing Daily, Sarah Mahoney - Friday, February 15, 2013
Target, which frequently features exclusive tracks on CDs to boost music sale ...
- Guns, New Format Push Cabela's To Record Quarter
Marketing Daily, Sarah Mahoney - Friday, February 15, 2013
Cabela's says that thanks to its "next generation" store format and stro ...
- The North Face, Vans Drive Record Quarter For VF
Marketing Daily, Sarah Mahoney - Friday, February 15, 2013
VF Corp., parent company of such brand as Timberland, the North Fac ...
- Online Sales Cannibalizing Retail? Nope, Says PwC
Marketing Daily, Sarah Mahoney - Wednesday, February 13, 2013
Despite the continued strength of e-commerce and the constant lamentations from retaile ...
- Survey: For Retailers, Mobile Has Really Arrived
Marketing Daily, Sarah Mahoney - Wednesday, February 13, 2013
BDO, which regularly measures the mood of retail executives, says that mobi ...
- For Consumers, Small Luxuries Are Back
Marketing Daily, Sarah Mahoney - Tuesday, February 12, 2013
"Traditional discretionary expenditures in recent years have fallen victim to tighter fami ...
- V-Day Around the Globe: Asians Splurge, Germans Forget
Raw, Sarah Mahoney - Wednesday, February 13, 2013
While Valentine's Day is celebrated in many places, romantics in some countri ...
- Toys Go Retro, Virtual, And Construction Crazy
Marketing Daily, Sarah Mahoney - Monday, February 11, 2013
Of the more than 150,000 new toys debuting at this week's T ...
- Macy's Has Banner Month, Ups Forecast
Marketing Daily, Sarah Mahoney - Friday, February 8, 2013
Macy's says its January results were "outstanding," with same-store sales jumping 11. ...
- RadioShack Taps Walgreens Exec As CEO
Marketing Daily, Sarah Mahoney - Friday, February 8, 2013
RadioShack has named Joseph C. Magnacca, currently an EVP at Walgreen Co ...
- Kay Jewelers Sending Lovebirds To Paris
Marketing Daily, Sarah Mahoney - Friday, February 8, 2013
In a contest aimed at boosting Valentine's Day sales, Kay Jewelers ...
- Study: For Stores, Social Media Still A Bust
Marketing Daily, Sarah Mahoney - Thursday, February 7, 2013
A new global study from PwC reports that last year, only 1 ...
- Q&A: Joe Montana Dishes On Life As A Stain
Marketing Daily, Sarah Mahoney - Tuesday, February 5, 2013
Talk about a rush for San Francisco 49ers fans -- not on ...
- Banana Republic, Match.com Spread V-Day Love
Marketing Daily, Sarah Mahoney - Wednesday, February 6, 2013
The meet-and greet mixers are scheduled to happen after hours in su ...
- Beckham In His Skivvies: Ritchie Ad Debuts
Marketing Daily, Sarah Mahoney - Wednesday, February 6, 2013
Want to know how fast David Beckham can run in his undi ...
- J. Crew, Kohl's And Dick's Top Store Loyalty Ranking
Marketing Daily, Sarah Mahoney - Tuesday, February 5, 2013
It takes careful devotion to brand identity to keep people coming ba ...