- 'Sunday Night Football' Fumbles, But NBC Still Wins A Pre-Season Night
MediaDailyNews, Wayne Friedman - Tuesday, August 15, 2006
NBC's "Sunday Night Football" dropped to a 3.1 rating among adult 18- ...
- USA's 'Nashville' Inks Major Deal With Sonic
MediaDailyNews, Wayne Friedman - Tuesday, August 15, 2006
USA Network's "Nashville Star," the five-year-old reality show that looks to fi ...
- Couric And Kornheiser To Help Change Direction Of Respective Shows
TV Watch, Wayne Friedman - Tuesday, August 15, 2006
In a few weeks, choice words from the TV news and spor ...
- FCC Questioning TV Stations Over VNRs
MediaDailyNews, Wayne Friedman - Monday, August 14, 2006
The Federal Communications Commission plans to send inquiry letters to TV statio ...
- Satellite TV Distribution: Flying Low, Picked Up By Cable Radar
TV Watch, Wayne Friedman - Monday, August 14, 2006
What's with the rough turbulence of the satellite TV business? ...
- The Kids' Upfront Won't Grow Up
MediaDailyNews, Wayne Friedman, David Goetzl - Friday, August 11, 2006
Sucked into the vortex of the slow-moving, weakly priced adult programming upfron ...
- ESPN Takes Over ABC Sports, Drop Kicks ABC Brand
MediaDailyNews, Wayne Friedman - Friday, August 11, 2006
A major branding campaign, "ESPN on ABC," will extend ESPN, the lar ...
- The Cable Upfront As Mental Patient: Lie On Couch, Tell Me 'How It Feels'
TV Watch, Wayne Friedman - Friday, August 11, 2006
Like any troubled entity, the cable upfront market needs a good therapis ...
- Summit Doesn't, Media Shop Falls Amid Uncertain Kids' Ad Market
MediaDailyNews, Wayne Friedman, David Goetzl - Thursday, August 10, 2006
Months after 2006-07 deals ordinarily would have been wrapped up, the languishi ...
- Viacom's Freston: MTV, BET Wrap Upfront At Flat CPMs, Modest Volume Gains
MediaDailyNews, Wayne Friedman, David Goetzl - Thursday, August 10, 2006
Despite advertising marketplace softness, Viacom's worldwide cable network revenue grew 8 perce ...
- Disney Earnings Spike Up, TV Ad Market Flat
MediaDailyNews, Wayne Friedman - Thursday, August 10, 2006
Although Disney posted healthy fiscal third-quarter earnings growth--a 39 percent net-income improvement--i ...
- Some Sound Advice: TV Commercials Are Too Pumped-Up
TV Watch, Wayne Friedman - Thursday, August 10, 2006
TV marketing is easy: big volume speaks volumes. You can always g ...
- Fox Ad Surge Fuels News Corp. Profits
MediaDailyNews, Wayne Friedman - Wednesday, August 9, 2006
News Corp.'s fiscal fourth-quarter net profit climbed 19 percent, due to b ...
- DirecTV: Sub Growth Not Exactly Sky High
MediaDailyNews, Wayne Friedman - Wednesday, August 9, 2006
Sometimes, less is more. DirecTV subscriber growth has slowed in the seco ...
- Copyrights Emerge As Issue For New Media
MediaDailyNews, Wayne Friedman - Wednesday, August 9, 2006
Future media technology will continue to challenge copyright laws and all th ...
- In Summer's Sticky Time, Make Names Brief And Cooling
TV Watch, Wayne Friedman - Wednesday, August 9, 2006
In an increasing age of multiplying media, brevity in entertainment marketing ...
- Stations Report Mixed Results
MediaDailyNews, Wayne Friedman - Tuesday, August 8, 2006
TV and radio station groups have been hit hard in recent mont ...
- NBC Scores With Sunday Night Football
MediaDailyNews, Wayne Friedman - Tuesday, August 8, 2006
It may only be summer re-run and NFL pre-season, but NBC's n ...
- Dell Signed As Exclusive Advertiser For CNN Exchange
MediaDailyNews, Wayne Friedman - Tuesday, August 8, 2006
CNN has struck its first exclusive charter ad deal with Dell compute ...
- The FCC Gives TV Viewers Life Basics: The NFL And Ab Lounger
TV Watch, Wayne Friedman - Tuesday, August 8, 2006
The Federal Communications Commission won't deny the viewing public its TV necessiti ...
- ABC Revising Broadband Ad Deal With Stations
MediaDailyNews, Wayne Friedman - Monday, August 7, 2006
Come fall, ABC.com will have a new, technologically advanced Internet broadband player--a ...
- Bid Adieu: eBay Auction Not Welcomed By TV Execs
MediaDailyNews, Wayne Friedman, David Goetzl - Monday, August 7, 2006
A day after advertisers' fledgling plans for selling ad time via ...
- FEC May Relax Ad Rules, Boosting Radio, TV Revenues
MediaDailyNews, Wayne Friedman - Monday, August 7, 2006
TV and radio stations could get a major--and much-needed--revenue boost in politic ...
- TV Execs Bash eBay Ad Auction Plan
Online Media Daily, Wayne Friedman, David Goetzl - Monday, August 7, 2006
Several cable network executives are finding fault with a fledgling plan ...
- Traditional TV Pressure Groups Losing Ground
TV Watch, Wayne Friedman - Monday, August 7, 2006
Will the plethora of new digital platforms make TV pressure groups obsolet ...
- CBS' 'Shark' Cools Off
MediaDailyNews, Wayne Friedman - Friday, August 4, 2006
CBS' water-cooler advertising returns this season for "Shark," the network's new Jam ...
- ABC.com Grabs Key Demo In Video Trial
MediaDailyNews, Wayne Friedman - Friday, August 4, 2006
Want results? Go the Web. ABC.com grabbed more young viewers for A ...
- Serial TV Dramas Should Die Quicker Deaths
TV Watch, Wayne Friedman - Friday, August 4, 2006
Many critics complain that too many first-year, quickly cancelled serial TV sho ...
- Sinclair, Granite TV Hit By Weak Ad Results
MediaDailyNews, Wayne Friedman - Thursday, August 3, 2006
Two more TV station groups reported weak ad revenue--primarily due to ...
- CBS: Old Marketing For New Fall Season
MediaDailyNews, Wayne Friedman - Thursday, August 3, 2006
CBS will take the conventional route when promoting its new season. T ...