- Tap Me, Touch Me, Swipe Me: Tablets Flex Some Branding Muscle
Mobile Insider, Steve Smith - Tuesday, April 30, 2013
Tablets have already captured many media buyers' hearts, but new ad effectivene ...
- Value Connected: The Promise Of An Internet of Things
MoBlog, Steve Smith - Tuesday, April 30, 2013
The promise of the Internet of things for marketers is the pow ...
- Back To Basics: MobiGirl Media's Simple, Transparent Tween-Targeting
Data and Targeting Insider, Steve Smith - Monday, April 29, 2013
Take a break from phony transparency, eye-glazing algorithms and twisted math. Mobigir ...
- Robert Scoble Doesn't Want To Take His Google Glass Device Off...Ever
Mobile Marketing Daily, Steve Smith - Monday, April 29, 2013
After using it for two weeks, well-known tech blogger Robert Scoble prais ...
- ABC News Social Soundtracker Dubiously App-ifies The Laugh Track
MoBlog, Steve Smith - Monday, April 29, 2013
ABC News strips down the second-screen experience to a series of emotico ...
- Smartphone Shipments Pass The Halfway Milestone
Mobile Marketing Daily, Steve Smith - Friday, April 26, 2013
The march of the smartphones hit a tipping point in Q1, accordi ...
- The Crowd's All Here: Tapping Into The Event Stream
MoBlog, Steve Smith - Friday, April 26, 2013
The wesawit app lets you drop into the party, just about anywher ...
- Netflix Sees This As A War Of 'Moments'... And Apps Are the Weaponry
Mobile Insider, Steve Smith - Thursday, April 25, 2013
As media experience fragments, content providers will find themselves fighting to ...
- M-Commerce Is Enlarging E-Commerce Pie
MoBlog, Steve Smith - Thursday, April 25, 2013
Online buying may not just be migrating to devices. M-commerce may actual ...
- Twitter Does Stand-Up In New Comedy Central Project
Mobile Marketing Daily, Steve Smith - Wednesday, April 24, 2013
Twitter continues its bid to become TV's go-to second-screen partner in ...
- Yes, Even Grocery Shoppers Say They Want Mobile Services... And The Power To Tell Off Their Store
MoBlog, Steve Smith - Wednesday, April 24, 2013
Even grocery shoppers are starting to consider how mobile apps can f ...
- Hobbling, Not Hopping, Toward TV Everywhere
Mobile Insider, Steve Smith - Tuesday, April 23, 2013
The Hopper from Dish offers a glimpse of how media consumption patter ...
- Tumblr Brings Its Native Ad Format To Mobile
MoBlog, Steve Smith - Tuesday, April 23, 2013
The creative sponsored posts Tumblr introduced to its Web property a ye ...
- ACLU Joins The Fight Against Android Fragmentation?
Mobile Marketing Daily, Steve Smith - Monday, April 22, 2013
Android developers always complain about the fragmentation of this operating system, b ...
- Twitter Makes Its Second-Screen Moves With BBC America Partnership
MoBlog, Steve Smith - Monday, April 22, 2013
BBC America has partnered with Twitter to Tweet video clips that a ...
- Is 'Do Not Track' And Opt-Out Already Impacting Audience Value And Pricing?
Data and Targeting Insider, Steve Smith - Friday, April 19, 2013
As more browsers put DNT flags and cookie blocks on by defaul ...
- Twitter's Very Media Savvy Music App Has A Good Beat And You Can Dance To It
MoBlog, Steve Smith - Friday, April 19, 2013
Twitter's new music app may be what it looks like when ...
- Out-Thinking Amazon: Bumping Audiobooks To The Next Level
Mobile Insider, Steve Smith - Thursday, April 18, 2013
Despite having moved through multiple delivery channels over several decades, the audiobo ...
- LinkedIn Launches Major Mobile App Upgrade, Leads With Content
Mobile Marketing Daily, Steve Smith - Thursday, April 18, 2013
Traditionally, LinkedIn has lagged behind the Big Two social networks in i ...
- Devices Getting 20% Of Search Budgets As Spending Soars
MoBlog, Steve Smith - Thursday, April 18, 2013
The share of mobile clicks and spend in search advertising is movi ...
- Google Adds Quick Links, Quick Views To Mobile Search Results
Mobile Marketing Daily, Steve Smith - Wednesday, April 17, 2013
In an effort to make mobile search results for users closer ...
- Viewers May Like The Idea Of TV Network Apps More Than They Actually Use Them
MoBlog, Steve Smith - Wednesday, April 17, 2013
When it comes to second-screen synchronized viewing, viewers seem to be ...
- Waiting To Throw: Airplay Still Waiting To Take Flight
Mobile Insider, Steve Smith - Tuesday, April 16, 2013
About six months ago, a handful of people in the mobile fie ...
- Heineken Turns Beer Bottles Into Mobile Media
MoBlog, Steve Smith - Tuesday, April 16, 2013
Brands now use super events like Sundance, SXSW and Comic-Con to showca ...
- Twitter Pre-Releases Music Recommendation App For Celebrities Only
MoBlog, Steve Smith - Monday, April 15, 2013
Twitter continues to flex its muscles in the entertainment media arena ...
- eBooks Now Account For 22.55% Of U.S. Book Sales
Around the Net in Mobile, Steve Smith - Friday, April 12, 2013
According to the Association of American Publishers 22.55% of U.S. book sal ...
- Google Play Gets Refreshed
MoBlog, Steve Smith - Friday, April 12, 2013
After cleaning out some of the questionable apps in recent weeks, Goog ...
- When Will Apps Finally Move To Version 2.0?
Mobile Insider, Steve Smith - Thursday, April 11, 2013
We are about five years into the emergence of mobile apps ...
- AppNexus Dials M: Mobilizes Ad Platform
Mobile Marketing Daily, Steve Smith - Thursday, April 11, 2013
One of the largest ad tech platforms for real-time bidding on t ...
- Do Readers Really Want To Click On Their Magazines?
MoBlog, Steve Smith - Thursday, April 11, 2013
Magazines are using print to digital mobile activations at a sharply accelerat ...