- Reebok Hockey Hypes Dress For Battle Winter Classic Campaign
Marketing Daily, Sarah Mahoney - Tuesday, December 29, 2015
As enthusiasm builds for the upcoming 2016 Bridgestone NHL Winter Classic ...
- Holiday Sales Stronger Than Expected?
Marketing Daily, Sarah Mahoney - Tuesday, December 29, 2015
With a final burst of spending enthusiasm, it looks like American consume ...
- WholeFoods Predicts More Canned Wine, Weird Meat And Fermented Foods
Marketing Daily, Sarah Mahoney - Monday, December 28, 2015
Gen Y oenophiles aren't a snooty bunch, and their on-the-go, playful natu ...
- Tiffany, Cartier Rank Highest In Digital IQ
Marketing Daily, Sarah Mahoney - Monday, December 28, 2015
Among watch and jewelry marketers, only Tiffany & Co. and Cartier ea ...
- On Strong Results, Nike Vows To Make Digital 'Simple And Personal'
Marketing Daily, Sarah Mahoney - Wednesday, December 23, 2015
Revenues climbed 4% to $7.7 billion. Net income jumped 20% to $7 ...
- Zappos Offering $100 For Loser Gifts
Marketing Daily, Sarah Mahoney - Tuesday, December 22, 2015
"We consider ourselves to be a customer service-focused company and as suc ...
- L'Oreal's Urban Decay, Maybelline Winning Digital Beauty
Marketing Daily, Sarah Mahoney - Monday, December 21, 2015
Despite the deftness displayed by many of the brands, the report sa ...
- Star Wars, Free Shipping Dominate Sprint To Finish Line
Marketing Daily, Sarah Mahoney - Monday, December 21, 2015
With few shopping days remaining and warm, wet weather dampening much ...
- Kohl's, Toys R Us Pouring It On For Final Sprint
Marketing Daily, Sarah Mahoney - Wednesday, December 16, 2015
With 90% of shopping lists still unfinished and warmer weather eroding th ...
- Burberry Campaign Gets Raw; Goes 3D With DreamWorks
Marketing Daily, Sarah Mahoney - Tuesday, December 15, 2015
Burberry may be one of the oldest names in trench coats, b ...
- Target Marketing In Full Force For Star Wars
Marketing Daily, Sarah Mahoney - Monday, December 14, 2015
Target is hardly the only brand building on the excitement. Dodge ...
- Q&A: What Makes Makers Spend?
Marketing Daily, Sarah Mahoney - Saturday, December 12, 2015
Nicole Farb, who co-founded Darby Smart, an online community of some ...
- Macy's, Best Buy, Walmart Early Winners This Holiday Season
Marketing Daily, Sarah Mahoney - Friday, December 11, 2015
The National Retail Federation says that despite a soft kickoff, spending see ...
- Holiday Sales Reveal Importance of Convergence, Not Omnichannel
Marketing Daily, Sarah Mahoney - Wednesday, December 9, 2015
In this Q&A, Tom McGee, CEO of the International Council of Shoppi ...
- Lowe's Leverages IoS: The Internet Of Santa
Marketing Daily, Sarah Mahoney - Wednesday, December 9, 2015
The company developed the app based on motion sensors placed in strateg ...
- Organic Foods, Treasure Hunting Power Costco Gains
Marketing Daily, Sarah Mahoney - Wednesday, December 9, 2015
Costco is standing out for "traffic consistency, a steady income stream throu ...
- Mintel Breaks Down Four Key Beauty Trends For 2016
Marketing Daily, Sarah Mahoney - Monday, December 7, 2015
Among the trends beauty marketers are feeding on? Worldwide water shortage concern ...
- Target Teams With Dick Van Dyke For 'Mary Poppins'
Marketing Daily, Sarah Mahoney - Friday, December 4, 2015
It also marks the return of "the Wonderful World of Disney," whi ...
- Nordstrom, Macy's, Sephora Top Holiday Brands On Social
Marketing Daily, Sarah Mahoney - Thursday, December 3, 2015
"What really stood out to us this year is the rise ...
- Giving Tuesday Swarms Social Media; Gets VR Twist
Marketing Daily, Sarah Mahoney - Wednesday, December 2, 2015
Old Navy shoppers who post an #UNselfie, for example, will trigger ...
- A Digital Win: Why Declining Store Traffic And Sales Isn't Bad News
Marketing Daily, Sarah Mahoney - Tuesday, December 1, 2015
"Holiday creep," spreading sales out over a longer period, "demonstrates how sma ...
- Cyber Monday Sales Hit $3 Billion; Target's Site Overwhelmed
Marketing Daily, Sarah Mahoney - Tuesday, December 1, 2015
An impressive amount of those sales came from mobile, which IBM sa ...