- Carnival Launches Multi-Brand Marketing Effort
Marketing Daily, Tanya Gazdik - Sunday, November 30, 2014
The campaign, from BBDO Atlanta, targets consumers who are new to cruisi ...
- Bud Light Gears Up For Super Bowl
Marketing Daily, Tanya Gazdik - Tuesday, November 25, 2014
Bud Light is gearing up for the Super Bowl with the announceme ...
- JetBlue, Content Providers Offer Fly-Fi
Marketing Daily, Tanya Gazdik - Monday, November 24, 2014
JetBlue Airways is partnering with content providers -- including Fox, HarperCollins Publisher ...
- Marriott, United Extend NFL Relationships
Marketing Daily, Tanya Gazdik - Sunday, November 23, 2014
Marriott is hosting a "Most Passionate NFL Fan" contest and the winn ...
- Southwest Ranks Highest In Value Perception, Purchase Consideration
Marketing Daily, Tanya Gazdik - Thursday, November 20, 2014
As consumers find tighter seating and higher fares despite lower gasoline price ...
- Barefoot Wine Sponsors Comedy Video
Marketing Daily, Tanya Gazdik - Tuesday, November 18, 2014
"Barefoot is all about fun and giving, so Prank it Forward ...
- Premiumization Drives $7 Billion Natural Pet Product Market
Marketing Daily, Tanya Gazdik - Sunday, November 16, 2014
Pet product marketers can rest assured that the natural pet products tre ...
- Allstate Enlists Actress As Spokesperson
Marketing Daily, Tanya Gazdik - Friday, November 14, 2014
"We took feedback directly from our users, and created the new a ...
- Newcastle Intros Scotch Ale
Marketing Daily, Tanya Gazdik - Thursday, November 13, 2014
"One of our dreams is to get rid of the 'intimidation' fact ...
- All Nippon Airways Asks 'Is Japan Cool?'
Marketing Daily, Tanya Gazdik - Tuesday, November 11, 2014
Originally launched in 2012, the updated Web site has greater interactivity a ...
- Starwood, Emirates Join Loyalty Programs
Marketing Daily, Tanya Gazdik - Monday, November 10, 2014
The two travel companies are marketing the program through a combined effo ...
- Cancer Treatment Centers Enlist Christina Applegate
Marketing Daily, Tanya Gazdik - Sunday, November 9, 2014
The ad features the message, "When someone you love is diagnosed wi ...
- Air New Zealand Safety Video Stars 'Hobbit' Characters
Marketing Daily, Tanya Gazdik - Thursday, November 6, 2014
"Air New Zealand's inflight safety videos have become a powerful way ...
- Coldwell Banker Enlists Sellers For Digital Content
Marketing Daily, Tanya Gazdik - Thursday, November 6, 2014
The new platform is the first from a real estate brand ...
- Budweiser Kicks Off Holiday Efforts
Marketing Daily, Tanya Gazdik - Tuesday, November 4, 2014
The beer company debuts a new TV spot, "Invitations," which stars re ...
- JetBlue Launches 'Fly It Forward'
Marketing Daily, Tanya Gazdik - Monday, November 3, 2014
JetBlue and its ad agency Mullen developed the program with the go ...