- Radio Shack Campaign Finds Proximity Matters, But Not The Way You Would Think
Mobile Insider, Steve Smith - Thursday, May 31, 2012
It makes sense in retrospect that click rates on Radio Shack's mobi ...
- Groupon Buys Tablet-Based POS Service
Mobile Marketing Daily, Steve Smith - Thursday, May 31, 2012
Groupon is trying to make good on its CEO's promise to bui ...
- TV Makers Fight 'Showrooming' With Price Floors
MoBlog, Steve Smith - Thursday, May 31, 2012
Sony and Samsung are trying to help retailers fight the dreaded, ...
- EA Founder Trip Hawkins Steps Down From Digital Chocolate Leadership
Mobile Marketing Daily, Steve Smith - Wednesday, May 30, 2012
Game industry mainstay Trip Hawkins marks the 30th anniversary of his foundi ...
- Google Shopping, Food And Drink Lead Massive Mobile Web Ad Growth
Mobile Marketing Daily, Steve Smith - Wednesday, May 30, 2012
Virtually every publishing category used by Google's DoubleClick saw 25% or great ...
- Pitney Bowes Wants To Help SMBs Crack The QR Code
MoBlog, Steve Smith - Wednesday, May 30, 2012
Considering the continued abuse of the QR code, and the prospects f ...
- A Phone by Zuckerberg? Or Why You Don't See Too Many Facebook 'Fan-Boys' Around
Mobile Insider, Steve Smith - Tuesday, May 29, 2012
Memorial Day weekend was abuzz with fresh rumors that Facebook is getti ...
- Mobile Apps To Help NBC Widen Olympics Reach
Mobile Marketing Daily, Steve Smith - Tuesday, May 29, 2012
As part of NBCUniversal's massive cross-platform coverage of the 2012 Summer Olympi ...
- Yahoo Pulls Plug On Livestand Tablet App
Mobile Marketing Daily, Steve Smith - Tuesday, May 29, 2012
Only six months after introducing a personalized news aggregation app to t ...
- Amazon Can Leverage Both Data And Trust In Its Mobile Ad Play
MoBlog, Steve Smith - Tuesday, May 29, 2012
Amazon appears ready to extend into mobile the ad model it h ...
- Forty Years of Handheld Computers
Around the Net in Mobile, Steve Smith - Friday, May 25, 2012
ComputerWorld walks us through four decades of making computing pocket-able. Well, ...
- Being Seen: Chasing Viewability
Data and Targeting Insider, Steve Smith - Friday, May 25, 2012
Let's hope that the new emphasis on viewable impressions also calls great ...
- Android Adds In-App Subs, Apple Tweaks App Discovery
Mobile Marketing Daily, Steve Smith - Friday, May 25, 2012
Google is giving developers the ability to sell recurring subscriptions via i ...
- PayPal and eBay Make Smart Moves To Fill The M-Payments Gap
MoBlog, Steve Smith - Friday, May 25, 2012
While everyone else has been fumbling for their m-wallets, eBay and i ...
- 'What Did I Miss?': TV Attention Suffers A Big Hit From Second Screens
Mobile Insider, Steve Smith - Thursday, May 24, 2012
Some TV content may be too good for the actual circumstances ...
- Mobile Malware Exploding In Android App Markets
Mobile Marketing Daily, Steve Smith - Thursday, May 24, 2012
Malware has arrived on smartphones in a big way, and Google's Andro ...
- ABC Local Apps Stick To Basics: News, Weather, Traffic, Waking Up
Mobile Marketing Daily, Steve Smith - Thursday, May 24, 2012
Using a decidedly simple feature set for at-a-glance functionality, ABC's group ...
- Look, Miss Piggy - Band-Aid Gave Us An Ouch-Less Branded AR Experience
MoBlog, Steve Smith - Thursday, May 24, 2012
Band-Aid uses augmented reality to activate interactive Muppets animations that help ta ...
- Verizon 'viewdini' To Aggregate Video for Android 4G Customers
Mobile Marketing Daily, Steve Smith - Wednesday, May 23, 2012
Verizon is launching a mobile video portal for its Android 4G custome ...
- Rubicon Project Mobilizes, Buys Mobsmith Ad Platform
MoBlog, Steve Smith - Wednesday, May 23, 2012
The Rubicon Project says that in buying mobile ad tech and servic ...
- Shut That Off! Or Oversharing In The Age of Personal Broadcasting
Mobile Insider, Steve Smith - Tuesday, May 22, 2012
With an HD recorder in hand, we are all media companies no ...
- Verve Adds NBC Stations, Hearst Newspapers, Digital First and Hoak
Mobile Marketing Daily, Steve Smith - Tuesday, May 22, 2012
Verve Wireless has added scores of new TV and newspaper properties ...
- Smartphone Owners Are Ready for M-Coupons - Are You?
MoBlog, Steve Smith - Tuesday, May 22, 2012
According to a new Harris survey of smartphone owners, 40% of th ...
- China Approved, Motorola Sale to Google Can Move Forward
Mobile Marketing Daily, Steve Smith - Monday, May 21, 2012
With the final regulatory roadblock removed, Google says it will move quick ...
- Facebook Acquires Social Gifting and M-Commerce Startup Karma
Mobile Marketing Daily, Steve Smith - Monday, May 21, 2012
Facebook makes its fifth acquisition of a mobile startup this year ...
- Offline Exposure Everywhere and Anywhere Is Driving Mobile Search
MoBlog, Steve Smith - Monday, May 21, 2012
Mobile search is being driven by your offline presence, according to Google/Ips ...
- MediaCom UK Says 18% Of Their Digital Ads Now Viewed On Mobile Screens
Around the Net in Mobile, Steve Smith - Friday, May 18, 2012
At the IAB Mobile Engage conference in the UK this week, MediaC ...
- Mobilizing Beyond the Cookie: Mobile Platforms Lurch Toward RTB Efficiencies
Data and Targeting Insider, Steve Smith - Friday, May 18, 2012
Mobile is far behind online technologies when it comes to tracking a ...
- Kindle Fire, Pulse App Readying Ad Programs
Mobile Marketing Daily, Steve Smith - Friday, May 18, 2012
According to reports, both Amazon and news aggregator Pulse are looking f ...
- What Does It Take To Be A Category Hit In The App Store?
MoBlog, Steve Smith - Friday, May 18, 2012
Popularity in the Apple App Store is relative. According to new calculatio ...