- ISIS-Ready?: NFC M-Wallet Plans National Rollout This Year, Hints At iPhone Support
Mobile Marketing Daily, Steve Smith - Wednesday, July 31, 2013
The mobile wallet solution from a carrier-led joint venture plans a nationwi ...
- Instagram Video Gets A News Channel
MoBlog, Steve Smith - Wednesday, July 31, 2013
NowThis News is launching an Instagram edition that uses the visual soci ...
- Chromecast's Less-Is-More Mobile-to-TV Connection Could Be Brilliant
Mobile Insider, Steve Smith - Tuesday, July 30, 2013
Google made some impressive basic decisions in designing Chromecast, which puts almo ...
- Google's Nexus 7 Edges The Android Tablet Forward
MoBlog, Steve Smith - Tuesday, July 30, 2013
With its slimmer, faster and much higher-res Nexus 7 Google finally sho ...
- Getting Real With RTB: 23% Of Advertising Now Using It
Data and Targeting Insider, Steve Smith - Monday, July 29, 2013
RTB accounts for almost a quarter of online ads from the t ...
- Consumers Are Underwhelmed By Mobile Email
Mobile Marketing Daily, Steve Smith - Monday, July 29, 2013
Most mobile users are unimpressed with the emails they receive on device ...
- Google Chromecast First Impressions: Not Ready For Prime-Time Player
MoBlog, Steve Smith - Monday, July 29, 2013
The frustrations and shortcomings of Google's Chromecast device precede its many benefit ...
- Smartphone Boom Far From Over, As 4G Blazes And Apple Cools
MoBlog, Steve Smith - Friday, July 26, 2013
The good news for marketers is that smartphone growth continues, as consume ...
- See This? Mobile Users Twice As Likely To Share Content On Their Social Networks
Mobile Insider, Steve Smith - Thursday, July 25, 2013
Well, go figure! Mobile devices really are person-to-person tools, despite our effor ...
- Mobile Helps Seal The Deal For Paid Media
MoBlog, Steve Smith - Thursday, July 25, 2013
Multi-screen access is helping consumers and media companies revisit the paid digit ...
- Gazelles At The Watering Hole: Publishers Need Mobile Success Stories
MoBlog, Steve Smith - Wednesday, July 24, 2013
A rare but candid discussion of mobile's challenges for marketers and publishe ...
- Building The Better In-Store Mobile Companion
Mobile Insider, Steve Smith - Tuesday, July 23, 2013
Understanding whether, where, and how physical retail shoppers want to be mobiliz ...
- Beyond Gamification: Immersion Trumps Engagement
MoBlog, Steve Smith - Tuesday, July 23, 2013
Marketers can learn more from games than attempting to modify behaviors v ...
- Ads In The Form Of A Question: Qriously Wants To Put 'Horrific' Mobile Ad Experiences In Jeopardy
Mobile Marketing Daily, Steve Smith - Monday, July 22, 2013
Trying to get marketers beyond clicks and impressions, Qriously tries to sta ...
- Topps Brings Tap And Scan To Big-League Big Cards At FanFest
MoBlog, Steve Smith - Monday, July 22, 2013
Mobile activation of collectible trading cards seems like a no-brainer. But legenda ...
- The Data Pool: Adhesive Forms Retargeting Co-op To Move Up The Funnel
Data and Targeting Insider, Steve Smith - Monday, July 22, 2013
Chad Little, founder of Fetchback, argues that retargeting has become "commoditized," a ...
- Yelp! In-App Ordering Sparks 1000+ Restaurants To Sign Up With Partner Eat24
Mobile Marketing Daily, Steve Smith - Friday, July 19, 2013
One of Yelp's new food ordering partners fielded over 1000 new restaura ...
- Cheap At The Price: 90% Of Apps Now Free
MoBlog, Steve Smith - Friday, July 19, 2013
The conversation is over, claims analytics firm Flurry. Mobile ads are t ...
- Krushing On Kurtzman...Or Summer Reading For Media Eggheads
Mobile Insider, Steve Smith - Thursday, July 18, 2013
It is time to start thinking harder about the forms and rol ...
- Tablet CPCs Surpass Desktop, Even As Volume Levels
MoBlog, Steve Smith - Thursday, July 18, 2013
Accelerated by Google's Enhanced Campaign bidding structure, the average cost per cli ...
- Airplay Driving Apple TV's Dominance In OTT Market
Mobile Marketing Daily, Steve Smith - Wednesday, July 17, 2013
The stand-alone streaming media device market remains small, but Apple TV ...
- Watch An Ad, Get Some Bandwidth: Will Attention Ever Become Hard Currency?
MoBlog, Steve Smith - Wednesday, July 17, 2013
In the umpteenth attempt to turn consumer attention to digital marketing in ...
- Jumping The #sharknado: Big Fish Tales In Social Media
Mobile Insider, Steve Smith - Tuesday, July 16, 2013
The discrepancy between Twitter activity around the Syfy Sharknado TV movie a ...
- Rest Of The World Embracing M-Commerce Faster Than U.S.
Mobile Marketing Daily, Steve Smith - Tuesday, July 16, 2013
Emerging markets are more confident in m-commerce and embracing the practice fast ...
- Honda Has Vine Operators Standing By For Live Video Tweet Event...Sorry, Instagram
MoBlog, Steve Smith - Tuesday, July 16, 2013
Combining live Tweets and real-time Vine production, Honda responds to car shoppe ...
- Big Data and Sexy Vampires With Enviable Abs: The Summer Blockbuster
Data and Targeting Insider, Steve Smith - Monday, July 15, 2013
What better way to explain the big-data concept than a mock summ ...
- The New Normal: 76% Have Seen A Mobile Ad In The Last Month
Mobile Marketing Daily, Steve Smith - Monday, July 15, 2013
Mobile media use and exposure to its advertising will continue strong grow ...
- Notes From A Social Has-Been: Bebo To Reinvent Itself Mobile-First
MoBlog, Steve Smith - Monday, July 15, 2013
A poster child for the argument that no social network can expe ...
- Extreme Multitasking: 20% Of 18- To-34-Year-Olds Admit To Using Smartphone During Sex
MoBlog, Steve Smith - Friday, July 12, 2013
Hey, mobile marketers! Here is a challenge. How do you target mobi ...
- Growing Despite Itself: M-Payments May Exceed $1 Billion This Year In The U.S.
Mobile Insider, Steve Smith - Thursday, July 11, 2013
eMarketer reduces its estimates for near-term growth of proximity mobile payments, ev ...