- Dos Equis Gets Into Halloween 'Spirit'
Marketing Daily, Tanya Gazdik - Tuesday, September 30, 2014
Dos Equis will bring an immersive one-of-a-kind virtual reality "Masquerade" experience ...
- Burt's Bees Makes TV Debut
Marketing Daily, Tanya Gazdik - Monday, September 29, 2014
The spot, tagged "Uncap Flavor," features whimsical animation of a series ...
- Merial Promotes World Rabies Day
Marketing Daily, Tanya Gazdik - Thursday, September 25, 2014
Merial is encouraging dog owners to participate in the alliance's "Me a ...
- SuperShuttle Partners With Blue Man Group
Marketing Daily, Tanya Gazdik - Tuesday, September 23, 2014
Airport transportation company SuperShuttle International is enlisting Blue Man Group for ...
- MasterCard's 'One More Day' Idealizes Vacation
Marketing Daily, Tanya Gazdik - Tuesday, September 23, 2014
MasterCard is launching a travel-focused campaign to prod work-obsessed Americans to ta ...
- AmerisourceBergen Launches First Company-Wide Effort
Marketing Daily, Tanya Gazdik - Sunday, September 21, 2014
"The journey to a complete ad campaign taught us that we ne ...
- FirstBank Targets Mid-Sized Business
Marketing Daily, Tanya Gazdik - Friday, September 19, 2014
The commercial draws a line between fame (nowadays) and legacy. Its fir ...
- Samsung Tops Landor's Breakaway Brand List
Marketing Daily, Tanya Gazdik - Wednesday, September 17, 2014
Down-to-earth brands such as Puffs, Chex, and Bounty have outperformed digital gian ...
- Allstate Hosts College Football Twitter Challenge
Marketing Daily, Tanya Gazdik - Wednesday, September 17, 2014
"We feel that we have some of the highest visibility not on ...
- Vegas.com Rebrands, Launches New Site
Marketing Daily, Tanya Gazdik - Tuesday, September 16, 2014
"The new identity was designed with that single idea in mind: th ...
- Anheuser-Busch Offers 'Buds For Buds' Promo
Marketing Daily, Tanya Gazdik - Sunday, September 14, 2014
"We chose our launch markets based on market readiness and because th ...
- Halloween Chocolate Candy On The Rise
Marketing Daily, Tanya Gazdik - Friday, September 12, 2014
Last year, sales of seasonal Halloween chocolate candy reached $217 million, ...
- Zillow Increases Ad Budget
Marketing Daily, Tanya Gazdik - Thursday, September 11, 2014
Zillow is increasing its ad budget for its current campaign with t ...
- Burt's Bees Celebrates BeeDay
Marketing Daily, Tanya Gazdik - Wednesday, September 10, 2014
Burt's Bees is gearing up to celebrate the company's 30th birthday wi ...
- Southwest Airlines Launches New Look
Marketing Daily, Tanya Gazdik - Tuesday, September 9, 2014
"Our job was to crystalize the personality and voice of the bra ...
- Princess Cruises Partners With NFL Teams
Marketing Daily, Tanya Gazdik - Monday, September 8, 2014
Princess Cruises is partnering with several NFL football teams in hopes ...
- Voya Completes Metamorphosis From ING
Marketing Daily, Tanya Gazdik - Friday, September 5, 2014
Voya Financial, formerly ING U.S. Inc., is launching a consumer marketing campai ...
- Benchmarks Shift As Advertisers Take Aim Online
Marketing Daily, Tanya Gazdik - Thursday, September 4, 2014
Despite narrower, more focused online campaigns, fewer ad impressions are hitting the ...
- John Hancock Ads Embrace Reality
Marketing Daily, Tanya Gazdik - Wednesday, September 3, 2014
Being forced into early retirement or discovering that someone close has di ...
- Aflac Ties Effort To College Football
Marketing Daily, Tanya Gazdik - Tuesday, September 2, 2014
Aflac is kicking off the college football season with a TV spo ...