- Beyond The Hoodie: American Giant Launches 'Thank The Struggle'
Marketing Daily, Sarah Mahoney - Wednesday, November 30, 2016
American Giant, the apparel start-up best known for its cult-favorite hoodie, ...
- Tiffany, Zales Aim For Holiday Sparkle Amid Political Controversies
Marketing Daily, Sarah Mahoney - Tuesday, November 29, 2016
While the impact of the holiday season is significant for all retailer ...
- Cyber Monday Sales To Hit $3.6 Billion, But Social Buzz Tumbles
Marketing Daily, Sarah Mahoney - Monday, November 28, 2016
So far, Adobe says online spending has hit $36.5 billion -- ...
- Q&A: Meet The Engineer Who Makes Holiday Window Magic
Marketing Daily, Sarah Mahoney - Monday, November 28, 2016
Sure, New York's Fifth Avenue packs more holiday magic than most citie ...
- M-Commerce Soars; Shoppers Find Fun In Thinning Crowds
Marketing Daily, Sarah Mahoney - Sunday, November 27, 2016
While there was less news about stampedes or people standing in li ...
- Ad Awareness Down Sharply Heading Into Holidays
Marketing Daily, Sarah Mahoney - Wednesday, November 23, 2016
Amazon came in No. 1 again this year in YouGov's value percepti ...
- Ahead Of The Pack, Patagonia Goes All In For Planet
Marketing Daily, Sarah Mahoney - Tuesday, November 22, 2016
While activewear is currently in something of a slump, according to t ...
- Online And Mobile Shopping See Seasonal Acceleration
Marketing Daily, Sarah Mahoney - Monday, November 21, 2016
The increase does not appear to mean that shoppers are spending mor ...
- Buckle Up: Black Friday Shaping Up Strong
Marketing Daily, Sarah Mahoney - Friday, November 18, 2016
The National Retail Federation expects 137.4 million people -- 59% of t ...
- Old Navy Asks Schumer, Guerrero To Put Up Their Dukes
Marketing Daily, Sarah Mahoney - Friday, November 18, 2016
In addition to the Amy Schumer spot, the Gap-owned retailer has ma ...
- Can Walmart Re-Emerge As A Disruptor?
Marketing Daily, Sarah Mahoney - Thursday, November 17, 2016
Digital is a big part of the progress, and while it sti ...
- Williams-Sonoma's West Elm Soars; Pottery Barn Sputters
Marketing Daily, Sarah Mahoney - Friday, November 18, 2016
The company says it also managed double-digit gains in its newer Rejuvenatio ...
- On Stronger Sales, Best Buy Rides Into 'Gifting Made Easy' Season
Marketing Daily, Sarah Mahoney - Thursday, November 17, 2016
While product recalls are having an impact on results, Best Buy sa ...
- Confident On Marketing Plans, Target Ups Sales Forecast
Marketing Daily, Sarah Mahoney - Wednesday, November 16, 2016
The company continues its gradual rollout of holiday creative, with new spo ...
- ComScore: M-Commerce This Season's 'Make or Break' Factor
Marketing Daily, Sarah Mahoney - Thursday, November 17, 2016
Among those expected in Santa's checkout carts this season? Connected home device ...
- For Foot Locker, Tom Brady (Finally!) Spoofs #Deflategate
Marketing Daily, Sarah Mahoney - Wednesday, November 16, 2016
Our long national nightmare is over: New England Patriots quarterback Tom Bra ...
- New Carhartt Campaign Combines History, Innovation
Marketing Daily, Sarah Mahoney - Tuesday, November 15, 2016
The company developed Full Swing in response to user feedback. "You ha ...
- What's In A Window? In Digital Age, Stores' Traditions Gain Relevance
Marketing Daily, Sarah Mahoney - Monday, November 14, 2016
Not only do the windows stoke fourth-quarter tourism, they also provide ...
- Sears Goes Rogue With Elf TV
Marketing Daily, Sarah Mahoney - Thursday, November 10, 2016
Paul Hayward, Sears' chief content integration officer, tells "Marketing Daily," "We've g ...
- Amid More Declines, Kohl's And Macy's Hopeful For Holidays
Marketing Daily, Sarah Mahoney - Thursday, November 10, 2016
Macy's and Kohl's say sales fell for the quarter. But both a ...
- Gap Harnesses Optimism In Holiday Ads
Marketing Daily, Sarah Mahoney - Wednesday, November 9, 2016
The TV spot, set to "Baby Boomerang," the infectious glam-rock classic fr ...
- Retail CMOs: Bullish On Holidays, All In For Social
Marketing Daily, Sarah Mahoney - Tuesday, November 8, 2016
While there have been ongoing efforts to truly be the digital a ...
- Toys R Us Goes Experiential: No-Wait Photos, Toy-Testing Stations
Marketing Daily, Sarah Mahoney - Monday, November 7, 2016
Seasonal ads via BBDO and voiced by some of the season's hotte ...
- JCPenney Rolls Out 'Joy Worth Giving' Campaign
Marketing Daily, Sarah Mahoney - Monday, November 7, 2016
When it opens its doors at 3 p.m. on Thanksgiving Day, ...
- JC Penney, Kohl's Join Amazon In Rewriting Holiday Calendar
Marketing Daily, Sarah Mahoney - Thursday, November 3, 2016
"What's the point of chasing a Black Friday deal down at t ...
- Amid Shake-Up And Falling Sales, Whole Foods Calls New Format A Success
Marketing Daily, Sarah Mahoney - Friday, November 4, 2016
"This downbeat set of results caps a disappointing year for Whole Food ...
- Mainstreaming Mindfulness: Headspace Launches First Ad Campaign
Marketing Daily, Sarah Mahoney - Wednesday, November 2, 2016
The ads are running in sports programming on local tv, cinemas, pre-ro ...
- In Holiday Ads, Nordstrom Gives Thanks For Customers
Marketing Daily, Sarah Mahoney - Wednesday, November 2, 2016
The retailer describes the effort as a series of "larger-than-life love notes ...
- Burberry, Macy's Get Cinematic For Holiday
Marketing Daily, Sarah Mahoney - Tuesday, November 1, 2016
Burberry's new ad, running more than three minutes long, is filmed ...