- Black Friday Online Spending Surges; Store Sales Weaken
Marketing Daily, Sarah Mahoney - Sunday, November 29, 2015
People dove into the Black Friday fray with gusto this year, b ...
- ComScore Predicts Biggest Cyber Monday, Record M-commerce
Marketing Daily, Sarah Mahoney - Wednesday, November 25, 2015
comScore says mobile transactions are likely to surpass $10 billion in sal ...
- Except For Gen Y, Expect A Yogi Berra Black Friday
Marketing Daily, Sarah Mahoney - Friday, November 20, 2015
Remember the old Yogi Berra line "Nobody goes there anymore, it's t ...
- Fewer People Heading To Stores As Black Friday Nears
Marketing Daily, Sarah Mahoney - Thursday, November 19, 2015
For several years, experts have been speculating that consumers' growing digital savv ...
- Gen Z Basics Include Personalization First, Validation Second
Marketing Daily, Sarah Mahoney - Friday, November 20, 2015
Samara Anderson, retail strategist for Nashville-based agency Redpepper, says brands need ...
- Target Gains In Food; Ecommerce Disappoints
Marketing Daily, Sarah Mahoney - Wednesday, November 18, 2015
But it also says balmy September weather cut into its apparel result ...
- Holiday Shoppers Cut Back On Groceries; Gift Cards
Marketing Daily, Sarah Mahoney - Wednesday, November 18, 2015
While food spending in the four weeks leading up to Hanukkah a ...
- Wal-Mart, Regaining Grocery Mojo, Posts Sales Gains
Marketing Daily, Sarah Mahoney - Wednesday, November 18, 2015
Meanwhile, the company is bracing for the holiday onslaught with a mo ...
- Lego, Paw Patrol, Hot Wheels Among Most Sought-After Toys
Marketing Daily, Sarah Mahoney - Monday, November 16, 2015
ISCS says 71% of its respondents intend to buy something over t ...
- Holiday Shoppers On Move Earlier, Shifting To Ecommerce
Marketing Daily, Sarah Mahoney - Friday, November 13, 2015
In further proof that people are losing interest in Black Friday, t ...
- Holiday Shoppers More Digital, More Demanding
Marketing Daily, Sarah Mahoney - Thursday, November 12, 2015
As leading retailers increasingly focus on ecommerce spread over the Thanksgiving weeken ...
- Walgreens' Telehealth Grows As We Warm To Digital Doctors
Marketing Daily, Sarah Mahoney - Thursday, November 12, 2015
In a sign that Americans are cozying up to the idea ...
- Macy's Clouds Holiday Outlook
Marketing Daily, Sarah Mahoney - Wednesday, November 11, 2015
As major retailers start to tip their holiday hands to consumers, gloo ...
- Forrester Forecasts Mobile To Drive Ecommerce To 14% Of Holiday Sales
Marketing Daily, Sarah Mahoney - Wednesday, November 11, 2015
And whatever the season's hot items turn out to be, analyst Suchari ...
- The Power To Pivot: Pepsi, Kroger Close In On P&G And Walmart
Marketing Daily, Sarah Mahoney - Tuesday, November 10, 2015
"This year's rankings show how important it is for companies to ...
- Singles' Day: Why America Misses Out On The Fun
Marketing Daily, Sarah Mahoney - Monday, November 9, 2015
While most marketers are aware of the phenomenon, "they don't really se ...
- For Tiffany, Holiday Joy 'Comes Out Of The Blue'
Marketing Daily, Sarah Mahoney - Thursday, November 5, 2015
The holiday campaign aims to capture the emotions people feel in givi ...
- Holiday Trends See Gift Cards Cool Off, Electronics Heat Up
Marketing Daily, Sarah Mahoney - Tuesday, November 3, 2015
That's the latest from BDO's tenth annual Retail Compass Survey of CMO ...
- Macy's Gives '#Believe' A Stylus Twist
Marketing Daily, Sarah Mahoney - Tuesday, November 3, 2015
Macy's is introducing the device and app with a three-minute video fr ...
- Walmart, Target Start Holiday Marketing, Digital Push
Marketing Daily, Sarah Mahoney - Monday, November 2, 2015
With more people planning to start holiday shopping before Thanksgiving this yea ...
- Abercrombie & Fitch Ditches Sexy, Rolls Out New Look
Marketing Daily, Sarah Mahoney - Tuesday, November 3, 2015
The campaign breaks this week on the teen retailer's Web site a ...