- The Emotional Complexity Of Coffee And Donuts
Data and Targeting Insider, Steve Smith - Friday, August 31, 2012
Can marketers use smartphone surveys to tap into the deepest motives a ...
- Cheap At The Price: Cost Of Acquiring New App Users Creeps Upward
MoBlog, Steve Smith - Friday, August 31, 2012
The cost of acquiring a loyal app user has been creeping ...
- Leaning In Halfway: Being Tablet-Friendly
Mobile Insider, Steve Smith - Thursday, August 30, 2012
The smartest tablet-friendly Web sites seem to be thinking harder than mo ...
- Placed Analytics Finds Mobile Often Really Means 'Mobile'
MoBlog, Steve Smith - Thursday, August 30, 2012
About a third of mobile apps measured by location analytics firm Plac ...
- Moms Mobilized: Smartphones Prominent In Back-To-School Planning
Mobile Marketing Daily, Steve Smith - Wednesday, August 29, 2012
Mobile devices are becoming as common to the back-to-school ritual as figh ...
- The Five Dirty Words Apple Geniuses Can Never Say At The Bar
MoBlog, Steve Smith - Wednesday, August 29, 2012
From language to tone to responses to your body language, the App ...
- Mobility Illustrated: Comcast Xfinity Gets The Apple Vibe? Really?
Mobile Insider, Steve Smith - Tuesday, August 28, 2012
Well, maybe their agency Goodby Silverstein gets the Apple vibe, mainly. B ...
- Magazine Mobile Codes Up 107%, Now On 10% Of Ads
Mobile Marketing Daily, Steve Smith - Tuesday, August 28, 2012
Print needs digital. Magazines and their advertisers are rushing faster than ev ...
- Mobile In, Mobile Out: 'WSJ' Reporters Vlog From The Field
MoBlog, Steve Smith - Tuesday, August 28, 2012
"WSJ" and Tout are giving over 2000 reporters the ability to captu ...
- Apple Patent Win Leaves Unclear Implications For Mobile Marketing
Mobile Marketing Daily, Steve Smith - Monday, August 27, 2012
Will the Apple versus Samsung decision put a chill on Android developme ...
- Sapient And Census Bureau Put American Economy In Your Pocket
MoBlog, Steve Smith - Monday, August 27, 2012
Leading economic indicators now get an app of their own. For won ...
- Big, Big Data From Little Devices
Data and Targeting Insider, Steve Smith - Friday, August 24, 2012
The telecom industry is finally getting into the big, big data pi ...
- Majority Of App Users Ready For Holiday M-Commerce, Could Punish M-Laggards
Mobile Marketing Daily, Steve Smith - Friday, August 24, 2012
Mobile app users are poised to try m-commerce this holiday season, accordi ...
- Facebook Goes Native In New Upgrade, No Longer Tortures Users
MoBlog, Steve Smith - Friday, August 24, 2012
While still not a lot of fun, Facebook for smartphones and table ...
- How To Monetize Mobile? Stop Thinking Of It As 'Mobile'
Mobile Insider, Steve Smith - Thursday, August 23, 2012
Everyone seems to be looking to mobile for a "digital do-over" th ...
- Hipper Than Instant: Hipstamatic's Intriguing Marketing Opp
MoBlog, Steve Smith - Thursday, August 23, 2012
Hipstamatic has gotten a deserved cult following for its deeper brand ...
- Tablet Market Doubles By 2016, Leaves Microsoft Behind?
MoBlog, Steve Smith - Wednesday, August 22, 2012
By 2016 there should be 250 million tablets shipping, says Generator Researc ...
- It's About The Experience, Now
Mobile Insider, Steve Smith - Tuesday, August 21, 2012
At Day 1 of the Mobile Insider Summit, Wells Fargo, NHL a ...
- Netflix, Hulu, HBO Go And Sony? Huh?
MoBlog, Steve Smith - Tuesday, August 21, 2012
Call it an interesting outlier, but Sony's Crackle has an interesting pl ...
- Mobile RTB Provider Sees 300% More Bids Per Ad In Q2
MoBlog, Steve Smith - Monday, August 20, 2012
Mobile ad exchange MoPub reports considerably strong activity across its RTB marketpla ...
- Targeting Buyers, Not Users
Data and Targeting Insider, Steve Smith - Friday, August 17, 2012
App publishers for kids have a unique challenge: they have to se ...
- Oh, No, It's An Adultery Device Too: 'Time' Discovers 'Wireless'...In Print...Without Irony
MoBlog, Steve Smith - Friday, August 17, 2012
'Time' magazine catches up with the latest hot trend -- 'wireless' ...
- Can Female Programmers Crack The Creepiness Of Friend Finder App?
Mobile Insider, Steve Smith - Thursday, August 16, 2012
It is an interesting and always contested proposition that gender bias ge ...
- M-Payments Forecast To Reach $1.3 Trillion By 2017
Mobile Marketing Daily, Steve Smith - Thursday, August 16, 2012
The infrastructure is falling into place to serve as a solid foundati ...
- Parents With Kids Most Likely To M-Shop
MoBlog, Steve Smith - Thursday, August 16, 2012
Parents with kids are the sweet spot for mobile marketers. This gro ...
- App Users Say, Give Us Better, More Interactive Ads
Mobile Marketing Daily, Steve Smith - Wednesday, August 15, 2012
Mobile app users prefer free over paid content, but many wish th ...
- Pinterest Arrives On iPad And Android
Mobile Marketing Daily, Steve Smith - Wednesday, August 15, 2012
The long-awaited Pinterest apps for Android devices and the iPad finally arri ...
- Tripling Down: Global Growth Will Supercharge Mobile Ad Market By 2016
MoBlog, Steve Smith - Wednesday, August 15, 2012
In some markets like Brazil, India and China over the next fo ...
- Mobile Purchase Paths Are Still Product-Specific
Mobile Insider, Steve Smith - Tuesday, August 14, 2012
New research shows how mobile platforms play different roles in the pa ...
- Ford Salespeople Get iPad App To Seal The Deal On The Lot
Mobile Marketing Daily, Steve Smith - Tuesday, August 14, 2012
Ford's new Showcase app is designed to ease some of the pa ...