- Engaging Audiences With Content Via Owned, Earned And Paid Media
Engage:Affluent, Skip Brand - Wednesday, January 29, 2014
Marketing is all about story telling, right? And luxury brands often ha ...
- Thought Catalog Reveals How Indie Publishers Are Taking Advantage Of RTB
Programmatic Insider, Skip Brand - Tuesday, January 28, 2014
Real-time bidding offers indie publishers an efficient way to maximize their reven ...
- CPXi Gets To Bottom Of Programmatic Creative To Achieve Scale
Programmatic Insider, Skip Brand - Tuesday, January 21, 2014
As real-time bidding and programmatic media buying become more commonplace in t ...
- RocketFuel's Frankel Sees 2014 As Year Branding Goes Programmatic
Programmatic Insider, Skip Brand - Tuesday, January 14, 2014
Richard Frankel, RocketFuel's president and co-founder, and I agree on many thing ...
- Federated Media Helps Small Publishers Tap Data In Programmatic World
Programmatic Insider, Skip Brand - Tuesday, January 7, 2014
John Battelle, founder/CEO of Federated Media, saw the rise of programmatic comi ...