STEVE SMITH

Steve Smith is the Editorial Director, Events at MediaPost where he oversees all OMMA and Insider Summit event content. He is also the longtime Mobile Insider/MoBlog columnist for Mobile Marketing Daily. A recovering academic who taught media studies at Brown and University of Virginia, he spent the last decade as a digital media critic for numerous publications and as a digital strategy consultant. He also writes for Media Industry Newsletter and eContent magazine. Contact him here.

Results for May 2007
  • Ripple Effect
    When Sports Illustrated came out with its 43rd annual swimsuit issue in ...
  • Coffee-Table Aesthetics
    Anyone raised in '60s suburbia was well-acquainted with that emblem of faux ...
  • Oh, Look! A (Meaty) Chicken!
    Media executives and advertising types, who thrive on reusable phrases, seem to ...
  • Bringing BT Home Once Again
    Yahoo and Nielsen's four-year partnership on the Consumer Direct product combines online ...
  • Off-Portal, Off-Radar, On-Target
    When Myxer.com's co-founder/CTO Myk Willis and his partner took a meeting with ...
  • The One C
    Web veterans will remember the "three Cs" of 1999. Every dotcom business ...
  • Bringing BT Home (Part I)
    For the past four years, Yahoo and AC Nielsen have partnered on ...
  • Can Mobile UGC Turn A Corner?
    Let's face it. User-generated content is a big pain in the ass ...
  • Dumb Is The New Smart
    Of all the mobile games I have tested and played over the ...
  • Optimizing Toward The Target
    Matt Arkin, senior vice president of advertising sales at Tacoda, has a ...
  • WAP Rules!
    What makes a good WAP site? Now that brands are pouring themselves ...
  • Save the WAP Site, Save the World
    I am not a geek. No, really. I fail the latest litmus ...
  • Discovering The Recommendation Network
    "Discovery" is the new buzzword in the digital lexicon, as everyone looks ...
  • Dialing Up The Intimacy
    Last column I ruminated about how mobile marketers should have as their ...
  • Getting Into The Circle Of Friends
    It seems to me that as the cell phone evolves into both ...