STEVE SMITH

Editorial Director, Events, MediaPost

Results for December 2008
  • Media Supplier of the Year: Apple App Store
    It changed everything. In less than five months, the Apple App Store ...
  • Wishful Predicting
    Ironically, in this year when no one knows what the hell is ...
  • Campaigning To The Base
    As times get harder for marketers everywhere, business for predictive analytics company ...
  • Stocking Stuffers: Browsing the Mobile Brands
    "Why are you at the Mobile Wal-Mart site, Dad?" Back in the ...
  • Texting By the Numbers
    Every marketing and media brand starts sniffing around the mobile field first ...
  • Privacy: On Doing No Harm
    The launch of the AT&T-backed Future of Privacy Forum last month sparked ...
  • Playboy: The Mini-Micro Series
    How fitting that in the same week Playboy Enterprises's longtime CEO Christie ...
  • Toward A More Critical Mobility
    Every new medium needs persistent, informed critical perspectives on its product, and ...
  • Show Them You Are Listening
    Profile scraping and usage tracking is one technologically advanced way to leverage ...
  • That's (Lord Save Us!) 'Utilitainment'
    My mobile agency contacts have been promising for months now that scores ...
  • Scalable Cool
    Mobilizing the blogosphere seems like a no-brainer, except perhaps when you actually ...
  • 10 Things You Need To Know About Mobile
    The much-touted location-based services (LBS) that marketers dream of leveraging for laser-geo-targeted ...