- Former Media Buying Biggie Cella Turns Media Seller, Joins Pac-12
MediaDailyNews, Steve McClellan - Wednesday, January 11, 2012
Longtime agency and network TV sales veteran Bill Cella has joined colle ...
- Cowdell Sees Challenge In R2C, Shop Gets Big-League Expertise
MediaDailyNews, Steve McClellan - Wednesday, January 11, 2012
Given the changing nature of its client base, R2C Group, the Portlan ...
- Shell Launches Global Media Review
Raw, Steve McClellan - Thursday, January 12, 2012
Oil and energy giant Shell has launched a global media review, t ...
- Cowdell Exits GroupM, Heads West To R2C
MediaDailyNews, Steve McClellan - Tuesday, January 10, 2012
Phil Cowdell, North American Chairman at GroupM's Mindshare, is leaving the compa ...
- Grates Joins WCGC, Launches Corporate Practice
MediaDailyNews, Steve McClellan - Tuesday, January 10, 2012
Gary Grates, the former head of North American corporate communications at Gener ...
- Former IPG Media Executive Bill Cella Joins Pac-12 Enterprises and Networks
Raw, Steve McClellan - Wednesday, January 11, 2012
Long-time agency and network veteran Bill Cella has joined college football's Pac- ...
- Holding Company: GroupM
Media Magazine, Steve McClellan - Tuesday, January 10, 2012
MEDIA has selected WPP's GroupM as its Holding Company of the Yea ...
- TD Ameritrade Revamps Image With Matt Damon
MediaDailyNews, Steve McClellan - Monday, January 9, 2012
TD Ameritrade is trading in its longtime ad campaign featuring actor S ...
- Corbis Acquires NMA, Expands Global Brand Marketing
MediaDailyNews, Steve McClellan - Monday, January 9, 2012
Bill Gates' digital media company Corbis has acquired Norm Marshall & Associat ...
- Mindshare's Cowdell Leaving For DR Shop R2C Group
Raw, Steve McClellan - Tuesday, January 10, 2012
Phil Cowdell, North American Chairman at GroupM's Mindshare is leaving the compa ...
- Despite 'Uncertainties' Publicis' Levy Plans 5% Growth
MediaDailyNews, Steve McClellan - Friday, January 6, 2012
Publicis Group CEO Maurice Levy confirmed last week that some clients c ...
- Turnaround: MediaVest Ups Merrifield To Pres, Video Investment
MediaDailyNews, Steve McClellan - Friday, January 6, 2012
Publicis Groupe's MediaVest has promoted Christine Merrifield to president, video investment a ...
- DDB Loses PR Pros: Sloan Forms Shop, Delanghe Heads to MDC
MediaDailyNews, Steve McClellan - Friday, January 6, 2012
There are changes afoot within the top PR ranks at two agen ...
- Media Maneuvers: New Ownership Brings Analytics To RJP, Barter Ad Biz To MDC
MediaDailyNews, Steve McClellan - Thursday, January 5, 2012
RJ Palmer (RJP) the New York-based media shop, is starting the N ...
- RJ Palmer Is Independent No More, MDC Gobbles NYC Shop In Bid To Bulk Up Its Media Billings
MediaDailyNews, Steve McClellan - Wednesday, January 4, 2012
RJ Palmer, one of the largest independent media services shops in t ...
- Report: KitchenAid Delivers TV Ad Of The Year
MediaDailyNews, Steve McClellan - Wednesday, January 4, 2012
In a year that was defined by consumer caution amid a gener ...
- TiVo, AT&T Settle Patent Suit
MediaDailyNews, Steve McClellan - Wednesday, January 4, 2012
TiVo and AT&T have settled a patent lawsuit that was to sta ...
- Biernadski To Run Team Sprint, Head Digitas Marketing
MediaDailyNews, Steve McClellan - Wednesday, January 4, 2012
Digitas has hired agency veteran Donna Biernadski to run Team Sprint, t ...
- D'Sylva Heads A-B's Media, Entertainment Marketing
MediaDailyNews, Steve McClellan - Tuesday, January 3, 2012
Brewing giant Anheuser-Busch has tapped Blaise D'Sylva to oversee its U.S. medi ...
- China: Brand Value, Ad Spend Enjoy Double-Digit Growth
MediaDailyNews, Steve McClellan - Tuesday, January 3, 2012
Talk about expansion opportunities: The top brands in China in 2012 a ...
- ANA: More Satisfaction From Integrated Marketing, But Strategy Key
MediaDailyNews, Steve McClellan - Monday, January 2, 2012
Advertisers appear to be more satisfied than ever with their integrated marketi ...