- PHD Wins Global Sony Ericsson Media Agency Account
MediaDailyNews, Steve McClellan - Monday, November 14, 2011
Mobile phone giant Sony Ericsson -- soon to become a wholly own ...
- Right Time: Aegis Buys Ad O'Clock
MediaDailyNews, Steve McClellan - Friday, November 11, 2011
Aegis Group has acquired Russian full-service media shop Ad O'Clock, the London-bas ...
- Home Depot Moves From Trad Inserts To Digital Ads
MediaDailyNews, Steve McClellan - Friday, November 11, 2011
For The Home Depot, the home improvement retailer, freestanding print inserts we ...
- PHD Wins Sony Ericsson Global Media Assignment
Raw, Steve McClellan - Monday, November 14, 2011
Mobile phone giant Sony Ericsson has awarded Omnicom Group's PHD its glob ...
- Rx For Growth: Havas Forms Strategic Alliance With China's MedMed
MediaDailyNews, Steve McClellan - Thursday, November 10, 2011
Havas has teamed with China's MedMed Group, one of the region's b ...
- MEC 'Hangout' Promotes Google+, Specsavers
Online Media Daily, Steve McClellan - Thursday, November 10, 2011
WPP's MEC is putting together the UK's first "celebrity hangout" social med ...
- Agency-Client Relationship: Still Crazy After All These Years
MediaDailyNews, Steve McClellan - Wednesday, November 9, 2011
After 150 years or so of working together, it is assumed th ...
- MDC, Andretti Form Sports Marketing Venture
MediaDailyNews, Steve McClellan - Wednesday, November 9, 2011
After years of working together on a project basis, MDC Partners a ...
- IPG's Roth: No Client Pullback In Spending
MediaDailyNews, Steve McClellan - Tuesday, November 8, 2011
For those looking for a sense of how rattled -- or n ...
- McCann's Detroit Office Doubles As Aldi Media Channel
MediaDailyNews, Steve McClellan - Tuesday, November 8, 2011
McCann Detroit is using its own office to create a new med ...
- Publicis, France Telecom-Orange Create Venture Capital Fund To Back Digital Startups
MediaDailyNews, Steve McClellan - Monday, November 7, 2011
Paris-based ad holding company Publicis Groupe and one of its clients, Fran ...
- Ikea Appoints McCann Erickson As Global Agency Of Record For IKEA.com
MediaDailyNews, Steve McClellan - Tuesday, November 8, 2011
Swedish retailer IKEA has appointed Interpublic's McCann Erickson as the global agen ...
- British Invasion: UK Ad Shops On a West Coast Mission
MediaDailyNews, Steve McClellan - Monday, November 7, 2011
A bevy of UK ad agency executives began a five-day field tr ...
- Philips Split Between Carat and MPG
MediaDailyNews, Steve McClellan - Friday, November 4, 2011
Philips Electronics has divided its estimated $500 million global media account betwe ...
- A-B Asks Starcom To Be Its Planning Bud
MediaDailyNews, Steve McClellan - Friday, November 4, 2011
Big brewer Anheuser-Busch, the St. Louis-based subsidiary of A-B InBev, has select ...
- Publicis, France Telecom-Orange Set Up $400 million Start-up Venture Fund
Raw, Steve McClellan - Monday, November 7, 2011
Publicis and France Telecom-Orange are setting up venture capital fund to financi ...
- ExxonMobil Selects UM, BBDO As Agencies
MediaDailyNews, Steve McClellan - Thursday, November 3, 2011
After a 13-month process, ExxonMobil has consolidated media and advertising duties wi ...
- Pandora Thinks Out Of Measurement Box, Turns Refrigerators Into Receivers
Online Media Daily, Steve McClellan - Thursday, November 3, 2011
Music company Pandora says it commands about a 4% share of a ...
- MDC: Cutbacks In Traditional Media Spend
MediaDailyNews, Steve McClellan - Wednesday, November 2, 2011
Clients are starting to blink amid the macroeconomic uncertainties. That was t ...
- Buying Spree: Publicis Buys Fifth Chinese Agency In A Year
MediaDailyNews, Steve McClellan - Wednesday, November 2, 2011
Publicis Groupe has acquired Chinese digital agency Wangfan, the agency holding compa ...
- ExxonMobil Taps UM For $100 Million+ Global Account
Raw, Steve McClellan - Thursday, November 3, 2011
ExxonMobil has awarded Interpublic Group's Universal McCann media duties on its $1 ...
- 'Mission Accomplished:' Maxus Parlays Big Media Wins To Become Major Global Net
MediaDailyNews, Steve McClellan - Tuesday, November 1, 2011
In July, WPP's Maxus won two of the biggest media agency revie ...
- A-B Chooses Starcom For Media Assist
Raw, Steve McClellan - Friday, November 4, 2011
Big brewer Anheuser-Busch, maker of Budweiser, Bud Light, and other brands, select ...
- Philips Splits $500 Million Media Account Between MPG and Incumbent Carat
Raw, Steve McClellan - Friday, November 4, 2011
Philips Electronics has divided its global media chores between MPG and t ...